Each policy below lists every published version, newest first, with a summary of the material differences between that version and the version immediately preceding it. These summaries are provided for transparency and reference convenience only; they do not modify, supplement, or interpret any policy. The version of a policy in effect at the relevant time governs. If a summary conflicts with the text of any policy version, the policy text controls. Each change carries one or more tags:

• [NEW TERM]: provision added that did not appear in the prior version
• [REVISED]: existing provision materially modified
• [REMOVED]: provision deleted or discontinued
• [CLARIFIED]: wording made more precise with no intended change in substance
• [MECHANICS]: operational change to a process, procedure, timeline, or point of contact
• [PROTECTS CUSTOMERS]: change that expands customer rights, remedies, or disclosures
• [LEGAL COMPLIANCE]: change adopted to align with a statute, regulation, or agency rule
• [DISPUTE RESOLUTION]: change affecting claims handling, liability, governing law, or arbitration

• July 15th, 2026 (Current)
  • In effect July 15, 2026 to present · Supersedes the version dated June 10, 2026
  • [REVISED] [MECHANICS] Parties, Site scope, and acceptance. The introduction now identifies the operator as AMPLIFE LLC, a California limited liability company, and defines the "Site" to include amplife.co and its subdomains account.amplife.co and love.amplife.co. Acceptance is made express at account creation or checkout (the cart page states that checking out constitutes agreement to the Terms of Service (including the Disputes section), the Shipping Policy, and the Refund Policy, and the Terms disclose that the cart page's Refund Policy link opens the document titled Return Policy) while browsing without an account or purchase remains governed by the Terms.
  • [REVISED] Eligibility and minors. Purchases and account creation now require users to be at least 18 years old or the age of majority in their jurisdiction; minors may shop through a parent or guardian, and the Service is stated as not directed to children under 16. This replaces the prior age-of-majority representation, which addressed use by minor dependents with the account holder's consent.
  • [REVISED] [DISPUTE RESOLUTION] Listing information. The statement that product descriptions, pricing, and listing details "are maintained to be accurate and current" is restated as a reasonable-efforts commitment accompanied by an express statement that such details are not warranted to be error-free, with corrections governed by the errors-and-omissions section.
  • [NEW TERM] [MECHANICS] [DISPUTE RESOLUTION] Who sells what on Amplife®. The products section, retitled "Products or Services; Our Marketplace," now identifies the seller of record for every listing: vendors are the sellers of record for their listings, and Amplife® is the seller of record for listings it offers directly, including its own brands and listings sourced under authorized dealer or distribution agreements (which may be fulfilled by the authorizing distributor as shown on the listing). Amplife®'s role in providing the marketplace, checkout, and the customer remedies stated in the Return and Shipping Policies is made express; customers may raise vendor issues with the vendor or with hello@amplife.co for routing, and Amplife®'s non-responsibility for independent vendors' acts or omissions is now subject to the remedies expressly stated in the Terms and those policies.
  • [NEW TERM] [LEGAL COMPLIANCE] Vendor compliance; prescription devices. New provision allocating regulatory compliance for vendor listings to the vendor of record, including prescription verification for prescription-only devices, required safety warnings (including California Proposition 65 notices), and manufacturer warranty service. Products requiring a prescription may be purchased only by customers holding a valid prescription.
  • [NEW TERM] [DISPUTE RESOLUTION] No medical advice. New section stating that Amplife® is a platform, not a healthcare provider; that products, services, and informational or editorial content are not a substitute for professional medical, clinical, or therapeutic advice, diagnosis, or treatment; that users should consult a qualified healthcare professional before making health-related decisions; and that reliance on any product or content is at the user's own risk.
  • [NEW TERM] [REVISED] [PROTECTS CUSTOMERS] Review moderation, Verified Buyer mark, and vendor testimonials. The Community section adds a commitment that review guidelines and enforcement are applied without regard to a review's star rating or sentiment; defines the "Verified Buyer" mark as indicating a completed purchase of the reviewed item on amplife.co; and requires testimonials or reviews provided by a vendor to be labeled "Provided by [vendor name]" and excluded from star ratings and review counts. Review and question-and-answer eligibility is broadened to $10 spent using any valid payment method (previously a valid credit or debit card).
  • [REVISED] [PROTECTS CUSTOMERS] Community guidelines updates. Community content may now be submitted in any language, with the original displayed and an automated translation possibly shown (previously content was displayed only in English). The off-platform-diversion exception is generalized from Showcase plan vendors to any vendor whose separate written agreement with Amplife® expressly permits off-platform transactions; author- and artist-specific provisions are removed; solicitation rules add that nothing of value may be conditioned on the sentiment of the content; and the enforcement statement is restated to reporting potentially unlawful conduct to law enforcement or regulators and pursuing available civil remedies.
  • [NEW TERM] [PROTECTS CUSTOMERS] Synthetic media and AI-generated likenesses. The user-submissions section adds an absolute commitment that Amplife® will not use any User Submission, or any person's name, image, likeness, or voice, to create synthetic or artificial-intelligence-generated depictions of any identifiable individual, and extends the express-consent and withdrawal terms to any identifiable individual appearing in a User Submission notwithstanding the content license. Users in turn must not upload AI-generated depictions of real, identifiable people without that person's consent, a rule mirrored in the Community guidelines.
  • [NEW TERM] [LEGAL COMPLIANCE] [MECHANICS] Copyright complaints and DMCA notices. New section adopting Digital Millennium Copyright Act procedures: required contents for infringement notices, a Designated Copyright Agent (Chief Operating Officer (Copyright Agent), AMPLIFE LLC, P.O. Box 4041, Antioch, CA 94531; 925-482-7648; dmca@amplife.co), a counter-notification process with restoration timing as the DMCA allows, and discretionary termination of repeat infringers' accounts, covering vendor listings as well as user and community content.
  • [NEW TERM] [PROTECTS CUSTOMERS] Consumer Health Data Privacy Notice. The personal-information section now references the Consumer Health Data Privacy Notice, linked in the footer of every page, which explains additional protections applied to health-related information, including disability and accessibility preferences a user chooses to share and HSA/FSA payment information.
  • [REVISED] [REMOVED] [MECHANICS] HSA/FSA purchases. HSA/FSA payment is now processed at checkout through Gale (Gale Payments, Inc.), a third-party provider, and is available only for orders with a U.S. billing address using a U.S.-issued card; eligibility flags follow the SIGIS Eligible Products List and applicable IRS rules; Letters of Medical Necessity are facilitated by Gale through licensed telehealth partners where required (previously generated by Amplife® at checkout); and final eligibility and reimbursement decisions rest with the customer's health plan, with HSA/FSA use also subject to Gale's own terms and privacy policy. The prior provision treating a plan denial as refundable where the denial resulted from an error in Amplife®'s eligibility designation is removed; denied transactions are addressed under the standard Return Policy.
  • [REVISED] [DISPUTE RESOLUTION] [PROTECTS CUSTOMERS] Warranty disclaimer. The as-is/as-available disclaimer is restated in conspicuous capitals and now excepts remedies expressly stated in the Terms, the Return Policy, and the Shipping Policy; new language preserves non-waivable rights under the Song-Beverly Consumer Warranty Act, the Magnuson-Moss Warranty Act, and other applicable consumer law; and the Return Policy controls if the section conflicts with it.
  • [REVISED] [DISPUTE RESOLUTION] Limitation of liability. The aggregate liability cap is restated from "one hundred dollars ($100.00)" to the greater of the total amounts paid to Amplife® for purchases in the twelve months preceding the claim or "five hundred dollars ($500)," and the cap and damage exclusions are stated not to apply to claims under the Consumers Legal Remedies Act or the Song-Beverly Consumer Warranty Act, to statutory damages or penalties that cannot lawfully be capped, or to liability for death or personal injury caused by Amplife®'s negligence or for fraud or fraudulent misrepresentation. The section adds that independent marketplace vendors are not covered by it and remain responsible for their own products, and "suppliers" no longer appear among the persons covered by the damages exclusion.
  • [REVISED] [DISPUTE RESOLUTION] Indemnification. The customer indemnity now applies to third-party claims only to the extent arising out of the user's User Submissions, violation of law, or infringement of third-party rights, rather than any breach of the Terms; the indemnified parties are restated as Amplife® and its affiliates, officers, directors, employees, agents, and service providers; and the obligation does not apply to the extent a claim arises from Amplife®'s own negligence or willful misconduct.
  • [NEW TERM] [MECHANICS] Electronic communications and notices. New sections establish consent to receive agreements, notices, and disclosures electronically (satisfying writing requirements, with an unsubscribe right for non-transactional messages) and designate the channels for legally effective notices (general legal notices, DMCA notices, arbitration demands and service of process, and notices from Amplife® to users) with notices effective when received.
  • [NEW TERM] [DISPUTE RESOLUTION] Force majeure; assignment. New sections excuse liability for delay or failure to perform caused by events beyond Amplife®'s reasonable control, and provide that users may not assign the Terms without prior written consent while Amplife® may assign them without restriction, including to an affiliate or in connection with a merger, acquisition, reorganization, financing, or sale of assets.
  • [NEW TERM] [DISPUTE RESOLUTION] Time to bring claims. Claims arising out of use of the Service or the Terms must now be filed within "one (1) year" after they arise, to the extent permitted by law; the limitation does not apply to claims under statutes whose limitations periods may not be contractually shortened, such as the Consumers Legal Remedies Act and the Song-Beverly Consumer Warranty Act.
  • [NEW TERM] [REMOVED] [DISPUTE RESOLUTION] Order of precedence. The entire-agreement section adds precedence rules: where the Terms conflict with the Return, Shipping, or Privacy Policy, the policy granting the more specific right on that subject controls; and for Amplife® Love participants, the Amplife® Love Participation Agreement controls disputes arising from Program participation while the Terms control storefront purchases. The sentence providing that ambiguities are not construed against the drafting party is removed.
  • [REVISED] [DISPUTE RESOLUTION] [LEGAL COMPLIANCE] Governing law. California law continues to govern, with a new proviso that the choice of law does not deprive consumers in the European Union or the United Kingdom of the protection of mandatory provisions of the law of their country of residence.
  • [REVISED] [DISPUTE RESOLUTION] [MECHANICS] Arbitration procedure. The Disputes section, retitled "Disputes; Arbitration and Class Waiver," opens with a conspicuous notice that it affects legal rights and includes an opt-out; requires a written Notice of Dispute and a 60-day good-faith informal-resolution period (during which limitations periods are paused) before either party may start arbitration; adopts the AAA Consumer Arbitration Rules then in effect (previously the AAA's rules including its Supplementary Procedures for Consumer-Related Disputes); and adds videoconference as an available hearing format. The arbitration agreement's scope is restated to cover disputes relating to use of the Service, purchases, and the Terms, with bilateral small-claims and intellectual-property-injunction carve-outs.
  • [NEW TERM] [DISPUTE RESOLUTION] [PROTECTS CUSTOMERS] Arbitration opt-out and fees. Users may opt out of the arbitration agreement and class waiver within "30 days" after first agreeing to the Terms, or within 30 days after notice of a material change to the section, by email ("Arbitration Opt-Out") or mail, with a commitment that opting out carries no adverse treatment. For claims seeking $10,000 or less, Amplife® pays all AAA filing, administration, and arbitrator fees beyond the consumer filing fee unless the claim is found frivolous (previously, filing-fee reimbursement applied to claims within the aggregate liability cap).
  • [REVISED] [REMOVED] [DISPUTE RESOLUTION] Class waiver and related terms. The individual-basis class waiver is retained with a new provision that if it is found unenforceable as to a particular claim, only that claim proceeds in court; new provisions preserve non-waivable rights to seek public injunctive relief, provide batched administration of 25 or more coordinated arbitration demands under the AAA's Mass Arbitration Supplementary Rules (with limitations tolling for demands held in abeyance), and make the arbitration agreement inapplicable to consumers in jurisdictions where pre-dispute consumer arbitration agreements are unenforceable, including the European Union and the United Kingdom. The prior sentence waiving jury trial for claims proceeding in court is removed.
  • [REVISED] [PROTECTS CUSTOMERS] Accessibility. The accessibility commitment is restated as striving to conform to WCAG 2.2 Level AA (previously working to maintain compliance with applicable standards, including WCAG generally), adds a phone and SMS reporting channel at 925-482-7648, and commits to providing the needed information or transaction through an alternative accessible method while the barrier is addressed.
  • [NEW TERM] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Amplife® Love and donations. New section disclosing that purchases of eligible listings may generate a donation funded by Amplife® and, where applicable, participating vendors (not by the customer) remitted to the Amplife® Foundation, a 501(c)(3) nonprofit organization, for distribution to the Cause the customer selects; the purchase price is not increased, no portion of the payment is a charitable contribution by the customer, and no tax deduction arises. The Amplife® Foundation is designated an intended third-party beneficiary of that section and of the warranty/liability and indemnification sections, while not being a party to the Terms.
  • [NEW TERM] [MECHANICS] Accounts and account security. New section making users responsible for the confidentiality of account credentials and activity under their accounts, requiring accurate and current account information, directing prompt notice of unauthorized access to hello@amplife.co, and permitting Amplife® to suspend or limit an account where reasonably necessary to protect users or the Service.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Subscriptions and automatic renewal. New section stating that consumer subscriptions and automatically renewing purchases are not currently offered and committing, if they are offered in the future, to clear and conspicuous pre-subscription disclosure of renewal terms, affirmative consent, a confirmation including how to cancel, an online cancellation method at least as easy as sign-up, and renewal reminders where required by law, including under California's Automatic Renewal Law.
  • [NEW TERM] [DISPUTE RESOLUTION] Event terms. New section for event-ticket listings: the organizer identified on the listing is responsible for organizing and delivering the event; tickets are subject to venue rules and entry requirements; attendees voluntarily assume the risks inherent in the activity to the extent permitted by applicable law; and refunds, cancellations, and postponements are governed by the Services and Events section of the Return Policy.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] California consumer notice. New section providing the notice required by California Civil Code Section 1789.3, including AMPLIFE LLC's mailing address, telephone number, and email, and the contact details of the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs.
  • [REVISED] [PROTECTS CUSTOMERS] [MECHANICS] [DISPUTE RESOLUTION] Changes to the Terms; version archive. Material changes now take effect only after at least 30 days' notice by email or prominent notice on the Site, non-material changes may be made by posting, and a material change to the Disputes section opens a new 30-day arbitration opt-out window; prior versions are available through the policy version archive linked in the section. This replaces update-by-posting with continued use as the sole modification mechanism.
  • [CLARIFIED] Section renumbering and conforming edits. The additions above expand the Terms from 24 to 36 numbered sections; cross-references are conformed (including references to the Return Policy by that name), and the general-conditions, billing, optional-tools, third-party-links, errors, prohibited-uses, severability, and termination provisions carry forward without substantive change.
• June 10th, 2026
  • In effect June 10, 2026 to July 15, 2026 · Supersedes the version dated October 24, 2023
  • [REVISED] [PROTECTS CUSTOMERS] Data security. The acknowledgment that user content other than credit card information "may be transferred unencrypted" is replaced with a statement that Secure Sockets Layer (SSL) encryption protects transmitted information, including payment and account information, together with a disclosure that no method of internet transmission is 100% secure.
  • [REVISED] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Site information and pricing. The statement that Amplife® is "not responsible" if site information is inaccurate is replaced: product descriptions, pricing, and listing details are maintained to be accurate and current; informational and editorial content (guides, articles, awareness resources, and community content) is provided as-is and should not be the sole basis for medical, financial, or other significant decisions; and prices are no longer stated to change "without notice," with reasonable efforts committed to displaying current pricing.
  • [NEW TERM] [MECHANICS] [DISPUTE RESOLUTION] Independent vendors; marketplace facilitator. New provision stating that vendors on the platform are independent third-party sellers (not employees, agents, or representatives of AMPLIFE LLC) that products listed by vendors are sold by those vendors directly, that Amplife® acts as a marketplace facilitator, and that Amplife® is not responsible for the acts or omissions of independent vendors except as expressly stated in the Terms, with vendor-specific issues directed to the vendor. Events are added alongside products and services in the products section, and listing terminology is introduced.
  • [REVISED] Community guidelines: vendor off-platform activity. The rule that brands and businesses may not divert customers to non-Amplife® channels adds an exception for Showcase plan vendors whose off-platform transactions are expressly permitted under their Vendor Program Agreement.
  • [REVISED] [PROTECTS CUSTOMERS] User content license. The license to comments and User Submissions is restated from a right to "fully exploit" them "without restriction" to a right to use them "in connection with operating, promoting, and improving" the platform and its services, and the license granted to other users no longer includes rights to modify or prepare derivative works of a user's submissions.
  • [REMOVED] [PROTECTS CUSTOMERS] Publicity, privacy, and moral-rights waivers. The provisions waiving privacy and publicity rights in User Submissions (including name, likeness, voice, image, and persona), waiving moral rights, releasing related claims, and permitting use of a user's name, image, voice, and likeness in advertising and marketing without prior inspection or approval are removed.
  • [NEW TERM] [PROTECTS CUSTOMERS] Consent-based use of name and likeness. Amplife® may use a user's name, image, likeness, or other identifying information to promote the platform and its community only where the user has provided express consent, which may be withdrawn at any time via hello@amplife.co; withdrawal is honored for future uses, with reasonable efforts to remove existing uses within a reasonable time.
  • [NEW TERM] [MECHANICS] HSA/FSA purchases. New section accepting Health Savings Account (HSA) and Flexible Spending Account (FSA) payment methods for eligible products: users represent that HSA/FSA funds are used only for eligible medical expenses under applicable IRS guidelines and plan terms; Amplife® generates a Letter of Medical Necessity automatically at checkout for listings designated as requiring one; eligibility verification remains the customer's responsibility; and a transaction denied by the plan administrator is not grounds for a refund beyond the standard Return Policy unless the denial resulted from an error in Amplife®'s eligibility designation of a listing.
  • [REVISED] [PROTECTS CUSTOMERS] [MECHANICS] Service cancellation notice. Service removal or cancellation is restated to occur "with reasonable notice where practicable" rather than "without notice to you."
  • [NEW TERM] [DISPUTE RESOLUTION] Aggregate liability cap. A new limitation provides that Amplife®'s aggregate liability for all claims arising out of or related to use of the Service will not exceed "one hundred dollars ($100.00)," applied to the fullest extent permitted by applicable law; the as-is warranty disclaimer and exclusion of damages otherwise carry forward.
  • [CLARIFIED] [DISPUTE RESOLUTION] Governing law. The governing-law clause is restated as the laws of the State of California, United States (previously stated as the laws of Antioch, California U.S.).
  • [NEW TERM] [DISPUTE RESOLUTION] Binding arbitration. New Disputes section requiring binding arbitration of any dispute relating to the Terms, administered by the American Arbitration Association under its rules, including the Supplementary Procedures for Consumer-Related Disputes, with claims qualifying for small claims court excepted and the Federal Arbitration Act and California law governing. Arbitration is begun by letter to Amplife®'s registered agent (California Registered Agent Inc., Sacramento, CA); Amplife® reimburses filing fees for claims within the aggregate liability cap and will not seek attorneys' fees and costs, in each case unless the claims are found frivolous; and the customer may choose telephone, written-submission, or in-person format in the customer's home county.
  • [NEW TERM] [DISPUTE RESOLUTION] Class-action and jury-trial waiver. All dispute-resolution proceedings must be conducted on an individual basis only, class, consolidated, and representative actions are waived; both parties waive jury trial for any claim that proceeds in court; and either party may sue in court to enjoin infringement or other misuse of intellectual property rights.
  • [NEW TERM] [PROTECTS CUSTOMERS] Accessibility. New section committing Amplife® to making the website and services accessible to the disabled community, working to maintain compliance with applicable accessibility standards including the Web Content Accessibility Guidelines (WCAG), providing a barrier-reporting channel at hello@amplife.co, and making reasonable efforts to deliver information or services through alternative means.
  • [CLARIFIED] Structure and housekeeping. Sections are renumbered to accommodate the new HSA/FSA, Disputes, and Accessibility sections (21 to 24 numbered sections); the site-creation credit in the introduction is updated; and the online-store terms, billing, optional-tools, third-party-links, prohibited-uses, indemnification, severability, termination, entire-agreement, changes, and contact provisions carry forward without substantive change.
• October 24th, 2023
  • In effect October 24, 2023 to June 10, 2026 · Supersedes the version dated March 23, 2022
  • [CLARIFIED] Non-substantive restatement. Brand mark updated from AMPLIFE™ to Amplife® following federal trademark registration, with isolated typographical and link-formatting corrections. No change to any customer right or obligation.
• March 23rd, 2022
  • In effect March 23, 2022 to October 24, 2023
  • [NEW TERM] Initial terms. First recorded Terms of Service for the Amplife® online store: acceptance by using the site or making a purchase, with updates effective upon posting and continued use constituting acceptance; online store terms including an age-of-majority representation and lawful-use requirements; general conditions including the right to refuse service; disclaimers regarding the accuracy, completeness, and timeliness of site information; modification of the Service and prices without notice; products and services subject to the Return Policy; billing and account-information accuracy and order limits; optional third-party tools and third-party links provided without warranty; Community guidelines for reviews, questions and answers, lists, and abuse reports (including a $10 purchase threshold for reviews, content and conduct rules, and enforcement measures); a broad, perpetual license to user comments and User Submissions accompanied by waivers of publicity, privacy, and moral rights; a Privacy Policy reference; errors and omissions; enumerated prohibited uses; an as-is disclaimer of warranties and exclusion of damages with no stated dollar cap; customer indemnification; severability; termination; an entire-agreement clause; governing law stated as the laws of Antioch, California; changes to the Terms by posting; and contact at hello@amplife.co.

• July 15th, 2026 (Current)
  • In effect July 15, 2026 to present · Supersedes the version dated June 10, 2026
  • [REVISED] [CLARIFIED] Responsible entity and Site scope. The policy now identifies AMPLIFE LLC, a California limited liability company, as the entity responsible for the practices described ("Amplife®"), and the definition of "the Site" is expanded to cover amplife.co and its subdomains, including account.amplife.co and love.amplife.co.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Consumer Health Data Privacy Notice. New introductory disclosure that, because Amplife® serves the disabled community, health-related information is held "to a higher standard," with a cross-reference to the Consumer Health Data Privacy Notice linked in the footer of every page, which applies alongside the Privacy Policy. A new Washington and Nevada Residents section directs those residents to that Notice for their rights in consumer health data, including access, withdrawal of consent, deletion, and the appeal process.
  • [REVISED] [PROTECTS CUSTOMERS] Preference and personalization information: opt-in consent and sensitivity. Collection and use of preference data are now conditioned on consent given through an affirmative opt-in; "accessibility needs" is added to the stated data elements; and the disclosed collection points are expanded to sign-up forms, quizzes, and email preferences, each carrying an in-context notice that the information is optional, treated as sensitive, used only for first-party personalization, and can be changed or deleted at any time. This information is now classified as Sensitive Personal Information and treated as consumer health data under the laws of some states, and the use provisions add an express right to withdraw consent and delete the data in account settings.
  • [NEW TERM] [MECHANICS] Purchases through Amplife® shops on social platforms. New disclosure that when a purchase is made through an Amplife® shop hosted on a social platform, the platform is the point of sale and collects purchase information under its own privacy policy; Amplife® receives the order information needed to fulfill and support the order, and the Privacy Policy governs Amplife®'s handling of what it receives.
  • [REVISED] [PROTECTS CUSTOMERS] Sensitive Personal Information. The categories are restated as a list and expanded to add bank account numbers (where provided, such as vendor payout accounts or a refund that cannot be returned to the original payment method) and, where the user chooses to provide them, disability categories, accessibility needs, and other health-related information, including HSA/FSA payment and Letter of Medical Necessity information. The commitments not to use Sensitive Personal Information for advertising and not to sell or share it are retained, consented use of volunteered health-related preferences is limited to first-party personalization and revocable at any time, and the prior reference to "profiling" in the use limitation is removed. The right to request limits on use and disclosure, previously stated for California residents, is now stated for all users and may be exercised through the CCPA Opt-Out page as well as by email.
  • [NEW TERM] [MECHANICS] [PROTECTS CUSTOMERS] HSA/FSA payments and Letters of Medical Necessity. New section disclosing that HSA/FSA payments are processed by Gale (Gale Payments, Inc.), that eligibility flags on listings and at checkout follow the industry-standard SIGIS Eligible Products List and applicable IRS rules, and that Gale validates eligibility signals, processes the payment, and facilitates any required Letter of Medical Necessity through its licensed telehealth partners, with final eligibility and reimbursement decisions resting with the customer's health plan. The related eligibility and transaction signals are treated as Sensitive Personal Information and consumer health data, shared only with Gale and the service providers needed to complete the payment, and never used for advertising; Gale's handling is governed by Gale's own privacy policy.
  • [REVISED] [PROTECTS CUSTOMERS] Vendor access to Personal Information narrowed. Device Information is no longer listed as disclosed to vendors, and Order Information is disclosed to the vendor of record "only as needed to fulfill and support your purchase." A new sharing provision states that vendors receive only that order information and are contractually prohibited from using it for their own marketing.
  • [REVISED] [MECHANICS] Service-provider categories. The service-provider disclosure is restated as a categorized list that adds the HSA/FSA payments provider (Gale), SMS communications providers, a customer relationship management (CRM) provider, an affiliate tracking provider, and on-site search and merchandising tools, alongside the e-commerce platform provider, payment processors, shipping and fulfillment partners, email communications providers, and analytics providers.
  • [NEW TERM] [PROTECTS CUSTOMERS] Advertising. New section stating that Amplife® does not run third-party advertising or retargeting on the Site and does not use third-party advertising pixels or tags (such as those offered by social media or search advertising platforms), described as "a deliberate choice," with personalization remaining first-party only. Conforming statements are added to the tracking-technologies list and to the Cookies section (no advertising cookies or third-party advertising pixels on the Site), and "pixels" is removed from the stated methods of Device Information collection.
  • [REVISED] [MECHANICS] Minors and age requirements. Purchases and accounts now require the user to be at least 18 years old or the age of majority in their jurisdiction, with minors able to shop through a parent or guardian; the statements that the Site is not directed to children under 16 and the COPPA-based deletion contact for parents and guardians are retained.
  • [REVISED] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Universal opt-out signals. Recognition of opt-out preference signals is broadened from the Global Privacy Control alone to any "legally recognized universal opt-out signal," honored consistent with applicable law rather than with CPRA requirements alone; the Do Not Track section is conformed to match.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Colorado, Virginia, and Connecticut rights. New section granting residents of those states the rights to access, correct, and delete Personal Information, to obtain a portable copy, and to opt out of targeted advertising, sale, and certain profiling (with a statement that Amplife® does none of the three), and committing to obtain consent before processing sensitive data, including the disability, accessibility, and health-related information described in the policy. A new appeal process is described (reply with the word "Appeal" or email with the subject line "Privacy Appeal") with a response within the period state law requires and escalation to the state Attorney General if an appeal is denied.
  • [REVISED] [PROTECTS CUSTOMERS] [MECHANICS] Retention. A retention period is added for bank account information (kept only as long as needed for the payments or refunds it was provided for and to satisfy legal recordkeeping requirements). The preference and personalization entry is expanded to cover disability categories, accessibility needs, and related health information, retained only while the account is active or until the user deletes it, with deletion requests completed within 30 days, a data review at least every two years to delete what is no longer needed, and a cross-reference to the Consumer Health Data Privacy Notice for consumer health data deletion mechanics.
  • [REVISED] [MECHANICS] Change notice and version archive. The 30-day advance-notice commitment for material changes now carries an exception for changes required by law or necessary to protect users, for which notice is given as soon as reasonably practicable, and a link to the policy version archive is added for access to prior versions.
• June 10th, 2026
  • In effect June 10, 2026 to July 15, 2026 · Supersedes the version dated October 30, 2023
  • [REVISED] Complete restatement. The policy was rewritten and reorganized into titled sections (Contact; Collecting Personal Information; Sensitive Personal Information; How We Use Your Personal Information; How We Protect Your Personal Information; Sharing Personal Information; Minors; Do Not Sell or Share My Personal Information; Your Privacy Rights; Retention of Your Personal Information; International Transfers of Personal Information; Data Breach Notification; Cookies; Changes to This Privacy Policy; Complaints), and it is now issued in the name of Amplife® rather than "www.amplife.co (the 'Site')". The items below are the substantive changes made within that restatement.
  • [NEW TERM] [PROTECTS CUSTOMERS] Preference and personalization information. New collection category covering disability categories, interests, and communication preferences, provided by the user during account setup or updated in account settings, used solely within Amplife®'s platform and communications for first-party personalization, and expressly not shared with third parties for advertising purposes.
  • [REVISED] [CLARIFIED] Collection disclosures refined. Customer support information is restated as name, email address, phone number, and order number (previously listed as including billing and shipping addresses and payment information); ViaBill is removed from the listed payment methods; and the recipients of business-purpose disclosures are restated as service providers (and, for Device and Order Information, vendors) in place of "our processor and vendors."
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Sensitive Personal Information. New section disclosing collection of payment card data and, for vendor accounts, tax identification information such as Social Security numbers and Employer Identification Numbers submitted via IRS Form W-9, collected solely for the purposes described in the policy, including IRS reporting obligations; Sensitive Personal Information is not used for advertising or profiling and is not sold or shared, and California residents may request that its use and disclosure be limited to the disclosed purposes.
  • [NEW TERM] [PROTECTS CUSTOMERS] Security and data breach notification. New How We Protect Your Personal Information section describing SSL encryption of transmitted information, physical, electronic, and procedural safeguards, and identity verification before disclosure, and a new Data Breach Notification section committing to notify affected individuals in accordance with applicable state and federal law and, where required, regulators within legally specified timeframes, with notice to the account email address unless law requires another method.
  • [REVISED] [NEW TERM] Sharing Personal Information. The service providers receiving Personal Information are now identified by type (e-commerce infrastructure provider, payment processors, shipping partners, email communications provider, and analytics tools), and a new restriction permits service providers to use Personal Information only to perform services on Amplife®'s behalf and requires them to protect it in accordance with applicable law. A new provision addresses mergers, acquisitions, and asset sales, with notice to users before their Personal Information becomes subject to a different privacy policy.
  • [REMOVED] Behavioral Advertising and advertising cookies. The Behavioral Advertising section is removed in its entirety, including the disclosures that information about Site use, purchases, and interactions with ads was shared with advertising partners, the Google Analytics disclosure and opt-out, and the Facebook, Google, Bing, Network Advertising Initiative, and Digital Advertising Alliance opt-out links; advertising and retargeting uses of Order and Device Information are removed, along with "advertising" from the cookie categories in use and the statement that blocking cookies may not prevent sharing with advertising partners. The policy instead states that personalization is first-party only and that preference information is not shared with third-party advertising networks to show ads on other websites, and the Cookies section now enumerates the categories in use (strictly necessary, functional, and performance) with the available controls for each.
  • [CLARIFIED] [LEGAL COMPLIANCE] Minors. The under-16 provision now references the Children's Online Privacy Protection Act (COPPA), states that Amplife® does not knowingly collect Personal Information from children under 16, and provides hello@amplife.co as the contact for parent or guardian deletion requests.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Do Not Sell or Share My Personal Information; Global Privacy Control. New section stating that Amplife® does not sell Personal Information and does not share it for cross-context behavioral advertising as defined under the California Privacy Rights Act (CPRA), with a non-discrimination commitment and a CCPA Opt-Out page for opt-out requests and preference signals. The Global Privacy Control (GPC) opt-out preference signal is honored as a request to opt out of sale or sharing for the device and browser used, consistent with CPRA requirements, and the Do Not Track section is updated to note that GPC is honored.
  • [NEW TERM] [PROTECTS CUSTOMERS] Rights for all users. Access, correction, and withdrawal of consent are extended to all users regardless of residence, exercisable by email and subject to legal or contractual restrictions and reasonable notice.
  • [REVISED] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] California rights restated under the CPRA. The CCPA discussion is replaced with six enumerated CPRA rights (to know, to delete, to correct, to opt out of sale or sharing, to limit use of Sensitive Personal Information, and to non-discrimination) with a commitment to respond to verifiable consumer requests within 45 days; the authorized-agent option is retained, and the CCPA Opt-Out page is added as a submission channel.
  • [REVISED] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] EEA and UK rights (GDPR). Coverage is extended to United Kingdom residents alongside the EEA; the enumerated rights are expanded from access, portability, correction, and erasure to also include restriction of processing, objection to processing, withdrawal of consent, and objection to solely automated decision-making with legal or similarly significant effect; the legitimate interests relied on are specified (fraud prevention, improving site performance and user experience, and communicating with existing customers); and the right to lodge a complaint with the user's data protection authority is stated.
  • [REVISED] [MECHANICS] [LEGAL COMPLIANCE] Retention schedule. The prior statement that order-related Personal Information is retained until the user requests erasure is replaced with defined retention periods: account and order data for the duration of the account plus 7 years after the last transaction; payment card data only as long as necessary for the transaction and fraud prevention in accordance with PCI-DSS; tax identification information (W-9, 1099) for a minimum of 7 years under IRS regulations; customer support records for 3 years after resolution; and preference and personalization data for the duration of the account, deletable at any time in account settings.
  • [REVISED] [LEGAL COMPLIANCE] International transfers. A dedicated section states that Amplife® is based in the United States and that Personal Information may be processed and stored on servers in the United States and other countries, with EEA and UK transfers to countries lacking an adequacy decision conducted under Standard Contractual Clauses or other approved transfer mechanisms. The prior statement that Personal Information is initially processed in Ireland and then transferred to Canada and the United States is removed.
  • [NEW TERM] [PROTECTS CUSTOMERS] [MECHANICS] Advance notice of policy changes. New commitment to provide at least 30 days' advance notice of any material change to the Privacy Policy by email to the account address and by posted notice on the Site, with non-material changes permitted without advance notice and continued use of the Site constituting acceptance of the updated policy.
• October 30th, 2023
  • In effect October 30, 2023 to June 10, 2026 · Supersedes the version dated March 23, 2022
  • [CLARIFIED] Non-substantive restatement. Brand mark updated from AMPLIFE™ to Amplife® following federal trademark registration, with typographical corrections. No change to any data practice, disclosure, or user right.
• March 23rd, 2022
  • In effect March 23, 2022 to October 30, 2023
  • [NEW TERM] Initial policy. First recorded Privacy Policy: collection of Device Information (web browser version, IP address, time zone, cookie data, pages and products viewed, search terms, and how the user interacts with the Site, gathered through cookies, log files, web beacons, tags, and pixels) and Order Information (name, billing and shipping addresses, payment information including credit card numbers, PayPal, and ViaBill, email address, and phone number), together with customer support information; use of that information for order fulfillment, payment processing, shipping, invoicing, fraud screening, Site analytics, and marketing, including targeted advertising and retargeting; disclosure to the Site's processor and vendors and in response to subpoenas, warrants, and other lawful requests; a Behavioral Advertising section describing Google Analytics and the sharing of Site-use, purchase, and ad-interaction information with advertising partners, with opt-out links for Facebook, Google, Bing, the Network Advertising Initiative, and the Digital Advertising Alliance; use of functional, performance, advertising, and social media or content cookies, with no response to Do Not Track signals; GDPR lawful bases and EEA rights of access, portability, correction, and erasure, with initial processing in Ireland and transfers to Canada and the United States; CCPA rights for California residents to know, port, correct, and erase, with authorized-agent submission; limited automated decision-making for fraud prevention (temporary IP-address and credit-card blocks); a statement that the Site is not intended for individuals under 16; retention of order-related Personal Information until the user requests erasure; and contact and complaint channels at hello@amplife.co, with escalation to the relevant data protection authority.

• July 23rd, 2026 (Current)
  • In effect July 23, 2026 to present · Supersedes the version dated July 15, 2026
  • [CLARIFIED] Return receipt wording. "Once we receive and inspect your returned item" is restated as "Once your return is received and inspected," reflecting that returns are received and inspected by the seller of record (the vendor for vendor listings), consistent with the Shipping Policy. No right or timeline changed.
• July 15th, 2026
  • In effect July 15, 2026 to July 23, 2026 · Supersedes the version dated June 10, 2026
  • [REVISED] [PROTECTS CUSTOMERS] Standard return window: floor, not default. The 30-day return window is restated as a minimum: customers have "at least 30 days," and vendors may extend, but never shorten, that window. The prior version permitted a vendor-specified window to displace the 30-day default.
  • [CLARIFIED] [PROTECTS CUSTOMERS] Defective-item override made absolute. The rule that defective, damaged, or not-as-described items are always remediable is restated categorically: "No category or listing-level exclusion ever applies to defective or damaged items."
  • [NEW TERM] [MECHANICS] Pre-checkout disclosure path. The cart page now links each item to its listing detail page so listing-level return details and category exclusions can be reviewed before checkout; listing-level exclusions are expressly permitted only as shown in a listing's Shipping and Returns section.
  • [NEW TERM] [MECHANICS] Prescription-only devices. Prescription-only devices are sold only to customers holding a valid prescription, with prescription verification the responsibility of the vendor of record (cross-referencing Section 5 of the Terms of Service).
  • [REVISED] [MECHANICS] Non-returnable categories refined. Custom products now expressly include made-to-measure items; hygiene and personal care goods are excluded only "once opened or used"; and a new category covers single-patient-use items once opened or worn (for example, liners, sleeves, compression garments, and cushion covers).
  • [NEW TERM] [PROTECTS CUSTOMERS] Digital content: withdrawal honored. For EU and UK customers, the 14-day right of withdrawal is honored for digital content even where applicable law would permit an exemption.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Gift cards: California cash redemption. California residents may redeem gift card balances under $10.00 for cash on request (Cal. Civ. Code § 1749.5(b)(2)), alongside the existing disclosure that gift card balances do not expire.
  • [NEW TERM] [PROTECTS CUSTOMERS] Store credit never expires. Store credit issued as a remedy under the policy is stated to never expire.
  • [REVISED] [PROTECTS CUSTOMERS] Services: refund timing. A full refund of an unrendered service is available at any time before the service is rendered where the service has not been performed by the promised date (or within 90 days of purchase where no date was stated). The prior version limited refund requests to 30 days from purchase.
  • [NEW TERM] [PROTECTS CUSTOMERS] Events: postponement terms. If an event is postponed, the ticket remains valid for the rescheduled date, or the customer may request a full refund within 14 days of the postponement announcement.
  • [NEW TERM] [MECHANICS] Payment Disputes and Chargebacks. New section asking customers to contact Amplife® before initiating a payment dispute; confirming that initiating a dispute does not waive the Return Policy, which will continue to be honored; and reserving the right to decline future orders where abusive dispute or return patterns are identified.
  • [REVISED] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Right of withdrawal extended to the United Kingdom. The 14-day right of withdrawal now covers both EU and UK deliveries, citing Directive 2011/83/EU and the UK Consumer Contracts Regulations 2013; withdrawal refunds expressly include all payments received, including standard outbound delivery charges (with the least-expensive-standard-option rule where a premium delivery method was chosen).
  • [REVISED] [MECHANICS] Service-level commitments restated as targets. Operational response times (5 business days to respond to requests, 5 business days to process remedies, 3 business days for inspection decisions, 10 business days to issue refunds and event-cancellation refunds) are restated as good-faith targets ("we aim to") rather than fixed deadlines. The 15-business-day escalation contact right is unchanged.
  • [CLARIFIED] [MECHANICS] Scope and archive. Events and services are noted as having no Shipping and Returns section on their listing detail pages; a link to the policy version archive is added to the Contact section.
• June 10th, 2026
  • In effect June 10, 2026 to July 15, 2026 · Supersedes the version dated January 16, 2026
  • [REVISED] Complete restatement. The policy was reorganized from a short notice into titled sections (What This Policy Covers; Standard Return Window; How to Submit a Return or Exchange Request; Return Shipping; Damages and Defective Items; Non-Returnable Items; Sale Items; Services and Events; HSA and FSA Purchases; Refund Processing; Gift Cards; EU Right of Withdrawal; Contact). The items below are the substantive changes made within that restatement.
  • [NEW TERM] [MECHANICS] Scope provision. The policy expressly governs purchases completed on amplife.co, including events and services; purchases completed on a vendor's external website are governed by the vendor's own return policy.
  • [NEW TERM] [PROTECTS CUSTOMERS] Universal defect override. Items arriving defective, damaged, or materially different from their listing description are eligible for a full refund or replacement regardless of category, notwithstanding any other exclusion in the policy.
  • [NEW TERM] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] Damages and Defective Items: remedies at the customer's election. For confirmed defective, damaged, or incorrect items reported within 30 days with supporting details, the customer chooses among a full refund, a replacement, or store credit, with processing within 5 business days of confirmation; the section states that these remedies apply to all product categories (including sale items and durable medical equipment), consistent with California and federal consumer protection law.
  • [NEW TERM] [PROTECTS CUSTOMERS] Return Shipping allocation. Change-of-mind return shipping is the customer's responsibility; for defective, damaged, or not-as-described items, return shipping is the vendor's responsibility and a prepaid return label is provided at no cost.
  • [REVISED] [PROTECTS CUSTOMERS] DME exclusion narrowed. The blanket exclusion for "medical or durable medical equipment" is narrowed to used, fitted, customized, or prescribed devices; new, unused, non-prescribed DME in original condition and packaging remains returnable within the standard 30-day window.
  • [REVISED] Non-returnable categories restated. Digital downloads and streaming products once accessed are added as non-returnable; perishable goods, custom products, personal care goods, hazardous materials, and gift cards are carried forward with more precise definitions.
  • [REVISED] [PROTECTS CUSTOMERS] Sale items. Sale items remain ineligible for change-of-mind returns, but the policy now expressly confirms full defect remedies for sale items.
  • [NEW TERM] Services and Events. New section: unrendered services are refundable on request within 30 days of purchase; event tickets are refundable up to 7 days before the event (with discretionary store credit thereafter); organizer-cancelled events are refunded in full within 10 business days.
  • [NEW TERM] [MECHANICS] HSA and FSA purchases. Eligible refunds are processed back to the original HSA/FSA account, with a pre-return contact path where the account is closed, consistent with IRS and plan administrator requirements.
  • [NEW TERM] [LEGAL COMPLIANCE] Gift cards: non-expiration. Discloses that under California Civil Code Section 1749.5, gift card balances do not expire and remain redeemable indefinitely.
  • [REVISED] [MECHANICS] Request handling and refund processing. A 5-business-day response target for return requests is added; approval notice within 3 business days of inspection is added; the 10-business-day refund issuance and 15-business-day escalation right are carried forward; items sent back without an accepted request are returned at the sender's expense.
  • [REVISED] [LEGAL COMPLIANCE] EU right of withdrawal restated. The EU section now lists the statutory exemption categories (unsealed hygiene-protected goods, custom items, accessed digital content, perishables), allocates return shipping (customer, unless the item is defective or damaged), sets refund timing at 14 days from receipt of the return or proof of shipment, and permits deduction for diminished value from handling beyond what is necessary to assess the item.
• January 16th, 2026
  • In effect January 16, 2026 to June 10, 2026 · Supersedes the version dated November 13, 2025
  • [CLARIFIED] Non-substantive maintenance release. Minor wording cleanup in the self-service return steps ("add a note" in place of "add a note for the store"). No provision was added, removed, or substantively modified, and no customer right or obligation changed.
• November 13th, 2025
  • In effect November 13, 2025 to January 16, 2026 · Supersedes the version dated June 17, 2025
  • [NEW TERM] [MECHANICS] Self-service return portal. Step-by-step instructions added for initiating a return or exchange through the customer's account at account.amplife.co (email sign-in with six-digit verification code, per-order return request, per-item selection, return reason and note, submission). Contacting Amplife® directly remains available.
• June 17th, 2025
  • In effect June 17, 2025 to November 13, 2025 · Supersedes the version dated May 29, 2025
  • [NEW TERM] [MECHANICS] Vendor-specified return windows. The 30-day return window is made subject to a different window where specified by the vendor in the Shipping and Returns section of a listing's detail page.
  • [NEW TERM] Medical equipment exclusion. "Medical or durable medical equipment" is added to the non-returnable categories.
  • [REMOVED] [MECHANICS] Prepaid return label commitment. On acceptance of a return or exchange, customers receive instructions on how and where to send the package; the prior statement that a return shipping label would be sent is removed.
• May 29th, 2025
  • In effect May 29, 2025 to June 17, 2025 · Supersedes the version dated October 30, 2023
  • [REVISED] [MECHANICS] Exchanges integrated into the request flow. Exchanges become a first-class request alongside returns ("request a return or exchange for a refund"), and the prior standalone Exchanges section (advising customers to return the item and separately repurchase) is removed. [REMOVED]
  • [REMOVED] [MECHANICS] Fixed return mailing address. The published return address (PO Box 4041, Antioch, CA 94531) is removed; the destination for each return is provided with the return instructions after a request is accepted.
  • [CLARIFIED] Contact channels consolidated. Return questions are directed through the contact page rather than a listed email address in several places; refund follow-up timing (15 business days) is unchanged.
• October 30th, 2023
  • In effect October 30, 2023 to May 29, 2025 · Supersedes the version dated March 23, 2022
  • [CLARIFIED] Non-substantive restatement. Brand mark updated from AMPLIFE™ to Amplife® following federal trademark registration, with typographical and contact-link formatting corrections. No change to any customer right or obligation.
• March 23rd, 2022
  • In effect March 23, 2022 to October 30, 2023
  • [NEW TERM] Initial policy. First recorded Return Policy: 30-day return window from receipt; eligibility conditioned on unworn/unused condition, tags, original packaging, and proof of purchase; returns initiated by email with a published return mailing address (Antioch, CA); return shipping label and instructions provided on acceptance; no acceptance of unrequested returns; damage and wrong-item issues reported on receipt for evaluation; non-returnable categories (perishable goods, custom products, used products and personal care goods, hazardous materials, flammable liquids, gases); no returns on sale items or gift cards; exchange-by-repurchase guidance; EU 14-day cooling-off right; refunds to the original payment method within 10 business days of approval, with a 15-business-day escalation contact.

• July 15th, 2026 (Current)
  • In effect July 15, 2026 to present · Supersedes the version dated June 20, 2026
  • [NEW TERM] [MECHANICS] Who Ships Your Order. New section identifying the seller of record for every listing: vendors are the sellers of record for their listings, and Amplife® is the seller of record for listings it offers directly, including its own brands and listings sourced under authorized dealer or distribution agreements (which may be fulfilled by the authorizing distributor as shown on the listing). Amplife®'s role in providing the marketplace, checkout, and the customer remedies stated in the Shipping Policy and Return Policy is made express.
  • [REVISED] [MECHANICS] Order Processing. Fulfillment responsibility now runs to the seller of record rather than generically to "the vendor." The ship time stated on each listing expressly governs the order, and the policy discloses the range of processing windows (several business days; up to 2 weeks for some vendors; up to approximately 90 days for built-to-order or made-to-measure products), with each listing's processing window shown in its Shipping and Returns section.
  • [NEW TERM] [PROTECTS CUSTOMERS] Default 30-day shipment rule. Where no ship time is stated on the listing or at checkout, the order will ship within 30 days of purchase.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Shipment Delays. New section adopting the standards of the FTC Mail, Internet, or Telephone Order Merchandise Rule: if an order will not ship by the stated time (or within 30 days where none is stated), the customer receives prompt notice, a revised shipment date, and the option of a full refund; if the revised date is also missed, the order is cancelled and fully refunded unless the customer affirmatively elects to keep waiting.
  • [REVISED] [CLARIFIED] Domestic Shipping. "Amplife® ships to addresses within the United States" restated as "Orders ship to addresses within the United States," conforming the section to the seller-of-record framework. Serviceability guidance for U.S. territories, APO/FPO/DPO addresses, and PO Boxes is unchanged.
  • [REVISED] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] International Shipping. Shipping responsibility is allocated to the vendor of record; refund eligibility for packages refused over unpaid duties now cross-references the Return Policy; and a new cross-reference confirms that the 14-day right of withdrawal applies to orders shipped to the European Union or the United Kingdom, with refunds under that right including standard outbound delivery charges.
  • [REVISED] [MECHANICS] Lost or Missing Packages: reporting and resolution. Delivered-but-not-received claims are to be reported within 14 days of the delivery scan, and a signed statement confirming non-receipt may be requested. If the carrier's investigation does not resolve the issue, the customer chooses between a refund and a replacement. Stalled-tracking inquiries (no update for 10 or more business days) remain available.
  • [NEW TERM] Carrier claims. Customers agree to reasonably cooperate with carrier investigations, and carrier claim proceeds belong to the party that bore the loss.
  • [REVISED] [PROTECTS CUSTOMERS] Undeliverable Packages. The discretionary refund standard is removed: where a customer declines re-shipment of an undeliverable package, a refund of the product cost (less the original shipping cost) is now committed rather than issued "at our discretion."
  • [CLARIFIED] Purchases Completed on Vendor Websites. Restated to explain that external-checkout listings do not carry a Shipping and Returns section on their Amplife® listing detail pages and that those transactions are not completed on amplife.co.
  • [CLARIFIED] [MECHANICS] Policy naming and version archive. References to the "Refund Policy" are updated to the "Return Policy," and a link to the policy version archive is added to the Contact section.
• June 20th, 2026
  • In effect June 20, 2026 to July 15, 2026 · Supersedes the version dated June 10, 2026
  • [CLARIFIED] Non-substantive maintenance release. Typographical and hyperlink formatting corrections only. No provision was added, removed, or substantively modified, and no customer right or obligation changed.
• June 10th, 2026
  • In effect June 10, 2026 to June 20, 2026 · Supersedes the version dated June 23, 2025
  • [REVISED] Complete restatement. The policy was reorganized from a short single-page notice into titled sections (Order Processing; Shipping Speeds and Costs; Domestic Shipping; International Shipping; Lost or Missing Packages; Undeliverable Packages; Damaged Shipments; Purchases Completed on Vendor Websites; Contact). The items below are the substantive changes made within that restatement.
  • [NEW TERM] [MECHANICS] Order Processing. Order confirmation email at purchase and tracking email at shipment are formalized; processing and handling time is disclosed as varying by vendor and listing; and estimated delivery times appear at checkout and on eligible listing pages. The existing rule that shipping speeds are measured from shipment, not purchase, is retained.
  • [REVISED] [MECHANICS] Shipping Speeds and Costs. Shipping cost is calculated at checkout based on location, cart contents, and the selected shipping method, replacing the prior statement that cost is determined by the vendor alone; vendor-specified shipping terms remain disclosed in the listing's Shipping and Returns section.
  • [NEW TERM] [MECHANICS] Domestic Shipping. Defines the domestic service area (the 50 states and the District of Columbia) and discloses that service to U.S. territories, APO/FPO/DPO addresses, and PO Boxes varies by vendor and carrier, with a pre-purchase serviceability contact channel.
  • [NEW TERM] International Shipping: refused duties. If a customer declines to pay applicable duties and the package is refused or returned to the vendor, the original shipping cost is non-refundable, and product-cost refund eligibility follows the vendor's return terms and the Refund Policy.
  • [NEW TERM] [LEGAL COMPLIANCE] Trade sanctions. Vendors are prohibited from shipping to destinations subject to applicable trade sanctions and export restrictions; orders placed with a shipping address in a restricted destination cannot be fulfilled.
  • [NEW TERM] [PROTECTS CUSTOMERS] Lost or Missing Packages. First formal lost-package protocol: a carrier inquiry is opened on the customer's behalf for packages shown as delivered but not received, or where tracking has not updated for 10 or more business days; carrier-confirmed losses entitle the customer to a replacement or a full refund to the original payment method.
  • [NEW TERM] [MECHANICS] Undeliverable Packages. Addresses packages returned as undeliverable (incorrect or incomplete address, refused delivery, or failed delivery attempt): re-shipment may be arranged at the customer's expense, and a product-cost refund (less original shipping) may be issued at Amplife®'s discretion where re-shipment is declined.
  • [NEW TERM] [MECHANICS] Damaged Shipments; Purchases Completed on Vendor Websites. Damage claims are routed to the Damages and Defective Items section of the Refund Policy; orders completed on a vendor's external website are governed by the vendor's own shipping policy, with Amplife® available to help identify the correct contact.
  • [REMOVED] Named speed tiers. The "Domestic Standard" and "International Standard" tier labels are retired in favor of the shipping speeds displayed at checkout.
• June 23rd, 2025
  • In effect June 23, 2025 to June 10, 2026 · Supersedes the version dated June 17, 2025
  • [REMOVED] [MECHANICS] Transit-time estimates. The stated transit estimates ("Domestic Standard: 3–4 Business Days"; "International Standard: 6–12 Business Days") were removed; the policy thereafter lists the service tiers without committed timeframes. No other provision changed.
• June 17th, 2025
  • In effect June 17, 2025 to June 23, 2025 · Supersedes the version dated July 17, 2024
  • [REMOVED] [MECHANICS] Policy-level shipping price ranges. The published shipping cost ranges (U.S. Standard: Free–$10; Standard International: Free–$35) were removed from the policy.
  • [NEW TERM] [MECHANICS] Vendor-determined shipping cost. Shipping cost is determined by the vendor and disclosed in the Shipping and Returns section of the listing's detail page.
  • [NEW TERM] [MECHANICS] International orders: delivered duty unpaid (DDU). All international shipments are DDU: the vendor is responsible for shipping the product only, and the customer is responsible for import costs collected by the carrier upon delivery, including duties, import taxes, and brokerage or disbursement fees; carriers may charge additional collection fees.
  • [CLARIFIED] Tier naming and fulfillment language. "U.S. Standard" and "Standard International" renamed "Domestic Standard" and "International Standard," and fulfillment language standardized ("will be fulfilled when you complete your purchase, unless stated otherwise by a vendor").
• July 17th, 2024
  • In effect July 17, 2024 to June 17, 2025
  • [NEW TERM] Initial policy. First recorded Shipping Policy: listings fulfilled upon completed purchase unless a vendor states otherwise; tracking number provided by email at shipment; shipping speeds measured from shipment rather than purchase; two service tiers with estimated transit times and cost ranges (U.S. Standard: 3–4 business days, Free–$10; Standard International: 6–12 business days, Free–$35); shipping calculator available on the cart page; shipping speed selected at checkout.

• July 23rd, 2026 (Current)
  • In effect July 23, 2026 to present · Supersedes the version dated June 10, 2026
  • [CLARIFIED] Vendor Content, by any means. The Vendor Content definition now expressly covers materials provided by any means, including email, the Vendor Portal, file-sharing links or folders such as Google Drive or Dropbox, and photo or media libraries such as Flickr, including materials added to a folder or library you share with us while participation continues.
  • [NEW TERM] Cross-program removal. If Amplife® permanently removes a participant from any Amplife® program for violating that program’s terms, the removal applies across all Amplife® programs.
  • [NEW TERM] [DISPUTE RESOLUTION] Amplife® Foundation defined. New definition describes the Amplife® Foundation as the 501(c)(3) nonprofit organization through which all Amplife® Love donation amounts are processed and distributed to Causes, and states that it is a separate organization, is not under common control with AMPLIFE LLC, is not an Affiliate, is not a party to the Agreement, and signs nothing, while making it an intended third-party beneficiary entitled to the indemnification in Section 6, the disclaimers in Section 7, and the limitation of liability in Section 8, and confirming it holds no right, title, or interest in vendor content. "We," "us," and "Amplife®" are expressly stated not to include the Foundation, the Foundation is added to the parties covered by the vendor's indemnification, and Relationship of Parties (Section 13) restates the beneficiary status and now also excepts the limited payments agency described in the applicable Service Terms from the no-agency rule.
  • [NEW TERM] [MECHANICS] Amplife® Love Vendor Match terms. New Section 2.4 sets out the optional match program: enrollment or withdrawal through the Vendor Portal effective the next calendar month; for Standard plans, 1.43% of the eligible purchase price of each Qualifying Purchase (defined to exclude shipping, handling, gift-wrapping, taxes, service charges, rebates, returns, and bad debt, and orders cancelled, returned, refunded, or charged back) is deducted from the payout and remitted to the Amplife® Foundation, for a possible total donation of 2.86%, always following the customer's chosen Cause; for Showcase plans, matching is a fixed monthly contribution charged with the subscription toward a Cause the vendor designates, which may not be advertised as a percentage of purchases. The section adds a no-self-dealing rule (no vendor-affiliated Cause may receive the match), a true-up crediting match amounts back for cancelled, returned, refunded, or charged-back orders, and public-statement rules requiring accuracy and compliance with applicable Law and FTC guidance on charitable-sales claims.
  • [NEW TERM] [LEGAL COMPLIANCE] INFORM Consumers Act. Vendors will provide, and annually certify or update, the identity, bank-account, tax, and contact information requested to comply with the INFORM Consumers Act (15 U.S.C. § 45f) and similar Laws, and consent to collection, verification, and, where required by Law, disclosure to customers of required seller-identity information. Suspension as required by Law follows a failure to provide or certify within 10 days of notice, and such suspension is not a breach of the Agreement.
  • [NEW TERM] [REMOVED] Brand-owner authorization eligibility. Eligibility now requires that a vendor be the brand owner or manufacturer of its Listings, or authorized in writing by the brand owner or manufacturer to sell them (including under exclusive or authorized distribution rights), with authorization documentation available on request. The item "not affiliating with or not supporting the disabled community" is removed from the prohibited-activities list; the affirmative requirement that vendors be a part of, relevant to, or serve the disabled community is unchanged.
  • [REVISED] [MECHANICS] Enterprise Schedules. Enterprise Standard and Enterprise Showcase are restated as variants of the Standard and Showcase Selling Plans whose fees and special terms are set out in a written Enterprise Schedule accepted through the Vendor Portal or signed by both parties, which controls over the standard terms; absent an executed Enterprise Schedule, the applicable Standard category fees or Showcase subscription fees and terms apply. The acceptance email now lists the selling plan as Standard, Showcase, or an Enterprise variant per the vendor's Enterprise Schedule.
  • [REVISED] [MECHANICS] Term and termination. The Term now runs from completed registration (previously completed application), and either party may terminate the Agreement or any Service at any time, with or without cause, on 30 days' written notice, with the vendor's immediate-termination right (email to hello@amplife.co, contact form, or similar means) retained. Amplife® may discontinue, suspend, or modify the Program or any Service at any time, with a prorated refund of prepaid fees as the sole remedy where a paid Service is discontinued during a prepaid period; notice of a termination or suspension by Amplife® is now given "where practicable," with appeal options as described in the Program Policies. The survival clause is restated to cover Sections 2 through 9 (including the post-termination insurance coverage tail), 10, 11, 13, 14, 17, 18, and 19.
  • [REVISED] Content engine and edit rights. Section 4.2 is retitled "Vendor Content License; Content Engine; Edit Rights," with "Vendor Content" now a defined term that includes materials provided by email. The license purpose covering derivative resizing is expanded to creating new works that incorporate Vendor Content (articles, guides, social posts, long-form and short-form videos, carousels, newsletters, and similar editorial, Program, and marketing content) distributed on any channel and in any media, including the newly defined Amplife Owned Channels, third-party platforms, press, paid media, and in-person and retail settings, with no prior approval required and Amplife® owning the works it creates while the vendor's underlying Vendor Content remains the vendor's on a non-exclusive license. Vendors grant rights to edit, cut, crop, combine, caption, translate, and otherwise modify Vendor Content and, to the extent permitted by Law, waive moral rights in it; Amplife® commits not to present Vendor Content in a misleading or disparaging manner and to use trademarks and logos in their proper form, and vendors newly represent (Section 4.5) that individuals appearing in their Vendor Content (with parent or guardian consent for minors) have consented to Amplife®'s use and that the content is lawfully obtained and cleared.
  • [NEW TERM] Co-Created Content and productions. New Section 4.3 gives Amplife® ownership of content it produces featuring a vendor's products or brand (features, demonstrations, stories, photographs, and major standalone productions such as documentaries and long-form films) whether newly produced or assembled from Vendor Content, with a fallback perpetual, exclusive, worldwide, royalty-free, sublicensable license where a vendor's governing policies prohibit assignment, and no prior approval required; vendors retain their underlying brand assets, and Amplife® will not present Co-Created Content misleadingly or disparagingly or imply third-party endorsement without agreement. The post-termination survival clause (Section 4.7) now also covers Co-Created Content already created, allows productions in progress at termination to be completed and used, bars new promotional materials or new Co-Created Content after termination, and reserves the right to archive or redirect listing pages.
  • [NEW TERM] [PROTECTS CUSTOMERS] No synthetic or AI use. New Section 4.4: Amplife® will not use Vendor Content, Co-Created Content, or Captured Content to create synthetic or artificial-intelligence-generated depictions of any identifiable individual's likeness or voice; the restriction applies to every individual, is absolute, and applies regardless of how the content was obtained.
  • [NEW TERM] House-label products. New Section 4.6 confirms participation is non-exclusive and Amplife® may offer its own brands and house labels; where a vendor manufactures or supplies a product offered under an Amplife® brand, Amplife® retains its marks, owns the designs, artwork, specifications, tech packs, and product concepts it creates or commissions, and may produce and sell through any channel or method, while the vendor retains its own separate product line and marks, obtains no rights in the Amplife® designs, and may not supply them to third parties. Commercial terms of any specific manufacturing or supply arrangement sit in a separate written agreement or order, which the Entire Agreement clause now expressly preserves as to those commercial terms.
  • [NEW TERM] [PROTECTS CUSTOMERS] Captured Content consent and child safety. New Section 4.9 governs recordings Amplife® captures at events, demonstrations, activations, and other in-person settings: use requires each identifiable individual's consent through signed individual appearance and consent releases (vendor participation alone grants no personal likeness or voice rights); Captured Content involving a minor requires verified parent or guardian consent, stricter default limits on use and identifying information, and additional care in placement, with no exceptions; individuals may withdraw consent for future use at any time, effective going forward within a reasonable period; and a vendor's more protective consent, privacy, or safety requirements control for content captured at its events or premises.
  • [REVISED] Information-accuracy representation. The representation that information provided "by one party to the other" is at all times accurate and complete is restated to run from the vendor only, qualified to accuracy and completeness in all material respects, and paired with a duty to promptly correct any inaccuracy upon discovery.
  • [REVISED] [DISPUTE RESOLUTION] Indemnification refinements. The vendor's indemnity now expressly covers the Amplife® Foundation, and "partners" no longer appears in the indemnitee list. Amplife®'s indemnification of vendors is confined to claims, demands, or proceedings brought by unaffiliated third parties, and the platform-technology/branded-content IP prong now excludes claims arising from combination with vendor products, content, or systems, from vendor modification, or from continued use after notice to stop; Section 6.2 is stated not to apply to a vendor's own claims against Amplife®, which remain subject to Section 8.
  • [REVISED] [DISPUTE RESOLUTION] General release restated; §1542 waiver. The participant-dispute release now runs from the vendor: if a dispute arises between the vendor and one or more customers, other vendors, or other third parties in connection with the Services or the vendor's transactions, the vendor releases Amplife® (and its agents and employees) from related claims, demands, and damages of every kind, and the vendor now expressly waives California Civil Code §1542 with the statutory text quoted.
  • [REVISED] [DISPUTE RESOLUTION] Liability limits made mutual; cap restated. The exclusion of cost of cover, lost profits, revenue, business, data, and punitive or consequential damages now applies to both parties. The aggregate cap changes from the total amounts paid by the vendor to Amplife® in the prior six-month period for the particular Service to the greater of (a) the total amounts paid or payable by the vendor to Amplife® (including amounts deducted from remittances) in connection with the Services in the twelve months preceding the event giving rise to the claim, plus any Sales Proceeds then held by Amplife® and actually owed to the vendor, or (b) One Thousand Dollars ($1,000). New "Excluded Claims" sit outside the cap (indemnification obligations, confidentiality breaches, Amplife®'s use of vendor content outside the granted rights, Amplife®'s breach of the no-synthetic-or-AI restriction or the consent and child-safety provisions, gross negligence or willful misconduct, and vendor misuse of customer personal data) and the Section 8 protections extend to the Amplife® Foundation, Affiliates, and licensors.
  • [REVISED] [MECHANICS] Insurance program requirements. The general-vendor trigger is restated as gross proceeds exceeding $10,000 in any calendar month or averaging more than $10,000 per month over three consecutive calendar months (limits unchanged at $1,000,000 per occurrence and in aggregate). New Section 9.3 policy standards require insurers rated A-/VII or better by A.M. Best, primary and non-contributory coverage, a waiver of subrogation in favor of AMPLIFE LLC, at least 30 days' notice of cancellation or material reduction, and products/completed-operations coverage (or equivalent extended reporting) maintained for three years after the last sale; DME, medical device, and clinical service vendors must deliver certificates and additional-insured endorsements before their first such listing goes live and annually on renewal, and proof is due within five business days of request (or before go-live where Section 9.2 applies) on pain of listing suspension.
  • [NEW TERM] [PROTECTS CUSTOMERS] Recalls and safety actions. New Section 9.4 makes vendors responsible for all costs of any recall, market withdrawal, or safety corrective action affecting their Listings (including customer refunds, replacement, retrieval, destruction, and customer communications) conducted in cooperation with Amplife®.
  • [NEW TERM] [PROTECTS CUSTOMERS] Mutual confidentiality; vendor publicity rights. Confidentiality is reorganized into subsections: Amplife® newly commits to protect vendor non-public business information (including Street Date information, unreleased product information, and non-public pricing) with reasonable care and limited use and disclosure, and the Confidential Information property clause now carves out customer personal data and the vendor's own information. The prior blanket ban on public statements and use of Amplife®'s name without advance written consent is replaced by a right to accurately state that the vendor sells on Amplife® and to use Amplife®'s name and marks as permitted by the Trademark Guidelines without prior approval, while press releases, co-branded campaigns, and any statement implying partnership, sponsorship, or endorsement still require advance written permission.
  • [REVISED] [PROTECTS CUSTOMERS] [MECHANICS] Customer personal data and Order Information. New Section 11.4 replaces the general restriction with specific duties: use customer personal data and Order Information solely to fulfill transactions and provide legally required post-sale support, with enrichment, profiling, retargeting, solicitation, marketing, and off-platform sales activity expressly excluded; no selling or sharing for advertising and no disclosure except to carriers and service providers bound to equivalent restrictions; reasonable administrative, technical, and physical safeguards; deletion when no longer required; notice to hello@amplife.co within 48 hours of any actual or reasonably suspected unauthorized access or disclosure; and cooperation with investigations and legally required notifications, at the vendor's expense where the incident arises from the vendor's systems or conduct.
  • [NEW TERM] [PROTECTS CUSTOMERS] Modification carve-out for content protections. Amplife® will not modify the content-production rights in Sections 4.3, 4.4, and 4.9 in a manner that expands the rights vendors grant or reduces the protections those Sections provide without the vendor's signed written agreement, and the Modification section adds a link to the policy version archive.
  • [NEW TERM] Assignment. Vendors may not assign the Agreement, by operation of law or otherwise, without Amplife®'s prior written consent; Amplife® may assign the Agreement or delegate or sublicense its rights (including the Section 4 content and distribution rights) to an Affiliate, successor, or designated content or media entity without consent.
  • [NEW TERM] [DISPUTE RESOLUTION] Pre-arbitration process, arbitration rules, and coordinated filings. Section 18, retitled "Disputes; Miscellaneous," adds a mandatory informal-resolution step: a written notice of dispute (to Amplife®: hello@amplife.co, Attention: Legal, or its registered agent; to the vendor: the Vendor Account email) followed by 60 days of good-faith negotiation before either party may begin arbitration. Arbitration now proceeds under the AAA's Commercial Arbitration Rules (Consumer Arbitration Rules where a vendor is an individual sole proprietor and those rules apply by their terms), replacing the prior reference to the AAA's Supplementary Procedures for Consumer-Related Disputes, and filing-fee reimbursement is restated to non-frivolous claims of Ten Thousand U.S. Dollars ($10,000) or less. A coordinated-filings protocol batches 25 or more same-or-similar demands filed by the same or coordinated counsel into groups of up to 50 with one arbitrator per batch proceeding sequentially, with statutes of limitation tolled for demands awaiting their batch; if the class-action waiver is held unenforceable as to a claim, that claim (and only that claim) proceeds in the Governing Court (the Superior Court of California, County of Contra Costa) rather than in arbitration.
  • [CLARIFIED] Document hierarchy and definitional updates. The preamble adds Amplife® Brand Experience to the Program's optional services; the order of precedence is fixed as the Agreement, then the applicable Service Terms, then the Program Policies, notwithstanding any contrary statement in a lower-order document; and the Entire Agreement clause now expressly includes the applicable Service Terms (including the Sell with Amplife® Service Terms and the Amplife® Brand Experience Service Terms) and the Program Policies. "Program Policies" expressly includes the Code of Conduct; "Amplife® Site" is expanded to cover any Amplife®- or Affiliate-operated website, application, or storefront (including brand sites such as amplifeclothing.com and severedsociety.com) and in-person retail, event, and pop-up sales channels; new definitions are added (including Term, Vendor Account, Enterprise Schedule, Vendor Content, Co-Created Content, Captured Content, and Amplife Owned Channels) and the unused "Local Currency" definition is removed; and Registration adds cross-references to the Amplife® Vendor Privacy Policy for vendor personal data and the Amplife® Privacy Policy for shopper use.
• June 10th, 2026
  • In effect June 10, 2026 to July 16, 2026 · Supersedes the version dated June 23, 2025
  • [REVISED] [MECHANICS] Amplife® Love donation flow. The Amplife® Love definition is restated so that Amplife® remits a Donation to the Amplife® Foundation for each successful and verified sale of a Listing by a customer using a Cause's Love Link, and the Amplife® Foundation in turn donates that amount to the chosen Cause; previously the definition described the Cause as receiving the amount Amplife® donates directly. The matching structure is unchanged (vendors can contribute and match Amplife®'s Donation of 1.43% of the customer's eligible purchase price for a possible total Donation of 2.86% to the Cause) now stated as remitted through the Amplife® Foundation.
  • [NEW TERM] Vendor Content License. Section 4 is retitled "License; Content" and reorganized into subsections, adding a license (Section 4.2) for Amplife® and its Affiliates to use, reproduce, display, distribute, and promote the vendor's brand name, logos, trademarks, product images, product descriptions, mission statements, brand story, and other content (including content publicly available on the vendor's website, social media accounts, or other public-facing channels, which is also added to the "Your Materials" definition) for operating listings, marketing and advertising Amplife® on any channel (including press releases and investor or grant materials), featuring the brand, promoting Amplife® Love for opted-in vendors, and creating derivative works such as resized or reformatted versions. Amplife® commits not to materially alter the meaning or presentation of Vendor Content in a way that is misleading or disparaging.
  • [NEW TERM] Post-termination content license limits; vendor ownership. The new content license survives termination solely for content already published, displayed, or distributed by Amplife® before the effective date of termination (Section 4.3), and Section 4.4 confirms the license transfers no ownership: vendors retain all ownership rights in their brand assets and content and warrant they have the rights necessary to grant the licenses.
  • [REVISED] [DISPUTE RESOLUTION] Vendor indemnification grounds. The vendor indemnity is restated to enumerated grounds: (a) breach of this Agreement or documents incorporated by reference (previously worded as breach of "these Terms of Service"), (b) violation of law or third-party rights, and (newly added) (c) the vendor's Listings, products, or services, and (d) the vendor's negligence or willful misconduct.
  • [NEW TERM] [DISPUTE RESOLUTION] [PROTECTS CUSTOMERS] Amplife®'s indemnification of vendors. New Section 6.2: Amplife® agrees to defend, indemnify, and hold vendors and their officers, directors, employees, and representatives harmless against claims arising out of Amplife®'s material breach of the Agreement, Amplife®'s gross negligence or willful misconduct in operating the Services, or claims that Amplife®'s platform technology or branded content, as provided without modification, infringes third-party intellectual property rights.
  • [NEW TERM] [PROTECTS CUSTOMERS] Insurance for DME, medical device, and clinical service vendors. New Section 9.2: vendors listing durable medical equipment, medical devices, or clinical or professional services (such as prosthetic assessment and fitting, physical therapy, occupational therapy, assistive technology evaluation, or rehabilitation counseling) must carry commercial general, umbrella, or excess liability insurance of $1,000,000 per occurrence and $3,000,000 in annual aggregate from the date their first such listing is approved, regardless of transaction volume, and clinical or professional service vendors must also carry professional liability (malpractice) insurance at the same limits. All Section 9.2 policies must name AMPLIFE LLC and its assignees as additional insureds.
  • [REVISED] [MECHANICS] Insurance structure and proof of insurance. Section 9 is reorganized into subsections, with the general-vendor requirement (unchanged $10,000 monthly gross-proceeds trigger and $1,000,000 limits) restated without the "Insurance Threshold" label. Proof of insurance is now delivered to c/o AMPLIFE LLC, P.O. Box 4041, Antioch, CA 94531, Attention: Risk Management, and failure to provide proof within five business days of request is grounds for suspension of listings until coverage is confirmed.
  • [REVISED] [DISPUTE RESOLUTION] [PROTECTS CUSTOMERS] Force majeure made mutual. The clause now excuses either party (previously Amplife® only) for delay or failure caused by matters beyond that party's reasonable control, enumerates covered events (acts of God, natural disasters, pandemic, war, terrorism, government action, and widespread internet or infrastructure failure), requires the affected party to promptly notify the other and use reasonable efforts to resume performance, and provides that payment obligations already due are not excused.
  • [NEW TERM] [PROTECTS CUSTOMERS] [MECHANICS] Advance notice of material adverse changes. The Modification section retains immediate-effect changes for legal, regulatory, fraud-prevention, or security reasons, non-adverse feature changes, and restrictions on unsafe, inappropriate, or offensive products or activities, and newly commits to at least 30 days' advance written notice (by email to the Vendor Account address and/or by posting on the Vendor Portal) for any other material change that adversely affects vendor rights or obligations. The general notice provision no longer states that Amplife® is "not obligated to" provide notice.
  • [REVISED] [DISPUTE RESOLUTION] Arbitration filing-fee reimbursement. The reimbursement clause is restated so that Amplife® will reimburse filing fees for claims that do not exceed the aggregate liability cap stated in Section 8, unless the arbitrator determines the claims are frivolous, replacing prior text that keyed reimbursement to advertising fees paid or payable under an operating agreement over the preceding twelve months.
• June 23rd, 2025
  • In effect June 23, 2025 to June 10, 2026 · Supersedes the version dated May 12, 2025
  • [MECHANICS] Program review trigger. Acceptance review now begins after the vendor's first listing submission rather than after receipt of the application.
  • [REVISED] [MECHANICS] Acceptance-email contents and selling-plan presentation. The acceptance email now presents the selling plan as Standard or Showcase (the Enterprise variants remain defined terms but are no longer listed among the onboarding choices), the W-9 / tax information link becomes "if requested," the link to create the Amplife® Store and Amplife® Premium Content for free is removed, and help-center links are added throughout the Registration section.
  • [NEW TERM] [PROTECTS CUSTOMERS] Showcase billing start. Showcase subscription charges begin only once the vendor's approved listings are ready to go live on the Amplife® Site.
• May 12th, 2025
  • In effect May 12, 2025 to June 23, 2025 · Supersedes the version dated July 24, 2024
  • [REMOVED] Amplife® API Services and Transaction Processing Services. The Amplife® API Services and Transaction Processing Services are removed from the Program's optional service suite in the preamble, and the corresponding "Subject to the Transaction Processing Service Terms" qualifier is removed from the Relationship of Parties section.
  • [REVISED] [MECHANICS] Amplife® Store creation method. The Amplife® Store definition now describes the storefront as created from the vendor's existing website; the self-service builder tool option is removed from that definition (it remains in the Amplife® Premium Content definition).
  • [MECHANICS] Acceptance-email payout link removed. The "Link to submit your Primary Payment Method to get paid out (Standard / Enterprise Standard only)" item is removed from the acceptance-email list.
  • [MECHANICS] Termination notice channels. Vendor-initiated termination notice is now given via email, the contact form, or similar means; the Vendor Portal is no longer listed as a termination-notice channel.
• July 24th, 2024
  • In effect July 24, 2024 to May 12, 2025 · Supersedes the version dated June 12, 2024
  • [REVISED] Definitions: "Program Policies" and "Law." "Program Policies" is broadened from "all policies and program terms" to "all agreements, policies, guidelines and program terms," with the hyperlink to the Program Policies page moved into that definition, and "Law" now expressly includes any international, federal, state, and local law.
  • [CLARIFIED] Brand Experience service naming. The optional Amplife® Premium Content and Amplife® Store services are restyled as "Brand Experience" Services, with Premium Content placement described as listing pages and collection pages; lower-case references to intellectual property rights are conformed to the defined term Intellectual Property Rights, with no change in substance.
  • [MECHANICS] Enterprise plans in onboarding links. The acceptance email's payout-method link now applies to Standard and Enterprise Standard, and the subscription-payment link to Showcase and Enterprise Showcase.
• June 12th, 2024
  • In effect June 12, 2024 to July 24, 2024
  • [NEW TERM] Initial agreement. First recorded Vendor Participation Agreement: a 19-section agreement governing the Amplife® Vendor Program and optional services (Sell with Amplife®, Amplife® Love, Amplife® Advertising, the Amplife® API Services, and Transaction Processing Services); eligibility limited to vendors that are a part of, relevant to, or serve the disabled community and do not engage in listed prohibited activities; four selling plans (Standard and Enterprise Standard, free to list with a category-based fee on sale; Showcase and Enterprise Showcase, monthly subscription with transactions completing on the vendor's site); optional Amplife® Love matching of Amplife®'s 1.43% Donation for a possible 2.86% total to the Cause; Primary Payment Method, W-9 / tax submission, and risk-based payment withholding; a royalty-free, non-exclusive, worldwide license to Your Materials; one-way vendor indemnification; AS-IS disclaimer and general release; liability capped at amounts paid to Amplife® in the prior six-month period for the particular Service; $1,000,000 liability insurance naming AMPLIFE LLC as additional insured once monthly gross proceeds exceed $10,000; vendor tax responsibility; confidentiality and customer-personal-data restrictions; modification with immediate effect; password security; export and sanctions compliance; and California governing law under the Federal Arbitration Act with binding AAA arbitration (in the county where the vendor lives or another agreed location), a class-action waiver, and a jury-trial waiver, with the Superior Court of California, County of Contra Costa as the Governing Court.

• July 23rd, 2026 (Current)
  • In effect July 23, 2026 to present · Supersedes the version dated June 10, 2026
  • [NEW TERM] [MECHANICS] Listings we build for you; Listing Review. Listings Amplife® prepares on a vendor’s behalf are confirmed through a review notice sent by email, text, or another channel we use with the vendor; the vendor’s approval in any recorded form, or ten (10) business days without a correction, confirms the Listing as prepared, including its Listing Type designations, required information, warnings, and any HSA/FSA eligibility flag.
  • [REVISED] [MECHANICS] Listing Type certification: three paths, no annual cycle. Certification now attaches at Listing creation, on an intake or application form, or through Listing Review, with a continuing duty to keep designations accurate and certification on our request; the separate annual re-certification cycle is discontinued (the INFORM Consumers Act annual certification is unchanged). Amplife® may assess and re-designate; a Disabled-Solution designation may be vendor-certified or applied by Amplife®.
  • [CLARIFIED] HSA/FSA eligibility warranty, dual path. The eligibility warranty attaches whether the vendor flags a Listing or confirms an HSA/FSA flag Amplife® applied through Listing Review.
  • [REVISED] [CLARIFIED] Definitions consolidated into the Vendor Participation Agreement. Terms shared with the Agreement ("Affiliate," "Amplife® Site," "Law," "Listing," "Sales Proceeds," "Selling Plan" and the plan definitions, "Your Materials," and others) are no longer restated in the Service Terms; they now carry the meanings given in the Agreement, expressly "so that the two documents cannot drift." The document-precedence rule is restated to run first the Agreement, then these Service Terms, then the Program Policies, notwithstanding any contrary statement in a lower-order document.
  • [REVISED] [NEW TERM] Listing Type standards, certification, and audit. "Disabled-Owned" is redefined as founded by people with disabilities (at least half of the founders), or at least 51% owned, operated, or controlled by people with disabilities, replacing the prior "at least 51% founded, owned, operated or controlled" formulation. Vendors now certify (and re-certify annually and upon request, with supporting documentation) the accuracy of every Listing Type designation; Amplife® may audit any claim and immediately remove or re-designate a claim it cannot verify, without liability, and misrepresentation of a Listing Type is a material breach of the Agreement not subject to a cure period.
  • [CLARIFIED] Prohibited and Restricted Listings. "Prohibited Listing" is now defined as a Listing prohibited by Law or designated as prohibited in the Program Policies, and an express sentence confirms that Restricted Listings may be offered only in compliance with the applicable Restricted Listings Policy and Program Policies.
  • [REVISED] [LEGAL COMPLIANCE] Proposition 65: immediate suspension. Where Amplife® determines a Listing requires a Proposition 65 Warning that has not been provided, the Listing is now suspended immediately and reinstated upon receipt and display of the required warning, replacing the prior 5-business-day period to supply the warning before suspension.
  • [NEW TERM] [MECHANICS] [PROTECTS CUSTOMERS] Limited payments agency. Vendors appoint Amplife® as their agent for the limited purpose of receiving, holding, and settling customer payments for their transactions, and receipt of funds by Amplife® discharges the customer's payment obligation to the vendor in the amount received, whether or not Amplife® remits that amount to the vendor. Amplife®'s existing exclusive right to collect payment for transactions completed on an Amplife® Site continues within this framework.
  • [REVISED] [DISPUTE RESOLUTION] Credit card fraud: non-response default. If a vendor does not respond within 48 hours to forwarded fraud indicators, the order is now cancelled and not fulfilled; if Amplife® nonetheless elects, in its sole discretion, to proceed with fulfillment, the vendor continues to bear all risks and chargeback costs unless Amplife® expressly agrees otherwise in writing for that order. This replaces the prior non-response path under which Amplife® could proceed with fulfillment and share chargeback risk 50/50, and the indicator email is now sent as a courtesy rather than with a required acknowledgment of receipt.
  • [NEW TERM] [LEGAL COMPLIANCE] Prescription verification. For listings that may lawfully be sold only against a prescription, vendors must verify before fulfillment that the customer holds a valid prescription, fulfill only against that verification, and maintain records of the verification as required by Law.
  • [REVISED] [MECHANICS] Insurance gating for medical categories. Listings for durable medical equipment, medical devices, or clinical or professional services will not go live until proof of insurance is received under Section 9.3 of the Agreement, in addition to the immediate coverage requirements of Section 9.2 that apply from approval of the first such listing.
  • [REVISED] [DISPUTE RESOLUTION] Recall costs. Vendors are expressly responsible for the costs of any recall, market withdrawal, or safety corrective action affecting their listings, as described in Section 9.4 of the Agreement.
  • [REVISED] [DISPUTE RESOLUTION] Chargeback response window. The minimum period to submit documentation contesting a chargeback changes from no fewer than 7 business days from notice to no fewer than 5 calendar days from notice, or any shorter period required by the applicable card network's rules, in which case Amplife® will state the applicable deadline.
  • [REVISED] [MECHANICS] Referral Fee as the single listing-sale fee; Enterprise Schedules. The Referral Fee is confirmed as the single listing-sale fee under the Service Terms, with all references to listing fees meaning the Referral Fee, and the compensation and remittance clauses are conformed accordingly. For Enterprise Standard and Enterprise Showcase Vendors, fees and subscriptions are as stated in the applicable Enterprise Schedule.
  • [REVISED] [NEW TERM] [MECHANICS] Remittance on a defined Confirmed Delivery Date. A new defined term (the date the carrier's tracking records delivery or, absent a carrier delivery record, seven (7) calendar days after shipment unless there is credible evidence of non-delivery) anchors payout timing: balances become eligible for remittance seven (7) business days after the Confirmed Delivery Date and are paid in weekly remittance cycles. Deductions now also include Amplife® Love match amounts under Section 2.4 of the Agreement for enrolled matching Vendors, and the sentence addressing Showcase remittance through vendors' own sales channels is removed.
  • [NEW TERM] [DISPUTE RESOLUTION] Refund reimbursement and wind-down reserve. Vendors reimburse Amplife® on demand for the full amount of any refund, return, adjustment, or chargeback paid or credited to a customer, whether arising before or after remittance, deductible from the account balance or chargeable to the Primary Payment Method. Following termination or closure of the last active listing, Amplife® may retain a reserve from final remittances for up to 120 days to cover anticipated refunds, chargebacks, and claims, released on the same review terms as the account reserve.
  • [REVISED] [CLARIFIED] Emergency-change carve-out and version archive. The advance-notice commitment for materially adverse changes now also permits immediate action on products or activities deemed unsafe, inappropriate, or offensive under Section 15(c) of the Agreement, alongside the existing legal, regulatory, fraud prevention, and security grounds, and a link to the policy version archive is added.
  • [REVISED] [LEGAL COMPLIANCE] FFDCA guaranty extended off-site. The continuing guaranty for products regulated under the U.S. Federal Food, Drug, and Cosmetic Act now covers all such listings whether the transaction completes on or off an Amplife® Site, extending it beyond Standard Listings to off-site transactions.
  • [NEW TERM] Vendor Conduct and Performance. New section requiring compliance with the Code of Conduct and any Vendor performance standards published in the Program Policies, and prohibiting use of Order Information, customer personal data, or other information obtained through the Services to solicit or divert Amplife® customers or to complete off-platform the transactions the Services generate, except as expressly permitted for active Showcase Selling Plan Vendors under the Code of Conduct. Failure is grounds for listing suppression, account suspension, or termination as provided in the Agreement.
  • [CLARIFIED] Naming and cleanup. "Amplife® Refund Policies" is retitled the singular "Amplife® Refund Policy" throughout, and a sentence duplicated in the Amplife® Websites and Services section of the prior version is removed.
• June 10th, 2026
  • In effect June 10, 2026 to July 16, 2026 · Supersedes the version dated July 4, 2025
  • [REVISED] Your Materials: public-channel content. The "Your Materials" definition is expanded to include content publicly available on the vendor's website, social media accounts, or other public-facing channels, and the license grants applicable to Your Materials are cross-referenced to Sections 4.1, 4.2, and 4.3 of the Agreement, incorporated by reference.
  • [REVISED] [LEGAL COMPLIANCE] Proposition 65: enforcement window. The existing Proposition 65 Warning obligation gains an enforcement mechanism: where Amplife® determines a required warning has not been provided, the vendor must supply it within 5 business days of notice, and the Listing may be suspended until the warning is received.
  • [NEW TERM] [LEGAL COMPLIANCE] [DISPUTE RESOLUTION] HSA and FSA Listings. New section: vendors designating listings as eligible for Health Savings Account or Flexible Spending Account purchase represent and warrant that the listings qualify as eligible medical expenses under applicable IRS guidelines, at listing and while the designation remains active, and are solely responsible for designation accuracy. If a plan administrator denies a transaction over an inaccurate designation, the vendor is liable for resulting claims, refund obligations, or penalties and indemnifies Amplife® for costs arising from the inaccuracy; vendors must promptly notify Amplife® of, and correct, inaccurate designations.
  • [REVISED] [DISPUTE RESOLUTION] Credit card fraud: acknowledgment and 50/50 sharing. Fraud-indicator emails now require the vendor's acknowledgment of receipt, with the 48-hour window running from the time of the email. The non-response path is spelled out: Amplife® contacts the customer and, if the order is most likely not fraudulent, proceeds with fulfillment with chargeback risk shared equally, in a confirmed chargeback, the reversed transaction amount and any associated fees are split 50/50, with the vendor's share deducted from the account balance.
  • [CLARIFIED] Order communications. The existing prohibition on vendors sending order or fulfillment confirmation emails now states its basis: all order and shipment communications to customers are managed by Amplife®.
  • [NEW TERM] [CLARIFIED] Insurance requirements guidance. New paragraph directing vendors to Section 9 of the Agreement: general vendors are subject to the threshold-based requirements of Section 9.1, while vendors offering durable medical equipment, medical devices, or clinical or professional services are subject to the immediate requirements of Section 9.2 from the date the first such listing is approved, regardless of transaction volume.
  • [CLARIFIED] Refund Policies versioning. The Refund Policies definition and the returns section now acknowledge that the Amplife® Refund Policies may be updated from time to time and that the version in effect at the time of each transaction governs that transaction.
  • [NEW TERM] [DISPUTE RESOLUTION] [MECHANICS] Chargebacks. New section: Amplife® notifies the vendor of a disputed transaction with its details, and documentation to contest the chargeback is due within a specified period of no fewer than 7 business days from notice; absent a response, Amplife® may accept the chargeback on the vendor's behalf. Reversed Sales Proceeds plus associated processing fees are deducted from the account balance or charged to the Primary Payment Method, vendors bear chargeback costs except as provided in the fraud-indicators provision, and repeated or excessive chargeback rates may lead to account suspension or additional reserve requirements.
  • [NEW TERM] [DISPUTE RESOLUTION] Claims Reserve. New section: where Amplife® receives claims, complaints, or notices related to a vendor's listings (including customer disputes, intellectual property claims, product liability claims, regulatory notices, or Proposition 65 compliance issues), it may withhold amounts reasonably estimated to cover those claims pending resolution, with notice of the amount withheld and its basis. Withheld amounts are released or applied within 30 days of final resolution, and total withholding is capped at the reasonably estimated value of open claims and disputes plus applicable processing fees.
  • [REVISED] [MECHANICS] [PROTECTS CUSTOMERS] Showcase billing timing. The Showcase monthly subscription is charged on the renewal date, replacing charging up to twenty-four (24) hours before the renewal date.
  • [REVISED] [MECHANICS] Remittance window. Remittance of available balances moves from a weekly (7-day) (or, at Amplife®'s option, more frequent) basis after the delivery date to within 7 business days of the confirmed delivery date of a Standard Listing order, on a weekly basis.
  • [REVISED] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Account reserve limits. The previously open-ended, discretionary account reserve is capped at the greater of 10% of average monthly Sales Proceeds over the prior three calendar months or the total value of open claims and disputes against the account, with modifications only within those limits. Reserves are reviewed and released within 90 days unless an open claim, investigation, or chargeback proceeding requires longer, and vendors may request review of any reserve determination at hello@amplife.co.
  • [NEW TERM] [PROTECTS CUSTOMERS] Advance notice of adverse changes. For changes to the Service Terms or Program Policies that materially and adversely affect vendor rights or obligations (including suspension or removal of active listings during a paid subscription period) Amplife® will provide advance notice in accordance with Section 15 of the Agreement; emergency changes required for legal, regulatory, fraud prevention, or security reasons may take effect immediately.
  • [CLARIFIED] Copyedit and severability sweep. Non-substantive corrections throughout, including correction of the long-standing "Serve Terms" typographical error, replacement of "ex." and slash constructions with "for example" and "or," and extension of the severability clause to expressly cover provisions of these Service Terms as well as the Agreement.
• July 4th, 2025
  • In effect July 4, 2025 to June 10, 2026 · Supersedes the version dated June 20, 2025
  • [REVISED] [MECHANICS] [PROTECTS CUSTOMERS] Remittance frequency. Available balances are remitted on a weekly (7-day) (or, at Amplife®'s option, more frequent) basis after the delivery date of a Standard Listing order, replacing remittance on a monthly (30-day) basis after fulfillment. No other provision changed.
• June 20th, 2025
  • In effect June 20, 2025 to July 4, 2025 · Supersedes the version dated May 12, 2025
  • [REMOVED] [MECHANICS] Enterprise plan tiers. The "Enterprise Standard Selling Plan" and "Enterprise Showcase Selling Plan" definitions are removed, and the selling-plan enumeration and the fee and subscription clauses are conformed to the two remaining plans (Standard and Showcase). No other provision changed substantively.
• May 12th, 2025
  • In effect May 12, 2025 to June 20, 2025 · Supersedes the version dated August 23, 2024
  • [CLARIFIED] Non-substantive maintenance release. Grammatical and hyperlink corrections only, including removal of stray articles in the "Your Sales Channels" references and restoration of the Program Policies hyperlink in the Listing definition. No provision was added, removed, or substantively modified, and no vendor right or obligation changed.
• August 23rd, 2024
  • In effect August 23, 2024 to May 12, 2025 · Supersedes the version dated July 17, 2024
  • [CLARIFIED] Listing Type naming. The "Disabled-Made" Listing Type is renamed "Disabled-Designed" in the definitions and the required listing information, with no change to the underlying definition ("created, developed or produced by people with disabilities"). No other provision changed.
• July 17th, 2024
  • In effect July 17, 2024 to August 23, 2024 · Supersedes the version dated June 12, 2024
  • [REVISED] [DISPUTE RESOLUTION] [MECHANICS] Credit card fraud risk. The blanket allocation under which the payment processing partner bore credit-card fraud risk (except for non-conforming fulfillment) is replaced with an indicator-based process: fraud indicators (AVS results, CVV entry, IP address details, and multiple-card attempts) are forwarded to the vendor, who has 48 hours to accept the order (bearing all risks and chargeback costs) or cancel it. Absent an answer within 48 hours, Amplife® contacts the customer and, where the order is most likely not fraudulent, bears the risks equally with the vendor; vendors bear all other risks of fraud or loss, including for listings not fulfilled strictly in accordance with the Order Information and promised shipment and delivery dates.
  • [NEW TERM] Listing Type definition. New defined term describing who is serving the disabled community and how the Listing serves it (Disabled-Owned, Disabled-Made, or Disabled-Solutions).
  • [REVISED] [MECHANICS] Fee terminology. The Standard Selling Plan definition drops the "fee based on category" phrasing in favor of "a fee when the Listing is sold," and the compensation and remittance clauses refer to "Listing fees" in place of "Referral Fees" (the "Referral Fee" definition itself is retained).
  • [CLARIFIED] Law definition. The definition of "Law" is broadened in wording to expressly cover any international, federal, state, and local law.
  • [CLARIFIED] References and copyedits. The Program Policies definition now links to the Program Policies page (previously self-referential), the listing-image requirement points to the Listing Guidelines, "Disability-Helped" is restyled "Disability Helped," and minor wording is standardized.
• June 12th, 2024
  • In effect June 12, 2024 to July 17, 2024
  • [NEW TERM] Initial terms. First recorded Sell with Amplife® Service Terms, issued as part of the Amplife® Vendor Participation Agreement: four Selling Plans are defined (Standard, Enterprise Standard, Showcase, and Enterprise Showcase, free to list, with a per-sale fee for the Standard plans and a monthly subscription for the Showcase plans, whose transactions complete off all Amplife® Sites); vendors must provide accurate Required Listing Information (image, title, brand, Purchase Price, Listing Type, Disability Helped, categorization, description, technical specifications, availability and shipping information, legally required warnings, and supporting documentation) and comply with Proposition 65 Warning duties; the payment processing partner bears credit-card fraud risk except for non-conforming fulfillment; vendors fulfill, package, and ship per the Order Information, comply with Street Dates, include packing slips, identify themselves as the seller, and send no order emails, with cancellations, returns, and refunds governed by the Amplife® Refund Policies; vendors are responsible for delivery errors, nonconformities, and recalls; Referral Fees and Showcase subscriptions (charged up to twenty-four (24) hours before renewal) are billed to the Primary Payment Method; available balances are remitted monthly (30 days) after fulfillment, less fees, required withholdings, and taxes remitted by Amplife®, with a discretionary account reserve and up to a 14-day remittance deferral after payment-method changes; Amplife® retains rights over site design, content, and availability; regulated products carry the FFDCA continuing guaranty; and the terms close with severability, the Quebec and France English-drafting clause, and the entire-agreement provision.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 10, 2026
  • [NEW TERM] [CLARIFIED] Precedence over Program Policies. The conflict rule is completed: the Agreement continues to control over these Service Terms, and, in the event of a conflict between these Service Terms and any Program Policy, these Service Terms now expressly control.
  • [REVISED] [REMOVED] [MECHANICS] Pricing page no longer incorporated; annual discount unfixed. Plan tiers, pricing, billing cycles, discount eligibility, and feature details are now set out on the pricing page "as updated from time to time, and are not fixed by these Service Terms," replacing the prior incorporation of the pricing page into the Service Terms by reference. The Subscription Plans section points to the pricing page (including annual-plan pricing) in place of the "Brand Experience Policy," and the statement that annual plans are billed as a single upfront charge at 25% off the monthly rate is removed from the Service Terms; price changes continue to require at least 30 days advance written notice before taking effect on a subscription.
  • [REVISED] [MECHANICS] Setup and cancellation channels. The Brand Experience Creation Form is now described as provided by Amplife® rather than available through the Vendor Portal, plan tiers are determined from the pricing page, and subscription cancellation is by contacting hello@amplife.co, with the former Vendor Portal, Cause Portal, and Ambassador Portal cancellation routes no longer listed.
  • [REVISED] [CLARIFIED] Agency engagements. Agency services for original content creation are engaged under a job-specific written agreement between the Subscriber and Amplife® for that engagement, and Agency-produced content appearing in a Brand Experience is governed by that separate agreement, replacing the prior statement that such content is subject to the Agency's own terms.
  • [NEW TERM] AI-generated depictions of real people. New content standard: a Brand Experience may not contain an AI-generated depiction of a real, identifiable person without that person's consent, which Amplife® may remove in its discretion.
  • [CLARIFIED] Certification cross-reference. The false-credentials content standard now notes that Disabled-Owned, Disabled-Designed, and Disabled-Solution status are certified and audited under the Sell with Amplife® Service Terms and the Listing Guidelines, and the content-standards compliance sentence refers to the Subscriber's applicable Agreement generally rather than linking a single agreement for all Subscriber types.
  • [CLARIFIED] Reactivation. Removal of archived Brand Experience content after the 90-day window is stated not to affect the content-license survival terms of the Subscriber's Agreement for content published elsewhere on Amplife®, and the reactivation discount is the applicable rate shown on the pricing page at the time of reactivation.
  • [REVISED] [DISPUTE RESOLUTION] [PROTECTS CUSTOMERS] Liability carve-out for the Refunds section. The statement that Amplife® is not liable for loss of content, lost revenue, or business impact resulting from archiving, downtime, or termination of the Service now carves out the remedies provided in Section 6, preserving the prorated service-failure credit (for Amplife®-attributable unavailability exceeding 24 continuous hours) and billing-error correction remedies.
  • [CLARIFIED] [MECHANICS] Version archive and agreement naming. A link to the policy version archive is added to the modifications section, the underlying agreements are identified by their full names (Amplife® Vendor, Amplife® Love, and Team Amplife® Participation Agreements), and a list-numbering error in the Refunds section is corrected.
• June 10th, 2026
  • In effect June 10, 2026 to July 16, 2026
  • [NEW TERM] Initial terms. First recorded Brand Experience Service Terms for the optional paid Service that upgrades an existing presence on Amplife® into a multi-page branded experience, offered to Vendors, Causes, and Ambassadors as part of their applicable Participation Agreements: subscriptions run on monthly or annual billing cycles charged to the Primary Payment Method (annual plans billed as a single upfront charge at 25% off the monthly rate), with immediate upgrades, downgrades and cancellations at the next billing date, and price changes on at least 30 days advance written notice; Amplife® creates the Brand Experience by recreating the Subscriber's existing website from submitted URLs after payment, subject to content standards and license grants under the applicable Participation Agreement, and retains rights over page design and platform updates with a transition period of at least 30 days for material rebuilds; Subscribers may cancel at any time effective at period end, and Amplife® may cancel immediately on Agreement termination, uncured material breach after 7 days written notice, or account suspension; failed payments trigger a re-charge within 3 business days, a 14-day grace period with reminders at days 3, 7, and 12, and archiving of pages (with the standard single-page presence remaining active), while voluntary cancellation archives pages at period end; reactivation within 90 days fully restores content, after which Amplife® may remove archived content and grandfathered pricing does not survive; fees are non-refundable except a prorated credit for Amplife®-attributable unavailability exceeding 24 continuous hours and correction of billing errors; the platform targets 99.9% annual uptime with at least 48 hours advance notice of scheduled maintenance where practicable; and liability is subject to the applicable Agreement's Limitation of Liability provisions, with no liability for loss of content, lost revenue, or business impact resulting from archiving, downtime, or termination of the Service.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present
  • [NEW TERM] Initial publication. First published Vendor Privacy Policy, covering the personal information of the people behind a Vendor (owners, authorized representatives, employees, and other personnel) in connection with the Amplife® Vendor Program and incorporated into the Amplife® Vendor Participation Agreement: collection is limited to business and representative identity, identity- and bank-account-verification information gathered under laws that apply to online marketplaces (including the INFORM Consumers Act), IRS Form W-9 tax details (including Social Security numbers for sole proprietors), payment and banking information used to remit amounts owed, transaction and program data (including Amplife® Love match contributions), and communications and account data; uses are confined to onboarding and verification, program operations and remittances, tax and reporting obligations, program communications, fraud prevention, legal claims, and legal compliance, with no targeted advertising and no sale of personal information; sensitive personal information (taxpayer identification numbers, government identifiers, financial account numbers) is collected and used only for onboarding, verification, payment, tax, and legal-compliance purposes with restricted access, no biometric information is collected, and meetings or calls are recorded and transcribed only with advance notice and consent; sharing is limited to contracted service providers, the Amplife® Foundation (a separate 501(c)(3) nonprofit organization, receiving the information needed to receive, record, and acknowledge Amplife® Love match contributions), tax authorities and regulators, legally required disclosures, and professional advisers and business-transfer parties, with no sale or sharing for cross-context behavioral advertising and applicable opt-out preference signals honored; state privacy rights (know, access, correct, delete, portability, non-discrimination, with an appeal path) are exercised by emailing hello@amplife.co with the subject line "Vendor Privacy Request"; and the policy commits to commercially reasonable safeguards, breach notification without undue delay, retention tied to tax, verification, legal, accounting, and dispute-resolution needs, an adults-only program restriction, marketing opt-outs, cookie disclosures for vendor portals, and a complaints process with referral to the applicable regulatory authority.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 23, 2025
  • [REVISED] Scope and program integration. The Code now applies to vendors and everyone acting on a vendor's behalf, identifies itself as a Program Policy incorporated into the Amplife® Vendor Participation Agreement that applies alongside the Sell with Amplife® Service Terms, and states that vendor offenses and prohibited content can result in actions against listings as well as the vendor's Amplife® account. The core duty is restated as acting fairly and lawfully.
  • [REVISED] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Consequences of violations. The consequences stated in the introduction and the Policy Violations section are restated as cancellation or suppression of listings, withholding of payments as described in the Amplife® Funds Withholding Policy (which the policy notes includes a right to appeal) and suspension and/or termination of the vendor's Amplife® account as provided in the Vendor Participation Agreement, replacing the prior unanchored references to cancellation of listings, withholding of payments, and account suspension and/or termination.
  • [REVISED] [LEGAL COMPLIANCE] Antitrust. The price-fixing rule is broadened to prohibit conduct that violates antitrust or price fixing laws, including agreeing with competitors on prices.
  • [REVISED] Ratings, Feedback, and Reviews. Neutral review requests are expressly permitted only as the Amplife® Customer Reviews Policy allows; the self-review ban now refers to a vendor's own listings; a new prohibition bars having employees, family members, or agents influence ratings, feedback, or reviews on the vendor's behalf; and the Amplife® Customer Reviews Policy is designated as the complete rulebook for reviews and testimonials, controlling in any conflict with this section.
  • [REVISED] Accurate Information. In addition to using an accurate business name and correct categorization, vendors must keep their Listing Type certifications truthful and current as described in the Listing Guidelines.
  • [REVISED] [PROTECTS CUSTOMERS] Customer Information. The customer-data duty is expanded: customer information (now expressly including names) received in connection with orders may be used only to fulfill those orders and answer the customer service questions they generate; it may not be used to solicit customers, build marketing or advertising audiences, or divert transactions away from Amplife®; sharing is limited to carriers and service providers who need the information to fulfill the order; and the customer data protections in the Vendor Participation Agreement and the Sell with Amplife® Service Terms control in any conflict.
  • [REVISED] [CLARIFIED] Circumventing the Sales Process: Showcase permission. The general ban now covers links, messages, or materials prompting customers to complete elsewhere a transaction that began on Amplife®, and the Showcase exception is stated in the policy itself: a vendor with an active Showcase Selling Plan subscription may link customers from its own Showcase Listings to its designated sales channel (Showcase Listings complete their transactions off the Amplife® Sites by design), the permission does not extend to diverting customers from other vendors' listings, from the vendor's own Standard Plan listings, or from Amplife® generally, and it ends when the Showcase subscription ends.
  • [REVISED] Listing Quality and Performance. The Listing Quality section is renamed and expanded to require accurate listings that meet the Listing Guidelines, orders fulfilled as promised, and timely responses to customer service requests, and repeated failures to fulfill orders on time is added to the indicators of substandard performance alongside excessive negative reviews and excessive refund or return requests.
  • [NEW TERM] [MECHANICS] Published performance standards. Amplife® may publish specific vendor performance standards in the Program Policies; if and as published, those standards apply from their stated effective date, following the notice provisions of the Vendor Participation Agreement.
  • [MECHANICS] Version archive. A link to the policy version archive is added to the policy.
• June 23rd, 2025
  • In effect June 23, 2025 to July 16, 2026 · Supersedes the version dated May 12, 2025
  • [CLARIFIED] [MECHANICS] Customer-contact wording and Showcase links. The restriction on contacting customers is restated to cover customers who have placed an order on Amplife® rather than "on amplife.co," and the Showcase Selling Plan references now link to the current Cost to Sell help article.
• May 12th, 2025
  • In effect May 12, 2025 to June 23, 2025 · Supersedes the version dated July 17, 2024
  • [CLARIFIED] Non-substantive maintenance release. Punctuation correction only. No provision was added, removed, or substantively modified, and no vendor right or obligation changed.
• July 17th, 2024
  • In effect July 17, 2024 to May 12, 2025 · Supersedes the version dated June 12, 2024
  • [REVISED] [PROTECTS CUSTOMERS] Consequences of violations. The stated consequences for violating the Code of Conduct or other Program Policies are restated from "cancellation of listings, suspension or forfeiture of payments, and removal of selling privileges" to "cancellation of listings, withholding of payments, and suspension and/or termination of your Amplife® account"; the reference to forfeiture of payments no longer appears.
  • [CLARIFIED] [MECHANICS] Section title and references. The closing section is retitled from "Adhere" to "Policy Violations," the "Amplife® Program Policies" references are restated as "Program Policies" with an updated help-center link, and typographical corrections are made (including hyphenation and duplicate-punctuation fixes).
• June 12th, 2024
  • In effect June 12, 2024 to July 17, 2024
  • [NEW TERM] Initial policy. First recorded Vendor Code of Conduct: vendors must act fairly and honestly to ensure a safe buying and selling experience (treating everybody with respect; providing accurate information to Amplife® and customers at all times; not misusing Amplife® features or services; not damaging or abusing another vendor, their listings, or ratings; not influencing customers' ratings, feedback, and reviews (neutral review requests permitted, with no incentives, cherry-picking, or reviews of one's own or competitors' listings); sending no unsolicited or inappropriate communications, with marketing communications prohibited; contacting customers only to fulfill orders and answer their customer service questions; keeping customer information confidential and using it only to fulfill orders; not circumventing the Amplife® sales process except under an active Showcase Selling Plan subscription subject to the Sell with Amplife® Service Terms; maintaining a single vendor account absent a legitimate business need; not engaging in conduct that violates price fixing laws; and maintaining high quality listings) with failure to adhere carrying possible cancellation of listings, suspension or forfeiture of payments, removal of selling privileges, and suspension and/or termination of the Amplife® account.

• July 23rd, 2026 (Current)
  • In effect July 23, 2026 to present · Supersedes the version dated June 23, 2025
  • [REVISED] [MECHANICS] Listing Type certification cadence. Annual re-certification is replaced by certification at listing creation or on an intake or application form, a continuing duty to keep designations accurate, and certification on request; listings Amplife® builds are confirmed through review with a ten (10) business day deemed confirmation. Amplife® may assess and re-designate; a Disabled-Solution designation may be vendor-certified or applied by Amplife®.
  • [CLARIFIED] HSA/FSA eligibility and media sourcing. The eligibility warranty attaches whether the vendor flags a listing or confirms a flag Amplife® applied; media files are checked whether the vendor provides them by any means or Amplife® sources them from the vendor’s public-facing channels or shared materials.
  • [NEW TERM] Program Policy status and order of precedence. The Guidelines now open by identifying themselves as a Program Policy under the Amplife® Vendor Participation Agreement and the Sell with Amplife® Service Terms, with any conflict resolved by giving precedence first to the Agreement, then the Service Terms, then the Guidelines.
  • [NEW TERM] [MECHANICS] Required Listing Information. New section consolidating the information every listing must provide and keep accurate and complete: a compliant image depicting only the listing; Title; Brand; Purchase Price; Listing Type (Disabled-Owned, Disabled-Designed, or Disabled-Solution); Disability Helped; categorization within the Amplife® category and browse structure; Description; technical specifications; in-stock, availability, and shipping information including estimated or promised shipment and delivery dates and the shipping charge; any text, disclaimers, warnings, notices, labels, or warranties required by law or necessary for safe use; and other reasonably requested documentation, such as invoices demonstrating safety and authenticity. Service and event listings provide the details that fit (such as scheduling, duration, location, and cancellation policies) and skip product-only items.
  • [NEW TERM] [LEGAL COMPLIANCE] California Proposition 65 protocol. Listings requiring a warning under California Health and Safety Code Section 25249.6 must provide it in the manner specified in the Program Policies; display of the warning on the listing detail page confirms receipt; and a listing found to require a Proposition 65 Warning that has not been provided is suspended immediately and reinstated once the warning is received and displayed. The same suspension-and-reinstatement rule is added to the Proposition 65 item in Certifications & Warnings.
  • [NEW TERM] [LEGAL COMPLIANCE] [DISPUTE RESOLUTION] HSA and FSA designations. A listing designated as eligible for purchase with Health Savings Account or Flexible Spending Account funds must qualify as an eligible medical expense under applicable IRS guidelines and regulations at the time of listing and for as long as the designation remains active; the vendor is solely responsible for the designation's accuracy, must promptly notify Amplife® and update the listing if a designation becomes inaccurate, and bears the responsibility for claims arising from an inaccurate designation as detailed in the Sell with Amplife® Service Terms.
  • [NEW TERM] AI-generated depictions. Content and Media must not include an AI-generated depiction of any real, identifiable person without that person's consent, and Amplife® may remove any such content or Media in its discretion.
  • [REVISED] Fair Pricing Policy. Restated around defined terms: vendors set the Purchase Prices of their Listings; Amplife® may review Purchase Prices and shipping charges and compare them with other prices available to customers; and listing removal or account suspension and/or termination for pricing practices that harm customer trust is now anchored to Sections 15(c) and 3 of the Vendor Participation Agreement. Within the listed practices, the misleading "Compare Price" example becomes a misleading "reference price," and the benchmark for a significantly higher Purchase Price now looks to recent prices for that Listing on Amplife® rather than prices offered on or off Amplife®.
  • [REVISED] Disabled-Owned requirements. The qualification standard is restated as a defined four-prong test (founded by people with disabilities (at least half of the founders), or at least 51% owned, operated, or controlled by people with disabilities) with each prong defined; satisfying any one prong qualifies; founded is historical and does not expire, while owned, operated, and controlled describe the business as it is today and are reconfirmed at each annual recertification; a business satisfying none of the prongs does not qualify. Listing Type names are also standardized as capitalized designations (Disabled-Owned, Disabled-Designed, Disabled-Solution).
  • [NEW TERM] [MECHANICS] [DISPUTE RESOLUTION] Listing Type certification. New subsection: vendors certify the accuracy of every Listing Type designation at listing creation, must re-certify annually and provide supporting documentation on request, and are subject to audit, with unverifiable claims subject to immediate removal or re-designation; misrepresenting a Listing Type is a material breach of the Vendor Participation Agreement not subject to a cure period; the definition of each Listing Type is displayed wherever the badge appears; and for listings sold under authorized distribution arrangements, designations describe the brand named on the listing (the manufacturer), not the fulfilling distributor.
  • [REVISED] [MECHANICS] Specifications. Specifications now apply to physical products only (service and event listings have no Specifications section), and at least one relevant Specification is required for every product listing, with the remaining fields optional but encouraged; the instruction tying Specification fields to the listing's Taxonomy is removed.
  • [REVISED] [MECHANICS] Shipping & Returns: return additions and Refund Policy. Extended return windows or warranties are now added by contacting hello@amplife.co rather than through the Vendor Portal; references to the Amplife® Return Policy are conformed to the linked Amplife® Refund Policy; and the Cancellations, Returns, and Refunds subsection now states that the Refund Policy may be updated from time to time, with the version in effect at the time of each transaction governing that transaction.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Fulfillment duties: customer communications and prescriptions. The duty not to send customers order or fulfillment confirmation emails now explains that all order and shipment communications to customers are managed by Amplife®, and a new duty requires that, for listings that may lawfully be sold only against a prescription, the vendor verify before fulfillment that the customer holds a valid prescription, fulfill only against that verification, and maintain records of the verification as required by law.
  • [CLARIFIED] [MECHANICS] Formatting and version archive. Title FAQ formatting artifacts are corrected, and a link to the policy version archive is added.
• June 23rd, 2025
  • In effect June 23, 2025 to July 16, 2026 · Supersedes the version dated May 12, 2025
  • [CLARIFIED] Platform references. "amplife.co" is restated as "Amplife®" in the First Image display note and in the Shipping & Returns description of where Standard Listing and Showcase Listing transactions complete.
  • [CLARIFIED] [MECHANICS] Shipping & Returns presentation and links. The Service Terms fulfillment duties (a)–(h) are reformatted from a nested list into standalone paragraphs; Cancellations, Returns, and Refunds becomes its own subsection, with "the Amplife® Refund Policies for an Amplife® Site" simplified to "the Amplife® Refund Policies"; and Showcase Selling Plan references now link to the current Cost to Sell help article.
• May 12th, 2025
  • In effect May 12, 2025 to June 23, 2025 · Supersedes the version dated August 23, 2024
  • [REMOVED] Brand names in Titles. The Title requirement "Don't include your brand in Titles, unless it's included in the name of the listing" is removed.
  • [MECHANICS] Rejected-listings location. The Title FAQ now directs vendors to the Pending & Rejected Listings page on the Vendor Dashboard within the Vendor Portal, replacing the Pending view of the Listings page.
  • [REMOVED] [MECHANICS] Upgrade notices retired. The transitional notes stating that Taxonomy and Specifications were being upgraded are removed, and minor typographical corrections are made.
• August 23rd, 2024
  • In effect August 23, 2024 to May 12, 2025 · Supersedes the version dated July 15, 2024
  • [REVISED] Brand experiences brought into scope. Content is redefined to include the details of pages and collection pages, the content requirements now apply to all listings and brand experiences on Amplife®, and the duty to categorize and describe accurately extends to listings, collection pages, and pages.
  • [REVISED] Prohibited content restructured. The bans on pornographic, obscene, or offensive material and on phone numbers, addresses, email addresses, or website URLs (absent an active Showcase Selling Plan) move from the listing-detail-page list to a general prohibition applying to all Content; the listing-detail-page list continues to bar availability, price, or condition details, plot spoilers, reviews, quotes, or testimonials, requests for positive customer reviews, and time-sensitive information.
  • [REVISED] Listing Type renamed. The "Disabled-Made" Listing Type becomes "Disabled-Designed" throughout, with its defining criteria (created, developed, or produced by people with disabilities) unchanged.
  • [MECHANICS] Taxonomy upgrade note. The instruction to contact Amplife® about unlisted Taxonomies is replaced with a transitional process: while Taxonomy is upgraded, vendors write out the Taxonomy from Department to Group in an input field and Amplife® places listings accordingly on amplife.co.
  • [CLARIFIED] [MECHANICS] Reference updates. The Disability Helped example collection "Neurological Conditions" is restated as "Neurological Disorder," the Program Policies help-center link is updated, "content" is capitalized as the defined term Content in the intellectual-property rule, and description-tip wording is touched up.
• July 15th, 2024
  • In effect July 15, 2024 to August 23, 2024
  • [NEW TERM] Initial policy. First recorded Listing Guidelines: listings must meet the Guidelines to be approved and discoverable, with requirements organized across Content (no intellectual-property infringement, no unapproved code, accurate categorization, and a prohibited list for listing detail pages covering pornographic or offensive material, contact details and URLs absent an active Showcase Selling Plan, availability, price, or condition details, plot spoilers, reviews and testimonials, requests for positive reviews, and time-sensitive information), Title, Variations (parent-child relationships), Media (realistic professional-quality media with alt text, no Amplife® logos or trademarks, and First Images on a pure white background with the listing covering at least 75% of the frame and free of overlaid text, logos, or watermarks), Price (Fair Pricing Policy: monitoring of prices and shipping costs, with listing removal or, in serious or repeated cases, account suspension and/or termination for practices that harm customer trust, such as misleading Compare Prices or excessive shipping fees), Description and Overview Description, Listing Type (disabled-owned, disabled-made, or disabled-solutions, each with defining criteria), Disability Helped (definitions drawn from the World Health Organization and CDC, plus an "All" designation for the entire disabled community), Taxonomy, Specifications, Certifications & Warnings (Restricted Listings Policy substantiation duties for health, safety, performance, material, purity, and technical claims, plus federal and California regimes including warranty-advertising guides, California air-pollution certifications, Proposition 65 notices, CPSIA choking-hazard statements, and textile and furniture labeling rules), and Shipping & Returns (Standard Listings subject to the Amplife® Refund Policy and the Service Terms fulfillment duties (a)–(h), Showcase Listings fulfilled and returned through the vendor's own sales channels), with non-compliant listings rejected and undiscoverable until all requirements are met and serious or repeated cases subject to account suspension and/or termination.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated July 17, 2024
  • [REVISED] [MECHANICS] [DISPUTE RESOLUTION] Suspension and funds framework anchored to the Agreement. Immediate suspension and/or termination for inauthentic listings is tied to Section 3(b) of the Amplife® Vendor Participation Agreement, expressly without a cure period. The prior statement that vendors are not paid until Amplife® is confident customers have received the authentic listings they ordered is replaced with the Sell with Amplife® Service Terms remittance schedule, under which an order's proceeds become eligible for remittance only after its Confirmed Delivery Date; and amounts arising from or associated with inauthentic sales, fraud, or other illegal activity may be withheld and, upon final determination, applied to customer redress, Amplife®'s damages, and its costs, with any remainder handled as required by applicable law, cross-referencing Section 2.3 of the Agreement and the Funds Withholding Policy.
  • [NEW TERM] [CLARIFIED] [DISPUTE RESOLUTION] Counterfeit claims venue. Under Section 18 of the Agreement, Amplife® may bring claims related to a vendor's sale of counterfeit products on the Amplife® Site in the Governing Court (the Superior Court of California, County of Contra Costa) and seek any remedy available under law. In the same section, removal of suspected listings is restated in discretionary terms ("we may remove").
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] INFORM Consumers Act. As described in Section 1 of the Agreement, vendors must provide, and annually certify or update, the identity, bank-account, tax, and contact information requested under the INFORM Consumers Act (15 U.S.C. § 45f), and consent to its collection, verification, and, where required by law, disclosure to customers of required seller-identity information; vendors that fail to provide or certify this information within 10 days of notice are suspended as required by law.
  • [NEW TERM] [MECHANICS] Program Policy status and version archive. The policy is designated a Program Policy under the Agreement, with the Agreement and the applicable Service Terms controlling in any conflict, and a link to the policy version archive is added.
• July 17th, 2024
  • In effect July 17, 2024 to July 16, 2026 · Supersedes the version dated June 12, 2024
  • [REVISED] Compliance scope. The opening rule is broadened from an authenticity requirement alone to require that all listings comply with all international, federal, state, and local laws and regulations and with the Program Policies, with the prohibition extended to the sale or advertisement of illegal, unsafe, or counterfeit listings and a statement that violations can also lead to legal action, including civil and criminal penalties. No other provision changed.
• June 12th, 2024
  • In effect June 12, 2024 to July 17, 2024
  • [NEW TERM] Initial policy. First recorded Anti-Counterfeiting Policy: all listings offered on Amplife® must be authentic, and the sale or advertisement of counterfeit listings is prohibited; inauthentic listings may result in immediate suspension and/or termination of the Amplife® account, vendors are not paid until Amplife® is confident customers have received the authentic listings they ordered, and payments may be withheld where an account is determined to have been used to sell inauthentic goods, commit fraud, or engage in other illegal activity; each vendor is responsible for sourcing, selling, and fulfilling only authentic listings, with bootlegs, fakes, pirated copies, illegally replicated, reproduced, or manufactured items, and listings that infringe another party's intellectual property rights prohibited; suspected listings are removed on review, and Amplife® works with rights holders and law enforcement worldwide, with vendors of inauthentic listings facing criminal fines and imprisonment as well as civil penalties, including loss of amounts received from inauthentic sales, rights-holder damages, statutory and other damages, and attorney's fees; and vendors agree to provide records about the authenticity of their listings upon Amplife®'s request, with funds withholding, suspension and/or termination, and other legal consequences for violations.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 20, 2025
  • [REVISED] Complete restatement. The policy was reorganized from an introduction and violations list into titled sections (How Reviews Work on Amplife®; Asking Customers for Reviews; Violations; Policy Violations). The items below are the substantive changes made within that restatement.
  • [NEW TERM] [LEGAL COMPLIANCE] FTC review rule alignment. The policy states that it is applied consistent with the FTC's Consumer Reviews and Testimonials Rule (16 C.F.R. Part 465). Vendor obligations are sourced to the Amplife® Vendor Participation Agreement, the Vendor Code of Conduct, and this policy, and violations are reported to hello@amplife.co.
  • [NEW TERM] [PROTECTS CUSTOMERS] How Reviews Work: Verified Buyer and sentiment-neutral moderation. New disclosures: the "Verified Buyer" label appears only where the reviewer completed a purchase of the reviewed item on an Amplife® Site; reviews may be removed only under stated content criteria applied the same way regardless of sentiment or star rating; negative reviews are not suppressed, removed, or delayed for being negative, and displayed reviews are not selected by star rating; and vendor-provided testimonials are labeled as such and excluded from the listing's star rating and review count.
  • [NEW TERM] [LEGAL COMPLIANCE] Asking Customers for Reviews. New section permitting only neutral review requests: requests must seek the customer's honest opinion, positive or negative; no incentive of any kind (money, refunds, discounts, free listings, or anything else of value) may be offered for a review, for a positive review, or for changing or removing a review; and selective solicitation or steering dissatisfied customers away from Amplife® reviews (review "gating") is prohibited.
  • [REVISED] [CLARIFIED] Violations. The prior list of eight examples is consolidated: self-reviews and competitor reviews through any channel (directly, through a family member or employee, through a customer account, or through any third party) are grouped into a single prohibition expressly governed by the Vendor Code of Conduct; review gating is named as such; and the compensated-review, review-removal, and packaging-insert prohibitions carry forward.
  • [REVISED] [MECHANICS] Enforcement. Enforcement now follows a determination that reviews have been manipulated (previously any detected "attempts to manipulate"), and the listed actions are framed as actions Amplife® may take rather than automatic responses: immediate suspension or termination under Section 3(b) of the Agreement, without a cure period, with withholding of funds as described in the Funds Withholding Policy; removal of the affected reviews or of all the listing's reviews and a bar on future reviews or ratings; permanent removal of the vendor's listings from Amplife® (previously "permanent delisting"); and legal action.
  • [NEW TERM] [MECHANICS] Program Policy designation and version archive. The policy is designated a Program Policy under the Agreement, with an express conflict rule (the Agreement and applicable Service Terms control), and a link to the policy version archive is added.
• June 20th, 2025
  • In effect June 20, 2025 to July 16, 2026 · Supersedes the version dated July 17, 2024
  • [CLARIFIED] Non-substantive maintenance release. Republication with no textual changes to the policy body. No provision was added, removed, or substantively modified, and no vendor obligation or customer protection changed.
• July 17th, 2024
  • In effect July 17, 2024 to June 20, 2025
  • [NEW TERM] Initial policy. First recorded Customer Reviews Policy: customer reviews must remain an authentic reflection of customers' experiences, with the Amplife® Terms of Service protecting review authenticity; enumerated violations include a vendor posting a review of its own or a competitor's listing (including through family members, employees, or customer accounts), compensating third parties for reviews, offering refunds or reimbursements tied to changing or removing a review, asking reviewers to change or remove reviews, diverting negative reviews away from Amplife® while positive reviews are sent to Amplife®, and inserting requests for positive reviews or review incentives into packaging; detected manipulation attempts carry immediate account termination with withholding of funds, removal of all the listing's reviews and a bar on future reviews or ratings, permanent delisting from Amplife®, and legal action.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated July 12, 2024
  • [REVISED] Purchase Price defined term. The locally defined "Price" is replaced by the "Purchase Price" as defined in the Sell with Amplife® Service Terms, and the policy is restated around that term: vendors are responsible for setting the Purchase Prices of their Listings on Amplife®.
  • [REVISED] [MECHANICS] Price review and enforcement. The statement that Amplife® "regularly monitors" listing prices is restated as a discretionary review ("We may review the Purchase Prices of Listings on Amplife®, including shipping charges"), and the existing remedies (Listing removal and, in serious or repeated cases, account suspension and/or termination) are now expressly grounded in Sections 15(c) and 3 of the Amplife® Vendor Participation Agreement.
  • [REVISED] Benchmark for excessive prices. The standard for a Purchase Price that is "significantly higher than recent prices" now compares against recent prices for that Listing on Amplife®, replacing the prior comparison to "recent Prices offered on or off Amplife®"; the misleading-reference-price, multi-unit pricing, and excessive-shipping-fee standards are otherwise unchanged.
  • [NEW TERM] [MECHANICS] Program Policy designation and version archive. The policy is designated a Program Policy under the Agreement, with an express conflict rule (the Agreement and applicable Service Terms control), and a link to the policy version archive is added.
• July 12th, 2024
  • In effect July 12, 2024 to July 16, 2026 · Supersedes the version dated June 12, 2024
  • [NEW TERM] Defined "Price." Adds the definition "The amount of money required to complete the purchase of a listing is the Price" and restates the pricing rules around the defined term (vendors set their Prices; comparisons run against recent Prices offered on or off Amplife®).
  • [CLARIFIED] Enforcement and shipping-fee wording. "Suspend or terminate" becomes "suspend and/or terminate," and the excessive-shipping-fee example is reworded ("Setting an excessive shipping fee") with the same evaluation factors, current public carrier rates, reasonable handling charges, and buyer perception.
• June 12th, 2024
  • In effect June 12, 2024 to July 12, 2024
  • [NEW TERM] Initial policy. First recorded Fair Pricing Policy: vendors set their own prices on Amplife®; Amplife® regularly monitors listing prices, including shipping costs, against other prices available to customers; and pricing practices that harm customer trust (misleading reference prices, prices significantly higher than recent prices offered on or off Amplife®, multi-unit listings priced above the per-unit price of a single unit, and excessive shipping fees (judged by current public carrier rates, reasonable handling charges, and buyer perception)) may result in listing removal or, in serious or repeated cases, account suspension or termination.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 23, 2025
  • [NEW TERM] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Limits on Withholding. New section confining withholding to amounts reasonably related to the risks created by the vendor's actions or performance (such as returns, chargebacks, claims, disputes, or violations of Amplife®'s terms or policies) or to amounts the vendor owes Amplife®: when funds are withheld, Amplife® will give notice of the basis, review withheld amounts at least every 90 days, and release amounts that exceed its reasonably estimated exposure (Section 2.3 of the Agreement). The opening reservation to withhold "any funds that may be in your account" is correspondingly replaced by withholding "as described in this policy."
  • [NEW TERM] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Account reserve cap and review. A reserve on the vendor's account will not exceed the greater of (a) 10% of the vendor's average monthly Sales Proceeds over the prior three calendar months or (b) the total value of open claims and disputes against the account at that time; reserves are reviewed and released within 90 days unless an open claim, investigation, or chargeback proceeding requires the reserve to be maintained longer; and any reserve determination is reviewable on request to hello@amplife.co (Service Terms Section 5).
  • [NEW TERM] [DISPUTE RESOLUTION] Claims withholding. Where claims, complaints, or notices are received relating to a vendor's listings, amounts reasonably estimated to cover the value of those claims may be withheld while they are pending, with notice of the amounts withheld and the basis; withheld amounts are released or applied within 30 days of final resolution of the applicable claim (Service Terms Section 3.3).
  • [NEW TERM] [DISPUTE RESOLUTION] [MECHANICS] Post-termination reserve. Following termination of the Agreement or the Service Terms, or closure of the vendor's last active listing, a reserve may be retained from final remittances for up to 120 days to cover anticipated refunds, chargebacks, and claims, released on the same review terms as account reserves (Service Terms Section 5).
  • [NEW TERM] [DISPUTE RESOLUTION] Carve-out from the Service Terms limits. The reserve and claims limits do not apply where Amplife® reasonably suspects deceptive, fraudulent, or illegal activity, or to amounts the vendor owes Amplife®; those situations are handled under the Deceptive, Fraudulent, or Illegal Activity section and Section 2.3 of the Agreement.
  • [REVISED] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Disposition of funds after deceptive, fraudulent, or illegal activity. The prior statement that Amplife® "may in our sole discretion permanently withhold any payments" is removed. Where Amplife® determines that the vendor's account, or any other account the vendor has operated, was used for deceptive, fraudulent, or illegal activity (including the sale of counterfeit goods) or to repeatedly violate the Code of Conduct or other Program Policies, amounts arising from or associated with that activity may be withheld and, upon final determination, applied to customer redress, Amplife®'s damages, and its costs, with any remainder handled as required by applicable law, including unclaimed-property law. The policy states that funds are not held indefinitely: withheld amounts are released, applied as described, or handled as applicable law requires.
  • [NEW TERM] [MECHANICS] Program Policy designation, contact, and version archive. Post-suspension disbursement requests are directed to hello@amplife.co; the policy is designated a Program Policy under the Agreement, with an express conflict rule (the Agreement and applicable Service Terms control); and a link to the policy version archive is added.
• June 23rd, 2025
  • In effect June 23, 2025 to July 16, 2026 · Supersedes the version dated July 17, 2024
  • [CLARIFIED] Non-substantive maintenance release. Republication with no textual changes to the policy body. No provision was added, removed, or substantively modified, and no vendor right or obligation changed.
• July 17th, 2024
  • In effect July 17, 2024 to June 23, 2025
  • [NEW TERM] Initial policy. First recorded Funds Withholding Policy: accounts engaged in activity that violates international, federal, state, or local laws may be suspended or terminated with any funds in the account withheld; on suspension, funds are withheld to settle outstanding transactions, including customer return or refund claims, inventory removal costs, and outstanding fees; suspensions may be appealed by following the instructions in the suspension notice, with funds released on the vendor's disbursement schedule if the account is reinstated; absent reinstatement or appeal, the vendor may request funds disbursement 90 days after suspension, subject to a separate investigation for abusive, fraudulent, or other prohibited activity (with requests for identity, financial-instrument, and listing-sourcing documentation that may be validated with third parties or government agencies); and deceptive, fraudulent, or illegal activity, system abuse, or repeated violations of the Code of Conduct or other Program Policies could result in permanent withholding of payments at Amplife®'s sole discretion.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 20, 2025
  • [NEW TERM] [MECHANICS] Program Policy framework and version archive. The policy is designated a Program Policy under the Amplife® Vendor Participation Agreement and the Sell with Amplife® Service Terms, with any conflict resolved by giving precedence first to the Agreement, then the Service Terms, then this policy. A link to the policy version archive is added.
  • [CLARIFIED] License to Amplife®. The note on copyrighted Media and Content added to Amplife® now states that the license granted to Amplife® and its affiliates is the license set forth in Section 4 of the Agreement, conforming the note to the Agreement's license terms.
  • [NEW TERM] Rights of publicity: AI-generated depictions. Vendors must not use an AI-generated depiction of any real, identifiable person in listings or Content without that person's consent, and Amplife® may remove any such content in its discretion.
  • [NEW TERM] [LEGAL COMPLIANCE] [MECHANICS] Designated agent for infringement notices. New section identifying Amplife®'s designated agent to receive notifications of claimed copyright infringement under the Digital Millennium Copyright Act (17 U.S.C. § 512), with the agent's email (dmca@amplife.co), phone, and mailing address. Trademark, patent, and right of publicity complaints are handled alongside copyright complaints through the same designated agent and reporting process; retractions of infringement complaints are likewise directed to the designated agent, and general policy questions to hello@amplife.co.
  • [REVISED] [CLARIFIED] Notice handling and no-admission language. Reported content is removed upon notice of an intellectual-property concern that Amplife® reasonably determines to be genuine (the same standard that now defines when a notice of infringement is "accepted") and the policy states, in both the rights-owner and vendor-facing sections, that removal is not an admission of infringement or liability by Amplife® or by any vendor.
  • [REVISED] [DISPUTE RESOLUTION] Counter-notice contents and jurisdiction. A DMCA counter-notice may be sent to the designated agent as well as to the email provided in the copyright warning and must now include a telephone number. For vendors located outside the United States, the required consent to jurisdiction now runs to any judicial district in which AMPLIFE LLC may be found (including the United States District Court for the Northern District of California), in place of the Superior Court of California, County of Contra Costa.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Counter-notice restoration timeline. A valid counter-notice is forwarded to the person who submitted the original infringement notice and, unless that person notifies Amplife® that they have filed a court action seeking to restrain the allegedly infringing activity, the removed material may be restored no less than 10 and no more than 14 business days after the counter-notice is received.
  • [REVISED] [LEGAL COMPLIANCE] Repeat Infringer Policy. The prior one-line note on repeat infringers is expanded into a titled section: Amplife® maintains and enforces a policy providing for termination, in appropriate circumstances, of the Vendor Accounts of vendors who are repeat infringers of IP Rights; vendors who receive repeated valid notices of infringement, or who repeatedly offer infringing or counterfeit listings, are subject to warnings, listing removal, account suspension, and account termination as provided in Section 3 of the Agreement; and a single act of infringement, such as counterfeiting, may support termination in appropriate circumstances.
  • [NEW TERM] [DISPUTE RESOLUTION] Counterfeits. New section confirming that counterfeit listings are strictly prohibited and are Prohibited Listings under the Service Terms, never allowed on any Amplife® Site, with a cross-reference to the Anti-Counterfeiting Policy, and providing that under Section 18 of the Agreement Amplife® may bring claims related to the sale of counterfeit products on the Amplife® Site in the Superior Court of California, County of Contra Costa, and seek any remedy available under law, notwithstanding the arbitration provisions that otherwise apply.
• June 20th, 2025
  • In effect June 20, 2025 to July 16, 2026 · Supersedes the version dated July 17, 2024
  • [REVISED] License trigger for vendor Media and Content. The license note now applies when copyrighted Media or copyrighted Content is added to Amplife® (previously, to a listing detail page), so the license to Amplife® and its affiliates covers material added anywhere on Amplife®, with the grantee restated as "us and its affiliates." No other provision changed.
• July 17th, 2024
  • In effect July 17, 2024 to June 20, 2025
  • [NEW TERM] Initial policy. First recorded Intellectual Property Policy: an overview of IP Rights and the main types of IP (trademark, copyright, patent, and right of publicity), with vendors required to comply with all Laws and Program Policies and not to violate the IP Rights of vendors or other rights owners, subject to account suspension and/or termination; a note that copyrighted Media or Content added to a listing detail page is licensed to Amplife® and its affiliates; categories of notices not acted on (truthful compatibility statements, marks or patents not registered in the country where takedown is requested, minimum advertised price agreements, and barcode ownership); reporting requirements for rights owners and their agents, including one IP type per notice and a retraction procedure; processing outcomes for valid, accepted, and rejected notices, with continuous submitters of inaccurate or fake notices barred from further submissions; vendor response paths by scenario (listings never listed, an established relationship with the rights owner, trademark or counterfeit issues on packaging or the listing detail page, patent disputes, and DMCA counter-notices with specified contents); appeal routes for multiple warnings and for account suspension, supported by invoices, government or rights-owner authorization letters, or court orders; and a note that accounts of repeat infringers are terminated in appropriate circumstances.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 23, 2025
  • [NEW TERM] [LEGAL COMPLIANCE] Export Controls and Sanctions. New section requiring compliance with Section 17 (Export) of the Agreement: no direct or indirect export, re-export, or transmission of any listing to any country, individual, corporation, organization, or entity to which it is restricted or prohibited, including under sanctions or embargoes administered by the United Nations, the U.S. Departments of State, Treasury, or Commerce, the European Union, or any other applicable government authority; and the vendor's representation in Section 5(d) of the Agreement (not subject to sanctions, not designated on any list of prohibited or restricted parties, and not owned or controlled by such a party) must remain true at all times.
  • [REVISED] [MECHANICS] Delivery to the Customer: DDU allocation of duties. International orders expressly ship delivered duty unpaid (DDU): the vendor is responsible for complying with export obligations and paying any export duties and fees, and the customer, as the importer, is responsible for the import duties, taxes, and carrier brokerage or disbursement fees on the purchase, which are collected from the customer by the carrier or customs authority. (Previously the vendor was responsible for complying with all import and export obligations and for payment of all applicable duties and customs fees.)
  • [REVISED] [MECHANICS] Listings: USD pricing. Standard Listings must be priced in U.S. Dollars: all Purchase Prices on Amplife® are set and displayed, and all Sales Proceeds are remitted, in USD. This replaces the instruction to create listings in the currency of the primary destination country; the language guidance (primary destination-country language, preferably with English translations) is retained.
  • [REVISED] Customer Charges. The Purchase Price includes taxes only to the extent specified in the Tax Policy (for example, Marketplace Facilitator Tax that Amplife® collects from the buyer where the law applies), and because international orders ship DDU, import duties, taxes, and carrier fees are not included in the Purchase Price and are the customer's responsibility. This replaces the prior rule that the listing include all applicable charges and taxes (including VAT, customs duty, and excise taxes, as applicable); the obligation to provide VAT invoices on request is unchanged.
  • [REVISED] [MECHANICS] Returns. Cancellations, returns, and refunds for Standard Listings are now expressly handled under the Amplife® Return Policy and the Sell with Amplife® Service Terms, with Amplife® managing order and refund communications with the customer and forwarding disputes to the vendor when necessary, such as exchange requests. This replaces the prior framing that a dispute is "officially between the customer and Amplife®."
  • [NEW TERM] [LEGAL COMPLIANCE] Non-U.S. vendor tax forms and certification. Non-U.S. vendors must provide and keep current the appropriate IRS Form W-8 (for example, Form W-8BEN or W-8BEN-E) and annually certify their identity, bank-account, tax, and contact information as described in Section 1 of the Agreement (INFORM Consumers Act) and the Tax Policy.
  • [NEW TERM] [MECHANICS] Insurance. New section applying the insurance requirements of Section 9 of the Agreement regardless of where the vendor's business is located: general vendors are subject to the threshold-based requirements of Section 9.1; vendors offering durable medical equipment, medical devices, or clinical or professional services are subject to Section 9.2 from the date the first such listing is approved, and those listings do not go live until proof of insurance is received under Section 9.3.
  • [NEW TERM] [MECHANICS] Program Policy designation, enforcement cross-reference, and version archive. The Policy is designated a Program Policy under the Agreement and the Sell with Amplife® Service Terms, with an express conflict rule (the Agreement and Service Terms control); Policy Violations now cite Section 3 of the Agreement for account suspension and/or termination; and a link to the policy version archive is added.
• June 23rd, 2025
  • In effect June 23, 2025 to July 16, 2026 · Supersedes the version dated May 28, 2025
  • [MECHANICS] Shipping-time disclosure location. Vendors must provide an accurate business address and state the shipping times from their location in the Shipping & Returns section of their listing detail pages; this replaces providing the business address in the Vendor profile and managing customer expectations by stating actual shipping times generally.
  • [CLARIFIED] Platform naming. The Showcase Listings exclusion is restated as transactions "not completed on Amplife®" rather than "not completed on amplife.co."
• May 28th, 2025
  • In effect May 28, 2025 to June 23, 2025 · Supersedes the version dated July 17, 2024
  • [REMOVED] [MECHANICS] Bank-account prerequisite. The requirement to provide a bank account before beginning to sell Standard Listings to a country outside the vendor's business location is removed from the Policy. No other provision changed.
• July 17th, 2024
  • In effect July 17, 2024 to May 28, 2025
  • [NEW TERM] Initial policy. First recorded International Vendor Policy, applying to vendors selling to a country outside their business location (Standard Listings only; Showcase Listings excluded): a bank account must be provided before selling internationally; vendors must give customers accurate information about the shipping location and state actual shipping times, use reliable shipping and pay all applicable duties and customs fees while complying with import and export obligations, and maintain a customer service team that knows the listings and order status and responds within 24 hours in the language of the destination country (phone support in English or the destination country's language and business hours); vendors must confirm the legal right to sell and deliver each listing in every destination, including under export and import laws, local consumer-protection, compliance, environmental, safety, and labeling requirements, and the Intellectual Property Policy; listings are created in the primary language and currency of the main destination country, preferably with English translations, and must include all applicable charges and taxes (including VAT, customs duty, and excise taxes, as applicable), with VAT invoices provided on request; taxes follow the Tax Policy, including determining and accounting for taxes due, Intrastat reporting, and GST/VAT obligations; customer disputes run officially between the customer and Amplife®, with disputes forwarded to the vendor when necessary; and failure to adhere may result in account suspension or termination.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated April 25, 2025
  • [NEW TERM] [MECHANICS] Program Policy framework and version archive. The policy is designated a Program Policy under the Amplife® Vendor Participation Agreement and the Sell with Amplife® Service Terms, with any conflict resolved by giving precedence first to the Agreement, then the Service Terms, then this policy. A link to the policy version archive is added.
  • [NEW TERM] Prohibited Listings and Restricted Listings. New section adopting the Service Terms' two-category framework: a Prohibited Listing (one prohibited by law or designated as prohibited in the Program Policies) is not allowed on any Amplife® Site, and vendors may not provide information for or otherwise seek to offer one (counterfeit listings are Prohibited Listings, with a cross-reference to the Anti-Counterfeiting Policy) while a Restricted Listing may be offered only in compliance with this policy and the Program Policies. The opening prohibition is conformed to this framework, addressing the sale or advertisement of "illegal or unsafe" listings in place of "illegal, unsafe, or other restricted" listings.
  • [REVISED] [MECHANICS] Reporting channel. Reports of listings that violate Program Policies or applicable laws are directed to hello@amplife.co, and the handling commitment is restated in discretionary terms (reports may be investigated and appropriate action taken).
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Prescription-only listings. In the Medical & Mobility category, listings that may lawfully be sold only against a prescription (such as prescription durable medical equipment or prescription medical devices) must be offered on a Showcase Selling Plan, with the transaction completed off all Amplife® Sites, as described in Section 1 of the Agreement; and for any such listing, the vendor must verify before fulfillment that the customer holds a valid prescription, fulfill only against that verification, and maintain records of the verification as required by law, as described in Section 2.1 of the Service Terms.
  • [NEW TERM] [MECHANICS] Insurance before go-live. For listings consisting of durable medical equipment, medical devices, or clinical or professional services, the insurance requirements of Section 9.2 of the Agreement apply from the date the vendor's first such listing is approved, regardless of transaction volume, and no such listing goes live until the proof of insurance required by Section 9.3 of the Agreement is received and confirmed.
  • [NEW TERM] [LEGAL COMPLIANCE] FFDCA Continuing Guaranty. New section: vendors whose listings are foods, drugs, medical devices, cosmetics, or other products regulated under the U.S. Federal Food, Drug, and Cosmetic Act, offered or sold in the United States, provide Amplife® the continuing guaranty described in Section 7 of the Service Terms, covering every sale, shipment, or other delivery whether the transaction completes on or off an Amplife® Site and guaranteeing that the listings are not adulterated or misbranded, comply with all FFDCA requirements at the time of sale, and are provided in the original, unbroken packaging.
  • [NEW TERM] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Recalls and Safety Actions. New section requiring prompt notice to Amplife® upon knowledge of any non-conformity or defect in, recall of, or safety alert on a vendor's listings; making the vendor responsible for all costs of any recall, market withdrawal, or safety corrective action, including customer refunds, replacement, retrieval, destruction, and customer communications; and requiring any such action to be conducted in cooperation with Amplife®, as described in Section 9.4 of the Agreement.
  • [NEW TERM] [LEGAL COMPLIANCE] [MECHANICS] Proposition 65 enforcement. Where Amplife® determines that a listing requires a California Proposition 65 warning that has not been provided, the listing is suspended immediately and reinstated once the required warning is received and displayed.
  • [REVISED] [MECHANICS] Enforcement. The listed account actions (removal of listings, suspension of listing privileges or the account, and payment withholding) now also apply where a vendor offers a Prohibited Listing or offers a Restricted Listing out of compliance with this policy, not only where required information is not provided by the deadline; and the policy describes how those actions operate under the Agreement, including immediate suspension or termination under Section 3 for deceptive, fraudulent, or illegal activity or harm, and immediately effective restrictions under Section 15 on products or activities deemed unsafe, inappropriate, or offensive.
• April 25th, 2025
  • In effect April 25, 2025 to July 16, 2026 · Supersedes the version dated August 23, 2024
  • [REMOVED] "General listings are not allowed." The standalone statement is deleted from the introduction to the disability-serving criteria; the requirement that all listings serve the disabled community, and the Disabled-Owned, Disabled-Designed, and Disabled-Solution criteria, are unchanged. No other provision changed.
• August 23rd, 2024
  • In effect August 23, 2024 to April 25, 2025 · Supersedes the version dated July 17, 2024
  • [REVISED] Disability-serving category renamed. The "Disabled-Made" criterion is retitled "Disabled-Designed"; its description (created, developed, or produced by people with disabilities) and the other criteria are unchanged. No other provision changed.
• July 17th, 2024
  • In effect July 17, 2024 to August 23, 2024 · Supersedes the version dated June 28, 2024
  • [REVISED] Compliance scope. The opening rule is broadened to require compliance with all international, federal, state, and local laws and regulations (previously "all laws and regulations"), and the prohibition extends to the advertisement, not only the sale, of illegal, unsafe, or other restricted listings.
  • [REVISED] [MECHANICS] Certifications and warnings. The requirement to supply required label content is expanded and moved to its own provision: vendors whose listings must display a warning or certification must provide the correct warning or certification through the Vendor Portal, with a linked guide for adding certifications and warnings to listings (previously a note within the California-regulations discussion addressing only the warning).
  • [CLARIFIED] International listings. The duty to confirm that items listed for international purchase comply with all applicable laws and regulations now expressly includes the International Vendor Policy.
  • [CLARIFIED] [MECHANICS] Terminology and housekeeping. "Restricted Product Categories" is retitled "Restricted Listing Categories," with products/listings terminology aligned throughout; the report-a-listing instruction reads "contacting us" without the prior web-form link; Program Policies links are updated; and list formatting and typographical corrections are made with no intended change in substance.
• June 28th, 2024
  • In effect June 28, 2024 to July 17, 2024
  • [NEW TERM] Initial policy. First recorded Restricted Listings Policy: because Amplife® is a curated disabled-only marketplace, all listings are inherently restricted until they meet the disability-serving criteria (Disabled-Owned (at least 51% founded, owned, operated, or controlled by people with disabilities; Disabled-Made) created, developed, or produced by people with disabilities; or Disabled-Solution, solves a problem for people with disabilities); additional restrictions covering categories that require supplemental information or guarantees, California air-quality (CARB), appliance-efficiency (CEC), and Proposition 65 warning requirements, research duties for items listed for international purchase, and rules for "FDA Cleared" or "FDA approved" claims and FDA logo use; restricted categories for Baby & Kids (children's drawstring outerwear limits) and Medical & Mobility (durable medical equipment claims must not exceed FDA-approved indications for use, including no sale of prescription devices without a prescription); substantiation duties for listing claims, including health, safety, performance, material, purity, quality-standard, and technical-specification claims, with FTC marketing and Green Guides references; warranty and guarantee advertising rules, including full-refund readiness for "satisfaction guaranteed" phrasing; required disclosures (CARB Executive Order numbers, Proposition 65 notices, CPSIA choking-hazard statements, Textile Act fiber and origin labeling, and state upholstered-furniture, bedding, and mattress labeling); required information for restricted listings (instructions and manuals, packaging images with warnings and compliance markings, laboratory test reports, and certificates); and enforcement providing for listing removal, suspension of listing privileges or the account, and payment withholding where required information is not provided by the deadline.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 23, 2025
  • [NEW TERM] [MECHANICS] Program Policy framework and version archive. The Standards are designated a Program Policy under the Amplife® Vendor Participation Agreement and the applicable Service Terms, with any conflict resolved by giving precedence first to the Agreement, then the Service Terms, then the Standards; compliance with all applicable laws in the performance of supplier obligations is identified as a representation and warranty made under Section 5 of the Agreement. A link to the policy version archive is added.
  • [NEW TERM] [LEGAL COMPLIANCE] Forced-labor import compliance and the UFLPA. New provision within the forced-labor standard: Listings, and any goods or component materials provided to Amplife® or used in or with Listings, must not be mined, produced, or manufactured wholly or in part with forced labor; goods whose import into the United States is prohibited under applicable law (including goods subject to the rebuttable presumption of the Uyghur Forced Labor Prevention Act (goods mined, produced, or manufactured wholly or in part in the Xinjiang Uyghur Autonomous Region or by entities on the UFLPA Entity List)) may not be offered or supplied unless U.S. Customs and Border Protection has determined the presumption is overcome; suppliers must maintain, and produce on request, supply chain tracing documentation consistent with the Responsible Sourcing Documentation Request Requirements; and these duties operate alongside the INFORM Consumers Act information obligations in Section 1 of the Agreement.
  • [REVISED] Supplier responsibility for the Standards. The continuous-improvement and accountability principles are reframed from Amplife® commitments into supplier obligations: suppliers are expected to embed respect for human rights and the environment in their operations and supply chain (previously a commitment by Amplife® to work with suppliers to do so), are responsible for understanding and applying the Standards, and must (rather than should) engage in remediation of issues, with Amplife®'s collaboration during remediation stated as discretionary. The statement that Amplife® strives to always put the interests of workers first is removed.
  • [REVISED] [LEGAL COMPLIANCE] Trade and sanctions obligations. The trade standard now states that its obligations are in addition to the export and re-export obligations under Section 17 of the Agreement and the representation under Section 5 of the Agreement that the supplier is not a sanctioned or restricted party, or owned or controlled by one.
  • [REVISED] [MECHANICS] Enforcement and assessments. Suspension or termination of a relationship for failure to meet the Standards is stated to operate consistent with Section 3 of the Agreement, and the prior "last resort" framing of termination is replaced with a non-exhaustive list of grounds for suspension or termination (refusal to cooperate with an assessment, refusal to change a required behavior or practice, lack of timely remediation progress, or falsification or other illegal or deceitful activity). Evaluations of credible allegations and compliance assessments are restated in discretionary terms ("may"), and the closing enforcement paragraph now describes how actions operate under the Agreement, including immediate suspension or termination under Section 3 for deceptive, fraudulent, or illegal activity or harm, and immediately effective restrictions under Section 15 on products or activities deemed unsafe, inappropriate, or offensive.
• June 23rd, 2025
  • In effect June 23, 2025 to July 16, 2026 · Supersedes the version dated May 12, 2025
  • [CLARIFIED] Non-substantive maintenance release. Branding and capitalization corrections only ("amplife.co" restated as "Amplife®" in the scope paragraph; the "Anti-discrimination" heading restyled "Anti-Discrimination"). No provision was added, removed, or substantively modified, and no supplier obligation changed.
• May 12th, 2025
  • In effect May 12, 2025 to June 23, 2025 · Supersedes the version dated July 16, 2024
  • [CLARIFIED] Non-substantive maintenance release. Typographical and phrasing corrections only (supplying the omitted word "circumstances" in the working-hours standard's "special circumstances or emergencies" and restyling "At Amplife®'s request" as "At the request of Amplife®"). No provision was added, removed, or substantively modified, and no supplier obligation changed.
• July 16th, 2024
  • In effect July 16, 2024 to May 12, 2025
  • [NEW TERM] Initial policy. First recorded Supply Chain Standards: standards applying to vendors, providers, contractors, subcontractors, and sub-tier suppliers of any Listing, informed by UN and ILO frameworks and following the higher of national law or international human rights standards; key principles of inclusivity, continuous improvement, and supply chain accountability, including disclosure of indirect hiring practices and sub-tier suppliers, holding contractors and agents to the Standards, and suspension or termination of relationships for nonconformance; labor rights standards covering child labor and young workers, student workers and apprentices, involuntary or forced labor, human trafficking, and modern slavery (including bans on worker-paid recruitment fees and on holding workers' identification documents, required written terms and conditions, and worker records), migrant workers, wages and benefits, working hours (a 60-hour weekly limit including overtime and at least one day off in seven, except in emergencies), anti-discrimination, anti-harassment and abuse, grievance mechanisms free from retaliation, and freedom of association; health and safety standards for work environments, occupational safety and industrial hygiene, injuries and illnesses, physically demanding work, emergency preparedness, machine safeguarding, sanitation and hygiene, and supplier-provided housing; environmental standards for legal compliance, energy and greenhouse gas reduction, permits and recordkeeping, hazardous substances, resource management (pollution prevention, resource conservation, water, solid waste, and air emissions), and environmental justice; responsible minerals and commodity sourcing under recognized due diligence frameworks; respect for land and natural resource rights, including Free, Prior, and Informed Consent; ethical behavior standards on bribery, anti-corruption, whistleblower protections, transparency and accurate records, privacy and data protection, responsible artificial intelligence, and trade compliance with sanctions and export controls; management systems, risk management, training, worker communication, remediation, and documentation; evaluation of credible reports of violations; responsible sourcing documentation requirements tracing Listings to the original manufacturer; and enforcement providing for listing removal, suspension of new Listings, payment withholding, and suspension or termination of the account and supplier relationship for violations.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 23, 2025
  • [NEW TERM] [LEGAL COMPLIANCE] [MECHANICS] Tax forms and annual certification (W-9 / W-8). New Tax Forms and Reporting section: U.S. vendors must provide a completed IRS Form W-9, and non-U.S. vendors the appropriate IRS Form W-8 (for example, Form W-8BEN or W-8BEN-E) certifying non-U.S. status and any applicable treaty claims, at registration and annually thereafter under the INFORM Consumers Act certification described in Section 1 of the Agreement. If the information is not provided or annually certified, the account is suspended as required by law, and missing or invalid tax forms may require backup withholding or delay remittances where the law requires.
  • [NEW TERM] [LEGAL COMPLIANCE] Form 1099-K reporting. Where required by law, Amplife® or its payment processor files and provides an IRS Form 1099-K reporting the gross amount of the vendor's reportable payment transactions. The reported amounts are unadjusted gross figures that do not subtract fees, refunds, chargebacks, Marketplace Facilitator Tax, or other adjustments and may not match payouts; vendors are responsible for reconciling reported amounts with their own records.
  • [NEW TERM] [MECHANICS] Taxes and Sales Proceeds. New section fixing when taxes and customs charges enter the defined "Sales Proceeds" and "Purchase Price": Taxes are included only where Amplife® collects them from the buyer as Marketplace Facilitator Tax, with those amounts deducted from the vendor's remittance when Amplife® remits them to the government authority (Section 5 of the Service Terms); import duties, customs fees, and carrier brokerage or disbursement fees ("Customs Fees") are not part of Sales Proceeds or the Purchase Price.
  • [REVISED] [DISPUTE RESOLUTION] Reimbursement of vendor Taxes paid by Amplife®. The exception to Amplife®'s non-responsibility for vendor Taxes is now anchored to Section 10 of the Agreement (previously the Agreement generally), and where a taxing authority requires Amplife® to pay a vendor's Taxes, Amplife® may now collect the prompt reimbursement using any of the methods described in Section 2.2 of the Agreement.
  • [REVISED] Taxes on fees and payments. The explanatory phrase "meaning that we will not hold any Taxes from your payout" is removed, conforming the section to the new withholding and remittance provisions; the rules that fees are exclusive of Taxes and that payments to Amplife® are grossed up for any required deduction or withholding are unchanged.
  • [REVISED] [MECHANICS] Shipping Listings Internationally. International orders are expressly stated to ship delivered duty unpaid (DDU): the vendor is responsible for export Customs Fees (if any), and the buyer's import Customs Fees are collected from the buyer by the carrier or customs authority; Customs Fees are stated to be in addition to, and not part of, the Sales Proceeds collected by Amplife®.
  • [NEW TERM] [MECHANICS] Program Policy designation and version archive. The policy is designated a Program Policy under the Agreement, with an express conflict rule (the Agreement and applicable Service Terms control), and a link to the policy version archive is added; the pointer to the Vendor Dashboard's Orders & Finance page is removed from the Marketplace Facilitator Tax section, with deductions continuing to appear on order details and order reporting.
• June 23rd, 2025
  • In effect June 23, 2025 to July 16, 2026 · Supersedes the version dated July 17, 2024
  • [MECHANICS] Tax deduction reporting location. Marketplace Facilitator Tax deductions are shown in the Vendor Dashboard's Orders & Finance page, replacing the Vendor Portal's Finance tab.
  • [CLARIFIED] Platform and mark usage wording. Standard Listings are described as transactions completed "on Amplife®" rather than "on amplife.co," and "Amplife®'s obligation" is restated as "the amount of obligation of Amplife®," with no change in substance.
• July 17th, 2024
  • In effect July 17, 2024 to June 23, 2025 · Supersedes the version dated June 19, 2024
  • [CLARIFIED] Non-substantive maintenance release. Grammatical and hyperlink corrections only (including "value-added taxes," "customs fees," and retargeting the Standard Listings link). No provision was added, removed, or substantively modified, and no vendor obligation changed.
• June 19th, 2024
  • In effect June 19, 2024 to July 17, 2024
  • [NEW TERM] Initial policy. First recorded Tax Policy: vendors are responsible for identifying, calculating, remitting, and reporting all Taxes within their obligation; Amplife® may, consistent with applicable law, calculate, collect, and remit sales and use taxes, GST, or VAT as Marketplace Facilitator Tax on Standard Listings shipped to jurisdictions with marketplace-facilitator laws, with automatic collection applying to all vendors regardless of location, origin, or sales volume; collected amounts appear as deductions in the Vendor Portal's Finance tab and are remitted by Amplife® as Amplife®, with any difference between amounts deducted and collected remaining the vendor's responsibility to remit; Amplife® does not report or remit taxes to any government on any vendor's behalf, and vendors promptly reimburse Amplife® for any vendor Taxes a taxing authority requires it to pay; fees are exclusive of Taxes, with payments to Amplife® made free and clear and grossed up for any required deduction or withholding; for international fulfillment, the vendor as exporter bears export Customs Fees and the buyer as importer bears import Customs Fees, in addition to the sales proceeds collected by Amplife®; and the policy carries a professional-advice disclaimer.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 23, 2025
  • [REVISED] Complete restatement. The Guidelines are expanded from Badge-only usage rules into guidelines governing the Amplife® name, the Amplife logo, the "Available at Amplife®" Badge, and Amplife®'s other trademarks (together, the "Marks," owned solely by AMPLIFE LLC), organized into titled sections (No Approval Needed; Advance Written Permission Required; Proper Form for the Amplife® Name; Badge Requirements), with a link to Amplife®'s trademark list. The items below are the substantive changes made within that restatement.
  • [NEW TERM] No approval needed to say you sell on Amplife®. Under Section 11.3 of the Agreement, vendors may accurately state that they sell on Amplife® (for example, "We sell on Amplife®" or "Our products are available at amplife.co") and may use the plain-text Amplife® name and the Badge in accordance with the Guidelines, without prior approval.
  • [NEW TERM] [MECHANICS] Advance written permission. Press releases, co-branded campaigns, and any statement or material that states or implies a partnership with, or sponsorship or endorsement by, Amplife® always require advance written permission (hello@amplife.co); vendors must not misrepresent or embellish the relationship with Amplife® and must promptly correct or remove any inaccurate, misleading, or non-compliant statement or material on request.
  • [NEW TERM] Proper form for the Amplife® name. New usage rules for the name itself: exact spelling with a capital A and the ® symbol on the first or most prominent use; use as a brand name only, never as a verb or in the possessive form; no combining the name with the vendor's own names or marks and no use in business names, product names, domain names, social media handles, or app names; nothing confusingly similar to any Mark; and the attribution statement ("Amplife and the Amplife logo are trademarks of AMPLIFE LLC, registered in the U.S.") now required in any materials that display the Badge or make more than incidental use of the Amplife® name.
  • [REVISED] Badge Requirements. The Badge rules carry forward with conforming edits: listing Content may now include the plain-text Amplife® name in addition to the Badge (previously no Amplife® trademarks other than the Badge without approval); the disparagement, ownership, and goodwill acknowledgments extend to all Marks and to use of the Amplife® name; and any use of the Marks in violation of the Guidelines automatically terminates the license related to that use (previously any license related to Badge use).
  • [REVISED] [PROTECTS CUSTOMERS] Modification procedure. The Guidelines and the approved Badge are now modified in accordance with Section 15 of the Agreement, replacing modification at Amplife®'s sole discretion.
  • [NEW TERM] [MECHANICS] Program Policy designation and version archive. The Guidelines are designated a Program Policy under the Agreement and the Sell with Amplife® Service Terms, with an express conflict rule (the Agreement and Service Terms control); the contact email and a direct Vendor Portal link for downloading the Badge are added, along with a link to the policy version archive.
• June 23rd, 2025
  • In effect June 23, 2025 to July 16, 2026 · Supersedes the version dated May 12, 2025
  • [CLARIFIED] Badge link destination. The online linking requirement is restated from linking the Badge to "a listing on amplife.co" to linking it to "a listing on Amplife®," conforming to the Guidelines' references to Amplife® websites generally. No other provision changed.
• May 12th, 2025
  • In effect May 12, 2025 to June 23, 2025 · Supersedes the version dated July 16, 2024
  • [MECHANICS] Badge distribution. The Badge is now downloaded from the Vendor Portal rather than requested by contacting Amplife®. No other provision changed.
• July 16th, 2024
  • In effect July 16, 2024 to May 12, 2025
  • [NEW TERM] Initial policy. First recorded Trademark Usage Guidelines, governing the "Available at Amplife®" Badge: the Badge may be used only to advertise the availability of the vendor's listings on Amplife® (on the vendor's website and in online and offline advertisements), with online uses linked to a listing on amplife.co; the Badge may not be altered, must appear in its entirety with reasonable spacing and a non-interfering background, and may not be used as part of a sentence, in any manner implying sponsorship or endorsement, or to disparage Amplife®; no other Amplife® logos or trademarks may appear in marketing materials without written permission; materials displaying the Badge must carry the attribution statement "Amplife and the Amplife logo are trademarks of AMPLIFE LLC, registered in the U.S."; all rights to the Badge and goodwill from its use inure to Amplife®; non-compliant use automatically terminates the Badge license; and Amplife® reserves the right to modify the Guidelines or the Badge at its sole discretion.

• July 23rd, 2026 (Current)
  • In effect July 23, 2026 to present · Supersedes the version dated June 30, 2026
  • [CLARIFIED] Cause Content, by any means. The definition of Cause Content now expressly covers materials you provide by any means, including email, the Cause Portal, file-sharing links or folders such as Google Drive or Dropbox, and photo or media libraries such as Flickr, including materials added to a folder or library you share with us while your participation continues.
  • [NEW TERM] Cross-program removal. If Amplife® permanently removes a participant from any Amplife® program for violating that program's terms, the removal applies across all Amplife® programs.
  • [NEW TERM] [MECHANICS] [DISPUTE RESOLUTION] Program documents and Team Store Donations. The definition of "Donations" now covers, in addition to amounts from Love Link sales, amounts generated for a Cause under any Service Terms, rider, schedule, or other program document adopted under the Participation Agreement (for example, "Team Store donations"), at the rates stated in those documents. All such amounts are Donations for all purposes of the agreement, including the Section 7 donation mechanics, the Section 8 privacy commitments, and the Section 12 limitation of liability.
  • [NEW TERM] Termination coordinated with adopted program documents. Where the parties have executed Service Terms, a rider, or a schedule that remains in effect (for example, Team Store Service Terms or a league rider), termination of the Participation Agreement does not take effect as to the program governed by that document until termination is permitted under that document's own term and termination provisions, and the Participation Agreement continues to apply to that program until that time.
  • [NEW TERM] [DISPUTE RESOLUTION] Exclusivity and official-outfitter enforcement. A party's breach of the exclusivity or official-outfitter provisions of any Service Terms, rider, or schedule adopted under the agreement is added to the "Excluded Claims" that fall outside the Section 12 liability cap. A companion provision confirms that, notwithstanding the arbitration clause, Amplife® may seek injunctive or other court relief for intellectual-property infringement and for any actual or threatened breach of those exclusivity or official-outfitter provisions, which the agreement describes as having a special, unique character not adequately compensable in monetary damages.
  • [REVISED] [DISPUTE RESOLUTION] Arbitration rules aligned to participant type. Arbitration is now conducted under the AAA's Commercial Arbitration Rules, except that the AAA's Consumer Arbitration Rules apply where the Cause is an individual; the prior version applied the AAA's rules, including its Supplementary Procedures for Consumer-Related Disputes, to all participants. The arbitration requirement, individual (non-class) proceeding rule, jury-trial waiver, and California governing law are unchanged.
  • [REVISED] Eligibility restructured; U.S. requirement confined to nonprofits. The Eligible Cause criteria are reorganized into eligible type, additional nonprofit requirements, permitted conduct, and compliance. The U.S.-headquarters, public-charity (non-private-foundation), good-standing, and supporting-organization conditions now apply only to 501(c)(3) nonprofit Causes, and individual, support-group, and business Causes are expressly "not required to be located in the United States."
  • [NEW TERM] [MECHANICS] Foundation control and use of Donations. A new Section 2 provision states that the Amplife® Foundation retains full control of and discretion over all Donation amounts, including the final decision whether to disburse to any Cause, makes each grant in furtherance of its charitable purposes, and is not obligated to make or continue any disbursement by a customer's selection of a Cause. Individual and support-group Causes are supported as members of the charitable class served by the Program rather than as pre-selected individuals, and business Causes must use Donations solely for the charitable, community-serving purpose for which they qualify, certify or document that use on request, and may have non-conforming Donations withheld, redirected, or recovered.
  • [REVISED] [PROTECTS CUSTOMERS] Cause Content distribution and endorsement protection. Works Amplife® creates from licensed Cause Content may now be distributed on any channel and in any media now known or later developed (including the Amplife® Owned Channels, third-party platforms, press, paid media, and in-person and retail settings) rather than across the Amplife® Owned Channels only. A new commitment provides that Amplife® will not present those works in a manner that states or implies the Cause endorses Amplife® or its products without the Cause's express written agreement.
  • [NEW TERM] [PROTECTS CUSTOMERS] Affirmatively-provided-content election. A Cause may elect, by written notice (email is sufficient), that Amplife® use only Cause Content the Cause affirmatively provides or submits for its Cause Page, and not source Cause Content from the Cause's website, social media accounts, or other public-facing channels. The election applies prospectively from confirmation of receipt, leaves works created or published before the election in use, and may be made available through the Cause Portal without a signed writing.
  • [REVISED] Co-Created Content in production at termination. Co-Created Content in production as of the effective date of termination may now be completed and, once approved (or treated as approved) under the existing review process, published and used as if created before termination; the bar on otherwise creating new Co-Created Content featuring the Cause after termination remains.
  • [NEW TERM] [MECHANICS] [PROTECTS CUSTOMERS] Payment-data safeguards and incident notice. Amplife® commits to maintain commercially reasonable administrative, technical, and physical safeguards for the payment and banking information Causes provide (including bank routing and account numbers) and, if a security incident results in unauthorized access to that information, to notify the affected Cause without undue delay consistent with applicable law and take reasonable steps to investigate and remediate.
  • [NEW TERM] [PROTECTS CUSTOMERS] Insurance disclosure. Amplife® states that it maintains commercial general liability and product liability insurance appropriate to its operations and will provide a certificate of insurance on a Cause's written request.
  • [NEW TERM] [CLARIFIED] Confidentiality exclusions. The mutual confidentiality obligation now carries standard exclusions for information that is or becomes publicly available without breach, was lawfully known before disclosure, is independently developed, or is required to be disclosed by law or court or governmental order, with prompt notice to the disclosing party where legally permitted and disclosure limited to what is required.
  • [REVISED] [MECHANICS] Cause Page timing stated as a target. The 3-week window for creating a new Cause Page is now described as a target measured from acceptance rather than a guaranteed deadline, with a commitment to keep the Cause informed if it will take longer.
  • [CLARIFIED] [MECHANICS] Naming and archive housekeeping. The defined term "Amplife Owned Channels" is restyled "Amplife® Owned Channels," with its platform examples generalized to third-party social, video, and streaming platforms, and a link to the policy version archive is added to the entire-agreement clause.
  • [NEW TERM] [DISPUTE RESOLUTION] [PROTECTS CUSTOMERS] Informal resolution before arbitration. A written Notice of Dispute followed by a sixty (60) day good-faith informal-resolution period now precedes any arbitration demand by either party, with applicable limitations periods paused while the period runs; the small-claims option and the injunctive-relief carve-outs in the Disputes section are unaffected.
• June 30th, 2026
  • In effect June 30, 2026 to July 16, 2026 · Supersedes the version dated November 10, 2023
  • [REVISED] Complete restatement. The agreement was rewritten into seventeen titled sections with consolidated Program Policies (Sections 3.1–3.11), a revised Definitions block (adding "Affiliate," "Amplife Owned Channels," "Co-Created Content," and "Captured Content"), new Force Majeure and mutual-indemnification provisions, and a new Appendix A Public Entity and Government Rider. The items below are the substantive changes made within that restatement.
  • [REVISED] [NEW TERM] [MECHANICS] Donation rate, Vendor matching, and payment mechanics. The Donation is restated as Amplife® remitting "1.43%" of the eligible purchase price to the Amplife® Foundation for the customer's chosen Cause, and participating Vendors may now match that amount for a possible total Donation of "2.86%"; the eligible purchase price is the item's sale price excluding shipping, handling, gift-wrapping fees, taxes, and service charges, less rebates, returns, and bad debt (credit-card processing fees are no longer deducted, and the separate "Qualifying Revenues" definition is retired), and the Program is stated to be free to Causes and customers. Quarterly calculation continues with a dated payment illustration (Q1 paid on or around May 15), the "$5.00" minimum-disbursement threshold and four-quarter holding limit carry forward, and payment methods are formalized as ACH/bank transfer or an approved online payment platform.
  • [REVISED] [DISPUTE RESOLUTION] Amplife® Foundation status and protections. The Amplife® Foundation is now described as a 501(c)(3) nonprofit organization (the prior version described it as 501(c)(3)-pending and as having entered into a commercial co-venture with Amplife LLC); the new Affiliate definition states that the Foundation is a separate organization, is not an Affiliate of Amplife LLC, holds no right, title, or interest in Cause Content, Co-Created Content, or Captured Content, and has a role limited to receiving and distributing Donations. The Foundation is designated an expressly intended third-party beneficiary of the agreement, entitled to its benefits and protections to the same extent as an Affiliate, including the Section 4 indemnification, the Section 12 limitation of liability, and the Section 13 disclaimers.
  • [NEW TERM] Cause Content license. New Section 3.1.2 grants Amplife® a non-exclusive, worldwide, royalty-free license to the Cause's name, logos, trademarks, mission statements, images, descriptions, and other materials (whether provided directly, displayed on the Cause Page, or publicly available on the Cause's own channels) for operating and promoting the Program, marketing Amplife®, featuring the Cause, and creating and distributing new works across the Amplife Owned Channels, with no prior approval required, Amplife® owning the works it creates, the underlying Cause Content remaining the Cause's, editing rights, and a waiver of moral rights to the extent permitted by law. The license survives termination only for content already published before termination (the Cause Page may be archived or redirected), no new promotional materials featuring the Cause may be created after termination, and Amplife® may not materially alter Cause Content in a misleading or disparaging way.
  • [NEW TERM] Co-Created Content program. New Section 3.9 governs optional co-produced features, interviews, stories, photographs, event or program films, and major standalone productions such as documentaries: no new footage of a Cause, its staff, patients, students, or participants is recorded without the Cause's agreement to take part; Amplife® owns the finished works (or, where a Cause's governing policies prohibit assignment, receives a perpetual, exclusive, worldwide, royalty-free, sublicensable license) and may distribute them across the Amplife Owned Channels and otherwise through its Affiliates, successors, assigns, and designees, while the Cause receives a perpetual, non-exclusive license back for its own non-commercial use. Co-Created Content identifying the Cause requires one-time pre-publication review and approval, treated as given if no objection is made within "ten (10) business days," and such content must not be presented as a Cause endorsement of Amplife® absent express written agreement.
  • [NEW TERM] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Individual consent, releases, child safety, and consent withdrawal. New Section 3.10 requires, before any use of recordings captured at events or programs, each identifiable individual's consent (or a parent or legal guardian's, where applicable), collected through signed individual appearance and consent releases, with each person's choice recorded and declining individuals not recorded for use. Captured Content involving minors is subject to mandatory child-safety protections (verified parental consent, stricter default limits on use, limits on identifying information, and additional care in placement) a Cause's more-protective requirements control, and consent may be withdrawn at any time with prospective effect (copies already published need not be recalled except as required by law).
  • [NEW TERM] [PROTECTS CUSTOMERS] Synthetic-media prohibition. Amplife® will not use any Cause Content, Co-Created Content, or Captured Content to create synthetic or artificial-intelligence-generated depictions of any identifiable individual's likeness or voice; the restriction applies to every individual, is stated to be absolute, and applies regardless of how the content was obtained, including content already published by the Cause.
  • [NEW TERM] [LEGAL COMPLIANCE] Health and education records (HIPAA and FERPA). New Section 3.11 states that Amplife® participates solely as a marketing and content partner and is not a covered entity, business associate, or school official; makes the Cause solely responsible for any authorization or consent required under HIPAA, FERPA, or other applicable privacy law before patient, student, or protected information appears in Program content; requires directory-information designation or prior written consent for student media and valid HIPAA authorizations for patient content; and includes the Cause's representation and warranty that content it provides or has already published is lawfully obtained and cleared for the licensed uses, with the Cause's more-protective requirements controlling.
  • [NEW TERM] [LEGAL COMPLIANCE] Charitable solicitation compliance. Causes are solely responsible for state and federal charitable solicitation registration and reporting in every jurisdiction where they solicit or where Program donations may be attributed to them, must notify Amplife® in writing before participating in jurisdictions where they are not registered, and Donations generated from those jurisdictions may be withheld until compliance is achieved; Amplife® makes no representation that participation satisfies any registration requirement.
  • [REVISED] Eligibility screening. Amplife® adds an express reservation to reject or remove, in its sole discretion, any applicant or participant it determines is not genuinely a part of, relevant to, or serving the disabled community; the prior conduct-list item addressing non-affiliation with the disabled community is subsumed into this discretion.
  • [REVISED] [REMOVED] [PROTECTS CUSTOMERS] Promotion made optional; approval and paid-search regimes removed. Promotion of Program participation is now optional, the required on-site participation statement is eliminated, and no prior approval of a Cause's promotional materials is required (Amplife® may request prompt correction or removal of inaccurate, misleading, or non-compliant material). The prior written-material consent requirement, email pre-approval, PPC Guidelines with the enumerated trademarked-terms list, and the sub-affiliate-network prohibition are removed (the ban on bidding on Amplife® trademarks as keywords remains), the corresponding paid-search and incentivized-purchase exclusions are dropped from Qualifying Purchases, FTC disclosure obligations are narrowed to paid or incentivized endorsements and free-product reviews, and Amplife® takes responsibility for all required program and donation disclosures on amplife.co.
  • [REVISED] [PROTECTS CUSTOMERS] Donation-amount privacy and mutual non-disparagement. A Cause's specific Donation amounts are now private by default and will not be publicly disclosed without the Cause's prior written permission, replacing the prior right to disclose amounts provided to a Cause publicly (including in government filings, press releases, and interviews); Amplife® may still disclose aggregate amounts not tied to any individual customer and state the general donation rate. A mutual commitment against false, misleading, or disparaging public statements is added.
  • [NEW TERM] [MECHANICS] [PROTECTS CUSTOMERS] Annual Donation statements and tax documentation. Amplife® will provide each Cause that received Donations a written annual Donation statement within 60 days after year end, replacing the prior acknowledgment that Amplife® had no obligation to provide reports of Qualifying Purchases or Donations. IRS Form 1099 (or equivalent) will be issued where required by law, Causes must provide accurate tax identification information (including a completed IRS Form W-9), and Donations may be withheld until valid tax documentation is received.
  • [REVISED] [PROTECTS CUSTOMERS] Accrued Donations now payable after termination. Donations accrued before termination are paid in the normal Donation cycle where the Cause has furnished valid payment and tax information and remains in compliance; the prior version provided that no rights to accrued but unpaid donation obligations survived termination and reallocated those amounts to other Causes. Reallocation is now limited to Causes that are no longer eligible, are in violation, or have not furnished the payment or tax information necessary for payout.
  • [REVISED] [DISPUTE RESOLUTION] Liability caps restructured. The flat "$100" aggregate liability cap is replaced with a mutual cap equal to the greater of the total Donations paid or payable to the Cause in the twelve months preceding the claim or "$1,000," with defined "Excluded Claims" outside the cap: indemnification obligations, confidentiality breaches, Amplife®'s use of content outside its granted rights, breaches of the privacy and child-safety sections, and gross negligence or willful misconduct. The exclusion of indirect and consequential damages continues, and the section's protections extend to the Amplife® Foundation, Affiliates, and licensors.
  • [NEW TERM] [REVISED] [DISPUTE RESOLUTION] Mutual indemnification. The Cause's indemnity is narrowed from all claims to third-party claims arising from its breach, the content it creates or publishes, its infringement or misappropriation, or its misrepresentation of authority, and no longer requires the Cause to assume Amplife®'s defense where prohibited by law or its governing policies; the Amplife® Foundation is added among the indemnified parties. A new reciprocal obligation requires Amplife® to defend and indemnify the Cause against claims arising from Amplife®'s material breach, its gross negligence or willful misconduct in operating the Program, or infringement by unmodified Amplife®-provided Content.
  • [REVISED] [DISPUTE RESOLUTION] Arbitration and remedies adjustments. Fee reimbursement is restated as filing fees for non-frivolous claims, with reimbursement and any award capped by the Section 12 limitation of liability, replacing the prior formulation tied to advertising fees paid or payable; the small-claims option now runs to either party; and the provision allowing Amplife® to seek court injunctive relief for intellectual-property claims notwithstanding the arbitration clause is replaced by a mutual right of either party to bring suit to enjoin infringement or misuse of intellectual property. Binding AAA arbitration, the individual (non-class) proceeding requirement, the jury-trial waiver, and California law under the Federal Arbitration Act are unchanged.
  • [NEW TERM] [DISPUTE RESOLUTION] Force majeure. New Section 14 excuses either party's delay or failure to perform (other than payment obligations already due) caused by circumstances beyond its reasonable control, with prompt notice and reasonable efforts to resume performance.
  • [NEW TERM] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Public Entity and Government Rider. New Appendix A applies automatically where the Cause is a government entity or public institution legally prohibited from agreeing to certain terms: governing law and venue shift to the Cause's home state where required, the arbitration requirement and jury-trial waiver do not apply where prohibited, the Cause's indemnification obligations do not apply where prohibited (Amplife®'s indemnification of the Cause remains in effect), and the Cause's confidentiality obligations yield to public-records, freedom-of-information, and sunshine laws.
  • [REVISED] [MECHANICS] [PROTECTS CUSTOMERS] Modification notice and locked content protections. Material changes now require at least 30 days' advance written notice by email and/or posting on the Website, non-material changes may be made without advance notice, and the recourse of terminating before a modification's effective date is stated expressly; the prior version provided for changes by posting updates to the Website with Causes responsible for periodic checking. The content-production sections (3.9, 3.10, and 3.11) may not be modified to expand the Cause's grants or reduce its protections without the Cause's signed written agreement.
  • [REVISED] Assignment and confidentiality. Amplife® may now assign the agreement, or delegate or sublicense its rights (including the Section 3 content and distribution rights), to an Affiliate, successor, or designated content or media entity without consent, while Causes still may not assign without prior written approval; the confidentiality obligation is restated as mutual, covering non-public information provided by either party.
  • [REMOVED] [CLARIFIED] Legacy affiliate controls retired. The written compliance-certification requirement, the obligation to provide offline copies of Site content, the List Program's Excluded-Jurisdiction statement and marketing prohibitions (jurisdiction reporting and Amplife®'s display-refusal right remain), the suspected-reseller-activity reversal ground, and automatic termination of the agreement for Mobile Application Guideline violations (enforcement is now discretionary) do not appear in the restated agreement.
• November 10th, 2023
  • In effect November 10, 2023 to June 30, 2026 · Supersedes the version dated May 10, 2022
  • [REVISED] Complete restatement. The agreement was rewritten as plain-language terms and conditions organized into a Definitions block and sixteen numbered sections, adding standalone PPC Guidelines, Sub-Affiliate Networks, Reversal and Communication Guidelines, and FTC Disclosure sections; referral links and codes are replaced by the defined Cause-specific "Love Link," the "Registered Cause" payout tier is consolidated into the "Eligible Cause" definition, and the community served is described as the disabled community (formerly the adaptive community). The items below are the substantive changes made within that restatement.
  • [CLARIFIED] Brand mark. The brand mark is updated from Amplife™ to Amplife® throughout the agreement, including the required trademark-attribution statement, following federal trademark registration.
  • [NEW TERM] [MECHANICS] Amplife® Foundation donation flow. The agreement introduces the Amplife® Foundation, described as a 501(c)(3)-pending California nonprofit public-benefit corporation that has entered into a commercial co-venture with Amplife LLC to execute the Program: all donation amounts generated by the Program are remitted to the Foundation, which in turn donates those amounts to the Causes selected by customers, and Amplife® pays all Program expenses, which are not deducted from donation amounts.
  • [NEW TERM] [MECHANICS] Stated donation rate. Donations are stated as "1.43%" of Qualifying Revenues, newly defined as the amounts received from customers' Qualifying Purchases excluding shipping, handling, gift-wrapping fees, taxes, and service charges, and less rebates, credit-card processing fees, returns, and bad debt; the prior version set donation amounts by reference to the Operational Documentation. Quarterly disbursement approximately 45 days after quarter end, the "$5.00" accrual threshold with its four-quarter holding limit, and 30-day overpayment reimbursement carry forward.
  • [NEW TERM] [MECHANICS] Application review and Cause Page onboarding. New onboarding mechanics: applications are reviewed with notice of acceptance or rejection, Amplife® reserves the right to reject any application for any reason with an invitation to appeal, the Cause Page is created from submitted information within 3 weeks, and a confirmation email precedes any public announcement of the Cause. The 501(c)(3) nonprofit eligibility category is limited to organizations that are a part of, relevant to, or serve the disabled community.
  • [REVISED] License from the Cause. The Cause's license to Amplife® is expanded from use of the Cause's trademarks and logos to promoting, advertising, and marketing the Cause and using its content, trademarks, and logos, with a commitment not to alter the Cause's marks except to stylize, re-format, or re-size them while keeping their relative presentation substantially the same.
  • [NEW TERM] Promotion approval and paid-media restrictions. New promotion controls: written materials referencing the Program require prior written consent; email campaigns must comply with the CAN-SPAM Act, be sent on the Cause's own behalf, and be submitted for approval or copied to Amplife®; social-media promotion is permitted under stated rules; and paid advertising (search ads, display advertising, and paid social) is prohibited unless expressly authorized. New PPC Guidelines impose a no-tolerance ban on bidding on an enumerated list of trademarked terms, and promotion through sub-affiliate networks is prohibited.
  • [NEW TERM] [MECHANICS] Reversals and communication obligations. Amplife® reserves the right to reverse orders or lead actions for cancellations, duplicate tracking, returns, disputed charges, suspected reseller activity, suspected fraudulent or illegal activity, and Program violations, and may remove Causes that are not forthcoming, are unresponsive after multiple contact attempts, or cannot substantiate the source of their Program traffic with clear and demonstrable proof.
  • [NEW TERM] Site content and Love Link standards. New responsibility items require that Cause content not be threatening, harassing, defamatory, obscene, harmful to minors, or sexually explicit, prohibit malware and traffic-interception or commission-diversion software, and impose Love Link controls: unmodified linking code obtained from the Cause Portal, listing on the Cause Page of all domains using the Love Link, no copying or mirroring of Amplife®'s website, and no cookie stuffing, misleading links, or redirects that mask a click's source. A European Union privacy-directive compliance example is added to the general legal-compliance obligation.
  • [NEW TERM] [LEGAL COMPLIANCE] FTC endorsement disclosures. A new FTC Disclosure section requires a clear and concise disclosure wherever Love Links are posted as an endorsement or review and the paid nature of the link is not otherwise clear, including disclosure of free products received for review, placed as close as possible to the claims and visible above the fold; pop-up disclosures are prohibited.
  • [REVISED] [MECHANICS] Modification method. Changes to the agreement and Operational Documentation are made by posting updates and changes to the Website, with Causes responsible for checking the Website periodically; the prior mechanism of a posted or emailed change notice taking effect no earlier than two business days after notice is discontinued. Continued participation after the effective date continues to constitute acceptance, with termination as the stated recourse.
  • [REVISED] [MECHANICS] Termination and reinstatement communications. A Cause's termination request is directed to a designated Program email address, and Amplife® commits to a good-faith effort to notify the Cause of any suspension or termination and of any conditions for reinstatement where the Cause is eligible.
• May 10th, 2022
  • In effect May 10, 2022 to November 10, 2023
  • [NEW TERM] Initial agreement. First recorded Amplife™ Love Participation Agreement between AMPLIFE LLC and participating causes, accepted by creating a cause account on the Love Portal: eligibility for individuals, support groups, and businesses serving the adaptive community and for U.S.-headquartered 501(c)(3) public charities in good standing, subject to conduct restrictions; donations generated when customers select a cause and make Qualifying Purchases through the program's referral links and codes (with enumerated exclusions such as canceled or returned orders, resale purchases, prohibited paid-search referrals, and incentivized referrals), calculated in accordance with the Operational Documentation and disbursed quarterly approximately 45 days after quarter end, subject to a "$5.00" accrual threshold held no longer than four consecutive quarters, withholding for returns and missing tax information, 30-day overpayment reimbursement, and reallocation of ineligible or unregistered causes' accrued amounts to other registered causes (after a period not to exceed 3 years); reciprocal limited trademark licenses with usage guidelines and a broad, perpetual license to cause submissions; an Amplife™ Love Lists gift-registry component with address-sharing consent and gift-card-only returns; prohibitions on misleading promotion, trademark keyword bidding, framing, pop-up placements, malware, and URL cloaking; customer relationships and customer information reserved to Amplife™; a press-release restriction paired with a required on-site participation statement; at-will termination by either party on written notice, with accrued but unpaid donation obligations not surviving termination and instead reallocated to other registered causes; modification by posted or emailed change notice effective no earlier than two business days after notice, with continued participation constituting acceptance; sole responsibility for the cause's site and actions with indemnification of Amplife™ by the cause; "AS IS" disclaimers of all warranties; a "$100" aggregate liability cap; and binding individual AAA arbitration under consumer-related procedures with a small-claims carve-out, class-action and jury-trial waivers, an intellectual-property injunction carve-out, and California law under the Federal Arbitration Act.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 10, 2026
  • [REVISED] [CLARIFIED] Scope and relationship to other Amplife® policies. The policy now covers the Personal Information handled in connection with the Amplife® Love Program (including the Cause Portal, love.amplife.co, and the Cause pages, Cause selection, and Program features on amplife.co) while purchases made on amplife.co are covered by the Amplife® Privacy Policy and health-related information is additionally covered by the Amplife® Consumer Health Data Privacy Notice, with the document specific to the activity applying where they overlap. "We" is restated as AMPLIFE LLC ("Amplife®").
  • [REVISED] [PROTECTS CUSTOMERS] Separate consent for disability and health information. General use of the Website no longer serves as consent for Sensitive Personal Information: where the law requires a separate consent (for example, for disability or health-related information), it is requested separately at the point of collection through its own unticked checkbox, and declining "never changes the price or availability of our products or Services." Consent withdrawal is restated to operate on a going-forward basis.
  • [NEW TERM] Participant, Cause, and event data categories. The collection inventory adds application information (collected by the CRM and forms service provider); Cause stories and likeness content (photographs, video, audio, stories, and social media content); and event, appearance, and consent records (each participant's signed consent or recorded decline, including verified parent or guardian consent for minors) retained only to honor consent choices, with a statement that Amplife® does not seek access to protected health information or education records. The categories of sources are now enumerated (you directly, authorized social platforms, service providers, publicly available sources, and events and programs), and corresponding use purposes are added (eligibility determination, Cause Page creation and display, and honoring recorded consent choices).
  • [NEW TERM] [PROTECTS CUSTOMERS] Customer Cause selections and Donation privacy. Customer Cause selections and purchase-to-Cause attribution are disclosed as collected and used solely to calculate and route Donations, not for advertising or profiling. Individual Donation amounts are private by default: the specific Donation amount provided to an individual Cause will not be publicly disclosed without that Cause's prior written permission, aggregate Donation figures and the general Program donation rate may be stated, and a Donation is never publicly tied to any individual customer.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Disability and health information; collection limits. "Sensitive Personal Information" is expanded to include information about a disability or health condition, some of which is identified as consumer health data under state health-privacy laws such as Washington's My Health My Data Act, with additional detail in the cross-referenced Consumer Health Data Privacy Notice. Such information is collected with consent and used only for Program eligibility, the Cause Page, and consented marketing; it is never used for advertising, is not sold or shared, and internal access is restricted to personnel who need it. The policy adds that Amplife® does not collect biometric information or precise geolocation (only a general area inferred from IP address) and does not process photos, video, or audio to extract biometric identifiers.
  • [NEW TERM] [MECHANICS] Meeting and call recordings. New disclosure under Sensitive Personal Information: with the individual's consent, video or phone meetings and calls may be recorded and transcribed to create notes and summaries; notice is given before recording begins, and the individual may decline.
  • [NEW TERM] Sharing: Amplife® Foundation. New disclosure that Cause identity, Donation, payout, and related tax information are shared with the Amplife® Foundation, described as "the 501(c)(3) nonprofit organization through which Donations are processed and distributed to Causes." The text states the Foundation is an intended third-party beneficiary of the Program, is not a party to the Participation Agreement or to any agreement with you, is required to protect Personal Information consistent with the policy, and is not an Affiliated Business.
  • [NEW TERM] [PROTECTS CUSTOMERS] Sharing: donation tracking provider and Love Lists vendors. The affiliate and donation tracking provider is disclosed on a data-minimized basis: it receives only the Cause's contact name, email address, referral code, and payout details, together with the order activity needed to attribute "Qualifying Purchases," and expressly does not receive applications, Cause stories, or disability or health information. For Causes participating in Amplife® Love Lists, the List Address is shared with a Vendor offering a purchased List item; Partner Companies are redescribed as service providers (adding CRM and application forms, email delivery, and analytics) bound not to disclose or reuse Personal Information; and sharing with future commonly controlled entities, which must honor the policy, is restated.
  • [NEW TERM] [MECHANICS] [PROTECTS CUSTOMERS] How Deletion and Consent Withdrawal Work. New section: deletion requests and consent withdrawals operate going forward, the Cause Page is unpublished and new uses stop within a reasonable period; an individual (or parent or guardian) may withdraw consent for future use of that individual's event media; content already published while consent was in effect, and legally required records, may be retained in an internal archive as described in the Participation Agreement, with public display ended; withdrawal does not undo uses that occurred while consent was in effect.
  • [REVISED] [LEGAL COMPLIANCE] California and consumer health data rights. The Right to Delete now cross-references how deletion interacts with published content; the opt-out provision commits to updating the policy and providing the required opt-out mechanism before any change to the no-sale, no-share practice; and the fixed 45-day response commitment is replaced by response "within the timeframes required by applicable law." Rights in consumer health data (such as those under Washington's My Health My Data Act) are addressed through the Consumer Health Data Privacy Notice.
  • [REVISED] [NEW TERM] [LEGAL COMPLIANCE] Children and minors. The children's section is restated: the Website and Services are not directed to children under 13 (replacing the statement that minors may use the Website with a parent's or guardian's involvement); the policy commits never to sell or share the Personal Information of a consumer under 16 without the affirmative opt-in consent the CPRA requires; participation as a Cause's Official Representative is limited to individuals 18 or older; and minors may appear in event media only under the Participation Agreement's consent and child-safety process, with verified parent or guardian consent and a parental withdrawal right.
  • [REVISED] [PROTECTS CUSTOMERS] Retention schedule. The 7-year retention period is expressly confined to tax and payment records; Cause Account data is retained for the duration of participation plus "a reasonable wind-down period" rather than 7 years after termination; Cause stories, Cause Page content, and likeness media are retained only while published with consent and are stated not to be retained under the 7-year tax rationale; event, appearance, and consent records last as long as the associated media; opt-out records are kept so they can continue to be honored; and post-termination consent is made subject to withdrawal rights.
  • [REVISED] [MECHANICS] Cookies and tracking. Functional and analytics cookies can now be turned off through the "Manage preferences" link in the cookie banner; the policy states "The Website does not use advertising or ad-platform pixels"; and third-party analytics providers are described as service providers under written contracts limiting their use of the information, which is used in aggregated and anonymized form.
  • [REVISED] [PROTECTS CUSTOMERS] Data breach notification. Notification is committed "without unreasonable delay and within any timeframe required by applicable law"; the notice will describe the nature of the incident, the categories of information involved, and protective steps; an alternate contact method applies where email is unavailable; and service providers are required to notify Amplife® promptly of any breach.
  • [REVISED] [LEGAL COMPLIANCE] [DISPUTE RESOLUTION] International transfers. The section is restated: third-party service providers may process and store Personal Information on servers in the United States and other countries, and, for individuals in the EEA or UK, transfers to countries not deemed adequate by the European Commission are protected by appropriate safeguards, including data processing agreements incorporating the Standard Contractual Clauses or other approved transfer mechanisms. The prior statement that the policy is governed by U.S. law does not carry forward.
  • [REVISED] [LEGAL COMPLIANCE] Social platform data and platform-hosted shops. Social platform data use is restated as authorization-based, with commitments that use of information received from Google APIs will adhere to the Google API Services User Data Policy, including its Limited Use requirements, and that features using YouTube API Services are subject to the YouTube Terms of Service; the platform link tables are replaced by guidance to each platform's own app and security settings. Purchases made through Amplife® shops hosted on a social platform are disclosed as collected by that platform, as the point of sale, under its own privacy policy.
  • [MECHANICS] [CLARIFIED] Contact points and version archive. The privacy contact email changes from love@amplife.co to hello@amplife.co; a postal address (AMPLIFE LLC, P.O. Box 4041, Antioch, CA 94531) is added; requests to exercise privacy rights are answered within the timeframes required by applicable law; and the Changes section adds a link to the archive of prior policy versions.
• June 10th, 2026
  • In effect June 10, 2026 to July 16, 2026 · Supersedes the version dated November 6, 2023
  • [REVISED] Parties and covered individuals. "We," "us," and "our" is restated to refer to Amplife® and Amplife LLC; the prior definition, which also named the Amplife® Love Program and the Amplife® Foundation within "we," is replaced. "You" now refers to the Official Representative of a Cause and/or the customer participating or seeking to participate in the Program, in place of "the Official Representative and Ambassador."
  • [NEW TERM] [LEGAL COMPLIANCE] Sensitive Personal Information defined and limited. "Sensitive Personal Information" is defined (Social Security number, tax identification number (EIN), financial account information, and other categories defined as sensitive under applicable law, including the CPRA), and a new section commits to collecting it solely to fulfill IRS reporting obligations and process Donation disbursements (not for advertising or profiling) and to neither selling nor sharing it, with a California right to limit its use.
  • [REVISED] [MECHANICS] Data categories restated for Donation operations. Financial information changes from credit card number and expiration date to bank account number, routing number, and online payment account identifiers; tax identification information (IRS Form W-9 data) becomes its own category collected solely for issuing required tax documentation and IRS reporting; W-9 data and birth date leave the contact-information category and gender leaves the demographic category; the password entry no longer appears in the automatic-information list; and the practice of comparing the customer list against lists received from other companies no longer appears in the email-communications disclosure.
  • [REVISED] Program-specific use purposes. The use list is rewritten around the Program: processing and disbursing Donations to the Cause, issuing IRS Form 1099 documentation, administering the Cause Account and the Program, communicating about the Program and updates to this policy or the Participation Agreement, and complying with applicable law. "Advise you about new products and services that may be of interest to you" no longer appears among the use purposes; direct marketing remains addressed in the marketing section.
  • [NEW TERM] [LEGAL COMPLIANCE] [PROTECTS CUSTOMERS] Your Privacy Rights (CCPA/CPRA). New rights section: all users may request access or correction and may withdraw consent; California residents receive enumerated rights to know, delete, correct, opt out of sale or sharing (with a commitment to provide a "Do Not Sell or Share My Personal Information" mechanism if practices change), limit Sensitive Personal Information use, and non-discrimination, exercisable through the contact page or love@amplife.co with a 45-day response commitment. The no-sale statement is restated with express citations to the CCPA, the CPRA, and Nevada privacy law.
  • [REMOVED] Public sharing of non-personally identifiable information; pre-transfer notice. The "Information Collection" section does not carry forward, including its statements that non-personally identifiable information may be shared publicly and with partners "like publishers, advertisers or connected sites" and that affected users would be given notice before Personal Information is transferred in a merger, acquisition, or asset sale; business transfers remain addressed in the sharing section.
  • [REVISED] [MECHANICS] W-9 handling and sharing recipients. W-9 information is now shared with payment processors and financial institutions as necessary to process Donation disbursements, replacing the user-directed storage and sharing of W-9 information with entities served through the program; Partner Companies are restated with duties not to disclose Personal Information to any other party; and the statement that Personal Information may be shared with future related entities required to honor this policy does not carry forward, while the acquisition and business-transfer provisions are retained in simplified form.
  • [REVISED] [MECHANICS] Cookie categories and opt-outs. The Cookie Policy is reorganized into strictly necessary cookies (essential and not subject to opt-out), functional cookies (may be turned off in browser settings), and analytics cookies (opt-out through cookie settings or by contacting Amplife®); the guidance on Flash cookies and browser add-on data no longer appears.
  • [REVISED] [MECHANICS] Security description. The safeguards section is restated around SSL transmission encryption and physical, electronic, and procedural safeguards, and adds that W-9 data is subject to enhanced access controls accessible only to personnel with a direct operational need; the citation to International Standard IS/ISO/IEC 27001 does not appear in the restated section.
  • [NEW TERM] [PROTECTS CUSTOMERS] Data Breach Notification. New section committing to notify affected individuals of a data breach in accordance with applicable state and federal law, to notify relevant regulatory authorities within legally specified timeframes where required, and to send notice to the email address associated with the Cause Account unless a different method is required by law.
  • [NEW TERM] [MECHANICS] Retention schedule. Specific retention periods are published: Cause Account data for the duration of participation plus 7 years following termination to satisfy IRS recordkeeping requirements; W-9 and 1099 tax documentation for a minimum of 7 years; transaction and Donation records for 7 years; and marketing and communication preferences until consent withdrawal or deletion, subject to legal exceptions.
  • [REVISED] [DISPUTE RESOLUTION] U.S. processing and governing law. Processing and storage are restated as occurring within the United States, with notice to users located abroad that their information is transferred to and processed in the United States, and the policy adds that it is governed by U.S. law. The prior statement that information may be processed and stored outside the United States, where courts and authorities of other jurisdictions may be entitled to access it, does not carry forward.
  • [NEW TERM] [PROTECTS CUSTOMERS] [MECHANICS] Advance notice of policy changes. Material changes now require at least 30 days' advance notice by email to the Cause Account address and/or by posting notice on the Website, consistent with Section 10 of the Participation Agreement, with non-material changes permitted without advance notice, replacing the reservation of the right to modify the policy "at any time without notice."
  • [REVISED] [LEGAL COMPLIANCE] Children (COPPA). The children's provision adds an express statement that Personal Information is not knowingly collected from children under 13 in violation of the Children's Online Privacy Protection Act (COPPA); the under-13 threshold is stated without the prior "or the equivalent age as specified by law in your jurisdiction" qualifier, and the parental-involvement and deletion commitments are retained.
  • [CLARIFIED] [REMOVED] Consent, third-party policy, and contact simplifications. The consent section no longer describes implied consent or consent sought after collection; the user's representation and warranty of agreement with third-party websites' privacy policies is replaced with an instruction to read those policies carefully; and the Data Protection Officer reference and the offer to identify complaint avenues no longer appear in the contact section, which retains the seven-day response practice and referral to the applicable regulatory authority.
• November 6th, 2023
  • In effect November 6, 2023 to June 10, 2026 · Supersedes the version dated March 23, 2022
  • [REVISED] Complete restatement. The policy was restated as a standalone privacy policy for the Amplife® Love Program (no longer opening by referring readers to the main storefront Privacy Policy incorporated into the Amplife™ Love Terms of Use) and organized into titled sections (What is Personal Information; What Personal Information We Collect; How We Use Your Personal Information; Information Collection; How We Share Your Personal Information; Knowledge and Consent; Use or Disclosure for Marketing Purposes; Cookie Policy; How We Protect Your Personal Information; Children and Personal Information; Links to Third Party Sites; Retention and Storage; Controllers of Personal Information; Changes; Correcting or Updating Your Information; Social Platforms Authentication and Data; Contacting Amplife®). Coverage extends to love.amplife.co alongside amplife.co, and the policy is incorporated into the Amplife® Love Participation Agreement. The items below are the substantive changes made within that restatement.
  • [REVISED] [CLARIFIED] Parties and brand mark. The brand mark is updated from Amplife™ to Amplife® following federal trademark registration. "We," "us," and "our" is defined as Amplife®, the Amplife® Love Program, the Amplife® Foundation and Amplife LLC, and "you" as the Official Representative and Ambassador participating or seeking to participate in the Program; the third-party-policy familiarization language now addresses third-party websites generally rather than "creators and/or project initiators."
  • [REVISED] Personal Information definitions. "Personal Information" is redefined from "information about an identifiable individual" to any data that relates to an identified or identifiable individual or that is linked or linkable to them by Amplife®, no matter where the individual lives, with aggregated data treated as non-personal; the consent clause is extended to expressly include Sensitive Personal Information.
  • [NEW TERM] Automatic collection disclosures. New "Information you give us," "Automatic information," "Email communications," and "Information from other sources" disclosures describe cookies, IP address, sign-in and email data, password (noted as not viewable or accessible by Amplife®), browser and platform details, URL clickstream, cookie numbers, JavaScript session measurement (including scrolling, clicks, and mouse-overs), fraud-prevention uses, email open confirmations, and comparison of the customer list to lists received from other companies.
  • [NEW TERM] [LEGAL COMPLIANCE] No-sale and no-share statements. First express statements that Personal Information is not sold as "sale" is defined in Nevada and California and that personal data is not "shared" as that term is defined in California; the commitment not to review, share, distribute, sell, or reference data is extended from Customer Data to all Personal Information; and retention language commits to retaining personal data for "the shortest possible period permissible under law."
  • [REVISED] [PROTECTS CUSTOMERS] Marketing disclosure narrowed. The marketing section now states that Amplife® "may also use (but will not disclose)" Personal Information to promote additional goods, services, and special offers; the prior provision permitting disclosure of name and mailing address to affiliates and business associates so they could send promotional materials directly does not carry forward. The opt-out route moves from the user settings page to the contact channel.
  • [REVISED] Sharing consolidated; consent qualifier removed. "Except with your consent, we will not sell, license, trade or rent your personal information" is replaced by an unqualified statement that Personal Information and Customer Data are not sold, licensed, traded, or rented; recipients are organized into Partner Companies and a new "Affiliated Businesses we do not control" category, each under written commitments to the same or greater level of privacy protection; and the W-9 storage-and-sharing provision, good-faith legal disclosures, related-entities provision, and business-transfer clause are retained.
  • [REVISED] [MECHANICS] Security safeguards detailed. The protection section adds SSL transmission encryption, a reference to the International Standard IS/ISO/IEC 27001, physical, electronic, and procedural safeguards, possible proof-of-identity requests before disclosure, and access to Personal Information and Sensitive Personal Information "highly restricted to only select employees or representatives."
  • [NEW TERM] Children's provision. New section defining children as individuals under 13 or the equivalent age specified by law in the reader's jurisdiction, limiting Website use to persons who can form a legally binding contract, permitting minors to use the Website only with the involvement of a parent or guardian, and committing to delete children's data collected without appropriate authorization as soon as possible.
  • [NEW TERM] [MECHANICS] Cookie mechanics. The cookie is described as an alphanumeric identifier enabling browser recognition and storage of Cause Portal preferences, with browser help-menu guidance, treatment of Flash cookies and browser add-on data, and a recommendation to leave cookies enabled for the Website's essential features.
  • [MECHANICS] Contact and complaints. The privacy contact email changes from team@amplife.co to love@amplife.co; the contact section adds a Data Protection Officer contact offer, a seven-day response practice for substantive contacts, referral of unresolved complaints to the applicable regulator, and assistance identifying relevant complaint avenues.
• March 23rd, 2022
  • In effect March 23, 2022 to November 6, 2023
  • [NEW TERM] Initial policy. First recorded Amplife™ Love privacy policy: a notice that opens by directing readers to the current Amplife™ Privacy Policy, incorporated into the Amplife™ Love Terms of Use, and cautions that creators and project initiators may maintain their own privacy policies; it then describes Amplife™ Love's practices for the amplife.co Website and Services, collection of contact information (including W-9 and tax identification data and birth date), social media profile information, financial and billing information (credit card number and expiration date), demographic information, and Customer Data; use for personalization, administration, improvement, and notices about new products and services; no sale, license, trade, or rental of personal information except with consent; storage and sharing of W-9 information with entities served through the program; Partner Companies and service providers bound in writing to the same or greater privacy protection; related-entity, good-faith legal, and business-transfer disclosures; consent sought at collection with withdrawal on reasonable notice; marketing use including possible disclosure of name and mailing address to affiliates and business associates for direct promotions, with opt-out via the user settings page or by contact; a basic cookie notice with third-party analytics used in aggregated and anonymous form; commercially reasonable safeguards with access restricted to selected employees; retention as long as necessary, with possible processing and storage outside the United States; the right to modify the policy at any time without notice; authorized social-platform data (YouTube, Google, Facebook, Instagram, Twitter)

• July 23rd, 2026 (Current)
  • In effect July 23, 2026 to present · Supersedes the version dated June 10, 2026
  • [CLARIFIED] Ambassador Content, by any means. The Ambassador Content license now expressly covers materials provided by any means, including email, your submissions, file-sharing links or folders such as Google Drive or Dropbox, and photo or media libraries such as Flickr, including materials added to a folder or library you share with us while participation continues.
  • [NEW TERM] Cross-program removal. If Amplife® permanently removes a participant from any Amplife® program for violating that program’s terms, the removal applies across all Amplife® programs.
  • [REVISED] Complete restatement. The agreement was rewritten end to end into an expanded structure: a larger Definitions section (adding "Affiliate," "Amplife Owned Channels," "Co-Created Content," and "Consent Release"), Program Policies reorganized as Sections 3.1 through 3.10 (licenses; submissions; trademark guidelines; optional promotion; customer interaction; order reversals and verification; unacceptable practices; co-created content; consent, review, withdrawal, and children; no synthetic or AI use), and new or restated sections for FTC Endorsement Disclosures, Governing Law and International Participation, and a Schedule A on Vendor Referral Rewards. The items below are the substantive changes made within that restatement.
  • [REVISED] [MECHANICS] Individual participation and recorded acceptance. Ambassadors must now be individuals (companies and other legal entities may no longer enroll, and the entity-signature representation is removed) and the "Official Representative" is redefined as a helper (for example, a family member, aide, or assistant), with the Ambassador remaining the contracting party who personally accepts the agreement and personally signs the Consent Release. Acceptance now occurs at onboarding by electronic signature or a written confirming reply, and each acceptance is recorded with a timestamp identifying the agreement version accepted; copies of those records are available on request.
  • [NEW TERM] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] Minors and parent/guardian consent. Ambassadors under 18 may now participate, but only with the approval and participation of a verified parent or legal guardian, who must provide verified consent and sign the Amplife® Minor Ambassador Consent & Likeness Release, which provides mandatory child-safety protections and a guardian-controlled payout; this replaces the prior representation that the accepting party was not a minor. For any Ambassador under 13, verifiable parental consent is obtained and the child's information is handled in accordance with the Children's Online Privacy Protection Act (COPPA) and the Team Amplife® Privacy Policy, and a parent or legal guardian may withdraw consent at any time on a going-forward basis.
  • [NEW TERM] [PROTECTS CUSTOMERS] Consent Release and likeness-withdrawal right. Each Ambassador signs a single, plain-language Consent and Likeness Release at onboarding covering use of their name, image, likeness, voice, and story, after which no per-post, per-photo, or per-video approval is required or requested. Ambassadors may withdraw consent to future use at any time (before or after termination) by written notice: new uses and new works stop and public display of the Ambassador Page ends within a reasonable period, while content already published, an internal non-public archive, and legally required records may be retained; withdrawal does not forfeit accrued Commissions, though it may end Program eligibility.
  • [REVISED] Ambassador content license. The license over "Your Ambassador Content" now expressly covers creating new works that incorporate that content (articles, guides, social posts, videos, carousels, newsletters) and distributing them across the Amplife Owned Channels, third-party platforms, press, paid media, and in-person and retail settings, with no per-item approval beyond the signed Consent Release; Amplife® owns the works it creates, receives editing rights (cut, crop, combine, caption, translate), and the Ambassador waives moral rights to the extent permitted by applicable law. The Ambassador's own content remains the Ambassador's property under a non-exclusive license, the commitment not to materially alter content in a misleading or disparaging way is retained, and republication of content featuring another identifiable individual requires that individual's consent or release (with parent or guardian consent for minors) or that individual's exclusion.
  • [NEW TERM] Co-Created Content. New section governing productions Amplife® makes together with or featuring an Ambassador (features, interviews, stories, photographs, event films, documentaries, and long-form films): participation is optional and no new footage of the Ambassador is filmed or recorded without their agreement to take part; Amplife® owns the finished works and grants the Ambassador a perpetual, worldwide, royalty-free, non-exclusive license to use them for the Ambassador's own non-commercial purposes. For a major standalone production that identifies the Ambassador, the Ambassador receives a pre-publication review right, with the piece treated as approved absent comments or objections within ten (10) business days.
  • [NEW TERM] [PROTECTS CUSTOMERS] No synthetic or AI use. New Section 3.10 prohibits Amplife® from using Ambassador content, submissions, Co-Created Content, or any other content or recording obtained in connection with the Program to create synthetic or artificial-intelligence-generated depictions of any identifiable individual's likeness or voice; the restriction applies to every individual, is stated to be absolute, and applies regardless of how the content was obtained. The submissions license is made expressly subject to this restriction, and a breach of it is excluded from the liability cap.
  • [NEW TERM] [PROTECTS CUSTOMERS] Modification freeze and prospective-only Commission changes. The content-production, consent, withdrawal, and no-synthetic-or-AI provisions (Sections 3.8 through 3.10) and the protective elements of the content license may not be modified in a way that expands the rights granted to Amplife® or reduces the Ambassador's protections without the Ambassador's signed written agreement. Any change reducing the Commission rate or the Eligible Listing criteria is designated a material change that applies prospectively only and takes effect no earlier than thirty (30) days after notice; a link to the policy version archive is added; and if the agreement and the Consent Release conflict, the provision more protective of the Ambassador's consent and withdrawal rights controls.
  • [REVISED] [PROTECTS CUSTOMERS] Promotion made optional; prior-approval requirements removed. The agreement now states throughout that promotion is optional (no posting, promotion, responsiveness, or minimum-activity obligations of any kind) and the prior requirement to submit written materials and promotional emails for approval before publication is removed in favor of a right to require prompt correction or removal of inaccurate, misleading, or non-compliant material. The PPC guidelines and trademark-term list are condensed into a general prohibition on bidding on Amplife® trademarks and on paid advertising that implies endorsement (the sub-affiliate network ban is retained), and the reversal rules are narrowed: if suspect traffic cannot be substantiated after multiple contact attempts, only the affected Commissions may be reversed, with any broader withholding subject to the notice-and-response process described below.
  • [REVISED] [MECHANICS] Featuring, public accounts, and page control. Eligibility now includes keeping at least one linked social media account public in order to be featured; keeping accounts private is stated to be the Ambassador's choice and "never penalized," with the Ambassador Page transitioning to an Amplife® Stories Page until an account is public again. Amplife® states that it builds and controls the Ambassador Page and decides in its sole discretion what is displayed and linked, and reserves the right to reject or remove any applicant or participant it determines is not genuinely part of, relevant to, or serving the disabled community.
  • [NEW TERM] [MECHANICS] Ambassador discount code. Each Ambassador receives a personal discount code for Amplife® Clothing: customers using the code receive 10% off eligible purchases, and the Ambassador earns a 10% Commission on those sales (after the discount and excluding shipping, taxes, and fees), calculated, verified, held, adjusted for returns, and paid on the same terms as other Commissions. The code is an attribution method like the Ambassador Link, and the rates may be changed only prospectively as a material change.
  • [NEW TERM] [PROTECTS CUSTOMERS] [MECHANICS] Commission fairness and non-forfeiture. Except in cases of fraud, earned Commissions may not be withheld, forfeited, or redistributed without written notice describing the issue and at least fifteen (15) days to respond or cure; routine return-based adjustments and overpayment corrections are excluded from this process. Commissions held for missing or invalid payment or tax information are not forfeited and are paid in the next monthly cycle after the information is provided, and Commissions accrued before termination survive termination and are paid in the normal cycle.
  • [NEW TERM] [MECHANICS] Schedule A: Vendor Referral Rewards. New schedule rewarding Ambassadors for referring new vendors: a one-time reward on a Standard Plan referral equal to the greater of 10% of the referred vendor's first verified sale or the applicable Commission on that sale, and 20% of the monthly Showcase plan fee for as long as the referred vendor's paid Showcase subscription remains active, each subject to attribution requirements, reversal for refunds and chargebacks, and anti-circumvention rules. Rewards are treated as income to the Ambassador, with IRS Form 1099 or other tax documentation issued where required.
  • [REVISED] [PROTECTS CUSTOMERS] Commission privacy and public communications. Individual Commission amounts are now private by default: Amplife® will not publicly disclose a specific Ambassador's Commission amount without that Ambassador's prior written permission and may disclose only aggregate or collective figures, replacing the prior provision permitting public disclosure of individual disbursement amounts. The press-release restriction is narrowed to formal press releases, and the mutual non-disparagement clause now expressly preserves truthful statements, honest reviews (including reviews protected by the Consumer Review Fairness Act), legally required disclosures, and reports to government agencies.
  • [REVISED] [DISPUTE RESOLUTION] [PROTECTS CUSTOMERS] Liability caps and indemnification restated. The limitation of liability is now mutual, and the aggregate cap increases from $100 to the greater of the total Commissions paid or payable to the Ambassador in the preceding twelve months or $1,000, with defined Excluded Claims outside the cap (indemnification obligations, confidentiality breaches, use of Ambassador content beyond the granted rights, breaches of the privacy and child-safety provisions, breaches of the no-synthetic-or-AI restriction, and gross negligence or willful misconduct); statutory damages and public injunctive relief that cannot lawfully be limited are expressly preserved. The Ambassador's indemnity is narrowed to third-party claims to the extent arising from the listed conduct, covers reasonable attorneys' fees, and no longer requires the Ambassador to assume Amplife®'s defense where prohibited by applicable law.
  • [REVISED] [DISPUTE RESOLUTION] Dispute process. A sixty (60) day informal-resolution step now precedes any arbitration demand, with applicable limitations periods paused while the period runs; the arbitration is conducted under the AAA's Consumer Arbitration Rules rather than the Supplementary Procedures for Consumer-Related Disputes; the small-claims option now runs to either party; and a coordinated-filings provision routes twenty-five (25) or more substantially similar demands into staged, batched proceedings under the AAA's mass-arbitration procedures. The individual-basis requirement, class and jury waivers, filing-fee reimbursement for non-frivolous claims, and the intellectual-property court carve-out are retained.
  • [REVISED] [LEGAL COMPLIANCE] FTC Endorsement Disclosures rewritten. The disclosure section is restated around the FTC's Endorsement Guides (16 C.F.R. Part 255): the Ambassador relationship is identified as a "material connection" that must be disclosed clearly and conspicuously in every post, page, video, livestream, or audio content that promotes Amplife® or includes the Ambassador Link (whether or not a link appears) in the same medium and language as the endorsement, unavoidable for the audience, in the visible caption rather than only a bio or behind a "more" break, and spoken aloud or displayed on screen for video, livestream, or audio content; "#TeamAmplifeAmbassador" or a plain statement such as "I earn commissions from Amplife®" in a visible caption satisfies the requirement. Amplife® may monitor posts for compliance, require prompt correction, withhold Commissions attributable to a non-compliant post until it is corrected, and terminate the agreement for repeated violations.
  • [NEW TERM] [LEGAL COMPLIANCE] International participation and data transfers. The Governing Law section (California law is retained) now addresses participation from outside the United States: Program information is processed in the United States, and for Ambassadors in the European Economic Area or the United Kingdom, transfers of personal information are protected by appropriate safeguards, including data processing agreements with service providers that incorporate Standard Contractual Clauses, as described in the Team Amplife® Privacy Policy.
  • [REVISED] [REMOVED] Assignment, confidentiality, and removed provisions. Amplife® may now assign or sublicense the agreement, including the content and distribution rights, to an Affiliate, successor, or designated content or media entity without consent, with any assignee or sublicensee remaining bound by the consent, withdrawal, and no-synthetic protections; confidentiality becomes mutual, covering non-public information provided by either party. The automatic-termination clause for mobile-application guideline violations and the disclaimer paragraphs excluding responsibility for service errors, unauthorized access, lost prospective profits, and Program-related expenditures are removed.
• June 10th, 2026
  • In effect June 10, 2026 to July 16, 2026 · Supersedes the version dated September 24, 2025
  • [REVISED] Ambassador content license restated as "Your Ambassador Content." The license from the Ambassador is restated as a non-exclusive, worldwide, royalty-free license covering the Ambassador's name, likeness, logos, trademarks, images, videos, audio, text, and other content (whether provided directly, displayed on the Ambassador Page, or publicly available on the Ambassador's website or social channels) for operating and promoting the Program, marketing Amplife® on any channel (including press releases and investor or grant materials), featuring the Ambassador, and creating resized or reformatted derivative versions. Amplife® commits not to materially alter the meaning or presentation of the content in a way that is misleading or disparaging; the prior version granted a limited, revocable license to copy, display, and use "Your Marks."
  • [NEW TERM] [PROTECTS CUSTOMERS] License survival limits and Ambassador ownership. Post-termination use of Ambassador content is limited to content already published, displayed, or distributed before the effective date of termination (the Ambassador Page may be archived or redirected), and Amplife® will not create new promotional materials featuring the Ambassador after termination. The agreement states expressly that the license transfers no ownership and that the Ambassador retains all ownership rights to their name, likeness, brand assets, and other proprietary content.
  • [NEW TERM] [PROTECTS CUSTOMERS] [DISPUTE RESOLUTION] Mutual indemnification. The Ambassador's indemnity is restated with defined triggers (breach of the agreement, the Ambassador's site or activities, negligence or willful misconduct, and violation of law or third-party rights), and a reciprocal obligation is added: Amplife® agrees to defend, indemnify, and hold the Ambassador harmless against claims arising from Amplife®'s material breach of the agreement, Amplife®'s gross negligence or willful misconduct in operating the Program, or claims that Amplife®-provided Content, used without modification, infringes third-party intellectual-property rights.
  • [NEW TERM] [PROTECTS CUSTOMERS] [MECHANICS] Advance notice of material changes. Amplife® will provide at least 30 days' advance written notice of any material change to the agreement or Operational Documentation, by email and/or by posting notice on the Website, with non-material changes permitted without advance notice; the termination recourse is exercisable before the modification's effective date. The prior version made changes effective upon posting to the Website.
  • [NEW TERM] [REMOVED] [PROTECTS CUSTOMERS] [MECHANICS] Annual Commission statement. Amplife® will provide each Eligible Ambassador that received Commissions a written annual statement of the total Commissions paid for the calendar year, within 60 days after year-end, deliverable electronically. The prior acknowledgment that Amplife® had no obligation to provide reports of Qualifying Purchases or Commissions is removed.
  • [REVISED] [PROTECTS CUSTOMERS] [MECHANICS] Payout mechanics. Return-based withholding now operates on monthly rather than quarterly cycles; Commissions under the $5.00 minimum may be held no longer than four consecutive months (previously four consecutive quarters); available payment methods are enumerated (ACH/bank transfer and an approved online payment platform); invalid payment information now results only in suspension of registration until valid information is provided, replacing the prior loss of Eligible Ambassador status with amounts treated as redirected; and unclaimed accruals of Ambassadors who do not become eligible are reallocated to other Eligible Ambassadors rather than to Amplife®. The applicable Commission rate must be available in the Ambassador Portal at all times.
  • [NEW TERM] [DISPUTE RESOLUTION] Force majeure. New section excusing either party's delay or failure to perform (other than payment obligations already due) to the extent caused by circumstances beyond that party's reasonable control, with prompt notice to the other party and reasonable efforts to resume performance.
  • [REVISED] [CLARIFIED] [DISPUTE RESOLUTION] Arbitration costs and governing law. The filing-fee reimbursement commitment is restated to cover claims that do not exceed the aggregate liability cap stated in the limitation-of-liability section, replacing the prior formulation tied to advertising fees paid or payable in the preceding twelve months; the acknowledgment that Amplife®'s content rights are of a "special, unique, extraordinary character" is removed; and a standalone Governing Law section (California law) is added alongside the existing arbitration provisions.
  • [NEW TERM] Mutual non-disparagement. Neither party will make any public statement that is false, misleading, or disparaging of the other party or their respective products, services, leadership, or reputation in connection with the agreement or the Program.
  • [REVISED] Program description and party naming. "We," "us," "our," and "Amplife®" are defined as AMPLIFE LLC; the stated Program benefits add exclusive discounts on Brand Experience plans; and the Description of the Program now states that Ambassadors do not earn Donations, conforming that sentence to the Commission structure adopted in the prior version.
  • [CLARIFIED] [MECHANICS] Drafting and reference cleanup. The acceptance clauses now refer to the Participation Agreement rather than an "Operating Agreement"; the advertising section is retitled "Advertising Team Amplife®"; the FTC guideline hyperlinks are corrected; the registration-responsibility item is conformed to address misrepresentation of the Ambassador's relationship with Amplife®; and section numbering and survival cross-references are updated for the new Force Majeure and Governing Law sections.
• September 24th, 2025
  • In effect September 24, 2025 to June 10, 2026 · Supersedes the version dated November 22, 2023
  • [REVISED] [REMOVED] Compensation restructured from Gifts to Commissions. The monthly gift program (theme-and-form submissions, post-point values by content type, and the Tier 1 through Tier 4 gift schedule) is removed, and Ambassadors instead earn monetary Commissions on Qualifying Purchases of Eligible Listings completed through their link, with new defined terms ("Commission," "Qualifying Revenues," "Qualifying Purchases," "Eligible Listing") and the "Love Link" renamed the "Ambassador Link" throughout. Commission amounts are calculated in accordance with the Operational Documentation.
  • [NEW TERM] [MECHANICS] Commission calculation and payment cycle. Commissions are based on Qualifying Purchases shipped, streamed, or downloaded in a given calendar month and not subsequently returned; payment is made approximately 7 days after month-end; a portion of quarterly Commissions may be withheld to account for post-month returns; and overpayments may be deducted from future cycles or must be reimbursed within 30 days of request. The agreement states that Amplife® is under no obligation to provide a report of Qualifying Purchases or Commissions.
  • [NEW TERM] [MECHANICS] Payment threshold and bank information. Commissions accrue until they total at least $5.00, at which point they are paid in full in the next monthly cycle, and amounts under that level will not be withheld longer than four consecutive quarters; bank-transfer recipients must provide the account type, 9-digit routing/ABA number, account number, and account-holder name, and invalid or rejected payment information can result in suspension or revocation of registration until valid information is provided. Commissions accrued by Ambassadors who are not Eligible Ambassadors are withheld and, if eligibility is not promptly established, may be reallocated to Amplife® after a period not to exceed 3 years.
  • [NEW TERM] [LEGAL COMPLIANCE] [MECHANICS] Tax information. Where Amplife® is obligated by law to obtain tax information, Commissions may be withheld until the Ambassador provides the information or establishes that it is not required.
  • [NEW TERM] Commission redistribution for ineligibility or violations. If an Ambassador is no longer an Eligible Ambassador or has violated the agreement, Commissions that would have been paid to that Ambassador may be disbursed instead to one or more other Eligible Ambassadors as set forth in the Operational Documentation.
  • [REVISED] [MECHANICS] Registration and onboarding. Disbursement eligibility now requires complete information and a publicly available Ambassador Site, replacing the prior requirement to complete monthly Tasks; the welcome-Gift confirmation step is replaced by an announcement of the Ambassador to the community; and Program Information is delivered after the Ambassador Page goes live rather than the month after.
  • [REVISED] Content license and warranty scope. The license from the Ambassador now expressly covers content such as images, videos, audio, text, and widgets in connection with the Ambassador, in addition to trademarks and logos, and the originality and lawful-acquisition warranty is extended to cover Your Marks as well as submissions.
  • [REVISED] Program description. The Program's purpose now covers products, services, and offerings, with stated benefits including Commissions on Qualifying Purchases and discounted selling plans as an Amplife® Vendor; Ambassadors remain ineligible for donations, with the Amplife® Love Cause program available separately.
• November 22nd, 2023
  • In effect November 22, 2023 to September 24, 2025 · Supersedes the version dated March 23, 2022
  • [REVISED] Complete restatement. The agreement was reorganized from a set of topical terms and conditions into a formal numbered structure (Definitions; Description of the Program; Registration; Program Policies (limited licenses, submissions, trademark usage, advertising, PPC, sub-affiliate networks, customer interaction, reversals, unacceptable practices); Responsibility for Your Site and Actions; Mobile Application Guidelines; Gifts; Public Communications; Term and Termination; Modification; Relationship of Parties; Limitation of Liability; Disclaimers; Disputes; FTC Disclosure; and Miscellaneous) with an expanded defined-terms glossary (including Ambassador, Official Representative, Gift, Love Link, Listing, Task, Website, Partner Site, and Ambassador Page) and incorporation of the Operational Documentation. The items below are the substantive changes made within that restatement.
  • [CLARIFIED] Brand marks. The brand mark is updated from Team Amplife™/Amplife™ to the ® form following federal trademark registration, and the required trademark-notice statement now attributes the marks to Amplife LLC or its affiliates.
  • [NEW TERM] Click-acceptance and capacity representations. Creating an Ambassador Account on the Ambassador Portal, or otherwise participating in the Program, constitutes agreement, accompanied by acknowledgments that the participant independently evaluated participation, is lawfully able to enter into contracts (and is not a minor), and (where a company or other entity accepts) that the person accepting is authorized to bind it.
  • [REVISED] [MECHANICS] Registration and eligibility. "Enrollment" becomes "Registration": eligibility is restated around individuals who are part of, relevant to, or serve the disabled community (previously described as the adaptive community); becoming an Eligible Ambassador requires accepting the agreement without modification, completing the application, and providing complete and accurate identifying, contact, and payment information, which must be kept current to remain eligible. The Ambassador Page is created within 3 weeks of acceptance, with a welcome-Gift confirmation step, and registration may be rejected or suspended for inaccurate or incomplete information.
  • [REVISED] [MECHANICS] Gifts program restructured. Monthly gifts now use a post-point system by content type (photos at 5 points through blogs and podcasts at 20 points) mapped to Tiers 1 through 4, with revised tier values (product values of $30 to $75 with 40–50% discount codes, versus the prior $35 to $200 at 30%) free shipping limited to the U.S. with discounted international rates, and redemption expiring one month after the Gift redemption is sent. The agreement states that Ambassadors are not required to do anything beyond keeping their Ambassador social media account(s) public.
  • [REVISED] Content licenses. The license from the Ambassador is expanded so that Amplife® may promote, advertise, and market the Ambassador and copy, display, and use the Ambassador's content, trademarks, and logos, with a commitment not to alter marks except to stylize, re-format, or re-size while keeping their relative presentation substantially the same; the perpetual, irrevocable license to "Your Submission" (suggestions, reviews, and similar contributions) carries forward from the prior version.
  • [REVISED] Advertising and keyword rules. New restrictions prohibit promoting Team Amplife® in a misleading or confusing manner (including implying partnership, sponsorship, or endorsement) and bidding on or purchasing keywords, search terms, or other identifiers (including Amplife® trademarks) to drive traffic to Team Amplife®; the prior-written-consent requirement for written materials, email pre-approval, CAN-SPAM compliance, the social-platform rules, and the paid-media prohibition carry forward, now subject to stated "unless expressly authorized" exceptions.
  • [NEW TERM] Customer relationships and data. Ambassadors may not collect, store, or use customer account information; may not modify, redirect, or substitute any Team Amplife® feature; and may not cause customer confusion. Purchasers are customers of Amplife®, Ambassadors are not entitled to receive customer information, and customer-service contacts must be routed to the contact directions on Team Amplife®.
  • [NEW TERM] Unacceptable practices; monitoring and certification. New prohibitions cover malware, applications that artificially inflate completed Tasks, framing Team Amplife®, pop-up and pop-under placements, placing links within Amplife®-hosted content, and URL cloaking; Amplife® may request information and written certifications of compliance, and the Ambassador consents to monitoring of their site and of customer use of their link.
  • [NEW TERM] [DISPUTE RESOLUTION] Indemnification. Ambassadors agree to defend, indemnify, and hold harmless Amplife LLC and its affiliates and licensors, and their respective employees, officers, directors, and representatives, from claims, damages, losses, liabilities, costs, and expenses (including attorneys' fees) relating to the Ambassador's site and actions, and acknowledge originator-and-sender status under the CAN-SPAM Act for communications they send in connection with the Program.
  • [NEW TERM] [MECHANICS] Mobile Application Guidelines. Ambassador links may appear in an approved mobile application only if the application is free to download, has original content, does not emulate the Website's shopping-app functionality, has no price-tracking or price-alerting features, and does not render Partner Site pages in WebViews; any violation automatically terminates the agreement.
  • [NEW TERM] [MECHANICS] Term, termination, and modification. Either party may terminate at any time, with or without cause, by written notice (for Ambassadors, an emailed removal request), Amplife® may cancel the Program at any time, designated sections survive termination, and pre-termination liabilities are preserved. Amplife® may update the agreement and Operational Documentation by posting changes to the Website, with continued participation constituting binding acceptance and termination stated as the sole recourse for unacceptable changes.
  • [NEW TERM] Public communications. Amplife® may publicly disclose the amount of Gift disbursements provided to an Ambassador, individually or collectively with other Ambassadors, provided such communications do not tie Gift amounts to any individual customer; Ambassadors may not issue press releases or other public communications about the agreement or the Program except as expressly permitted in the Operational Documentation.
  • [NEW TERM] [DISPUTE RESOLUTION] Limitation of liability and disclaimers. Liability for indirect, incidental, special, consequential, and exemplary damages is excluded, aggregate liability is capped at $100, and the Program and related "Service Offerings" are provided "as is" and "as available," with all implied warranties disclaimed and responsibility excluded for service errors and interruptions, unauthorized access, and losses of prospective profits, investments, or expenditures.
  • [NEW TERM] [DISPUTE RESOLUTION] Binding arbitration, class waiver, and governing law. Disputes are resolved by binding individual arbitration conducted by the American Arbitration Association under its rules, including the Supplementary Procedures for Consumer-Related Disputes, initiated by letter to Amplife®'s registered agent, with a small-claims carve-out; dispute proceedings may be conducted only on an individual basis and not in a class, consolidated, or representative action, the parties waive jury trial for any claim that proceeds in court, and either party may sue in court to enjoin intellectual-property infringement; the Federal Arbitration Act and California law govern. Ambassadors may choose arbitration by telephone, on written submissions, or in person in their home county, and Amplife® commits to filing-fee reimbursement and to not seeking attorneys' fees unless the arbitrator finds the claims frivolous.
  • [NEW TERM] Independent-contractor status and general terms. The parties are independent contractors, with no partnership, joint venture, agency, franchise, sales-representative, or employment relationship created; the Ambassador may not assign the agreement without prior written approval; affiliates and licensors are expressly intended third-party beneficiaries; non-public information provided by Amplife® must be kept confidential; and the agreement, together with the Operational Documentation (over which it controls), is the entire agreement.
• March 23rd, 2022
  • In effect March 23, 2022 to November 22, 2023
  • [NEW TERM] Initial agreement. First recorded terms and conditions for the Team Amplife™ Ambassador Program: plain-language conditions covering application review with a right to reject any application and an invited appeal; ambassador eligibility centered on the adaptive community and the absence of prohibited conduct (discrimination, hate, money laundering, defamatory material, intellectual-property violations, and other illegal or deceptive activity); monthly task-based gift tiers from a 30% discount code (Tier 1) to a $200 product value with free shipping (Tier 4), with discount codes limited to Amplife™ Clothing, gifts expiring after the end of the following month, and no ambassador eligibility for donations; suspension and termination for violations, exigent circumstances, legal compliance, or program protection, with good-faith notice; website restrictions and affiliate-link rules prohibiting cookie stuffing, misleading links, and redirect masking; PPC guidelines barring trademark bidding under a stated no-tolerance policy; a ban on sub-affiliate networks; reciprocal limited trademark licenses with usage guidelines and a perpetual license to ambassador submissions; advertising and publicity rules requiring prior written consent for written materials, CAN-SPAM compliance and pre-approval for email campaigns, and no paid-media promotion; compliance with the laws of other countries for operations outside the United States; an order-reversal and communication policy; and FTC disclosure requirements for endorsements and free-product reviews.

• July 16th, 2026 (Current)
  • In effect July 16, 2026 to present · Supersedes the version dated June 10, 2026
  • [REVISED] [CLARIFIED] Scope and related policies. The Policy now describes itself as covering Personal Information handled in connection with the Team Amplife® Program (the Ambassador Portal at team.amplife.co, the Program application, and Ambassador Pages and Program features on amplife.co) while shopping on amplife.co generally is covered by the Amplife® Privacy Policy and health-related information is additionally covered by the Amplife® Consumer Health Data Privacy Notice, with the document specific to the activity applying where they overlap. "We" is restated as Amplife LLC ("Amplife®").
  • [REVISED] [NEW TERM] [PROTECTS CUSTOMERS] Consent framework. General use of the Website no longer operates as consent to Sensitive Personal Information practices: where the law requires a separate consent (for example, for disability or health-related information) it is requested separately at the point of collection, on the application through "its own separate, unticked checkbox." The Knowledge and Consent section adds that Team Amplife® is a voluntary program whose purpose is to share the Ambassador's story publicly, that consenting to that public use is required to join and remain an Ambassador, and that declining or withdrawing "never changes the price or availability" of Amplife®'s products or services.
  • [REVISED] [NEW TERM] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] Disability and health information. "Sensitive Personal Information" is expanded to include information about a disability or health condition, some of which is identified as consumer health data under state health-privacy laws such as Washington's My Health My Data Act. Disability or health information an ambassador chooses to share is collected with consent and used only to determine Program eligibility, to create and display the Ambassador Page, and (where separately consented under the Participation Agreement and Consent Release) to feature the ambassador in Program marketing; the Policy states that it is never used for advertising, is not sold or shared, and is accessible only to personnel who need it to review applications and administer the Program.
  • [NEW TERM] [CLARIFIED] Program collection categories and sources. The collection list adds: application information collected through the customer relationship management (CRM) and forms service provider, including disability or health information only if the applicant chooses to share it; the ambassador's Amplife® Story and likeness media (photographs, video, audio, stories, and social media content, including media captured at events with consent); event, appearance, and consent records (each participant's signed consent or recorded decline, including verified parent or guardian consent for minors) used only to honor consent choices, with a statement that Amplife® does not seek access to protected health information or education records; and referral and commission tracking information (referral code, Ambassador Link activity, and Commission accruals). The sources of Personal Information are now enumerated: the ambassador directly, authorized social platforms, service providers (the CRM, payment processors, and the affiliate and commission tracking provider), publicly available sources such as public social media profiles, and events and programs.
  • [NEW TERM] [PROTECTS CUSTOMERS] Biometric and location limits. The Policy states that Amplife® does not collect biometric information, does not process photographs, video, or audio to extract biometric identifiers (such as face geometry or voiceprints), and does not collect precise geolocation; automatic collection is limited to the general area (such as city or region) inferred from IP address.
  • [NEW TERM] [MECHANICS] Meeting and call recordings. With consent, video and phone meetings may be recorded and transcribed to create notes and summaries; participants are told before recording and may decline.
  • [NEW TERM] [PROTECTS CUSTOMERS] [MECHANICS] Affiliate and commission tracking provider. New sharing disclosure: the affiliate and commission tracking provider receives only the ambassador's name, email address, referral code, and payout details, together with the order activity needed to attribute purchases made through the Ambassador Link and calculate Commissions, and does not receive the application, the Amplife® Story, or any disability or health information. The Partner Companies description is broadened to name the functions performed (website hosting, database management, payment processing, CRM and application forms, email delivery, and analytics), with an express bar on using the information for any other purpose.
  • [NEW TERM] [MECHANICS] [PROTECTS CUSTOMERS] How Deletion and Consent Withdrawal Work. New section explaining that deletion requests and consent withdrawals operate on a going-forward basis: the Ambassador Page is unpublished and new uses stop within a reasonable period; content already published while consent was in effect, and records required to be kept (such as tax records), may be retained as described in the Participation Agreement, held in an internal archive with public display ended; and withdrawal does not undo uses that occurred while consent was in effect.
  • [REVISED] [LEGAL COMPLIANCE] Rights section updates. The California rights heading now cites the CCPA/CPRA together; the fixed 45-day response commitment is replaced by responses "within the timeframes required by applicable law"; the deletion right cross-references how deletion interacts with published content; and rights in consumer health data (such as those under Washington's My Health My Data Act) are directed to the Amplife® Consumer Health Data Privacy Notice.
  • [REVISED] [NEW TERM] [PROTECTS CUSTOMERS] [MECHANICS] Cookies and tracking. Performance cookies are recast as analytics cookies with opt-out available through the cookie banner's "Manage preferences" link; the Policy adds that "The Website does not use advertising or ad-platform pixels"; and third-party analytics providers are described as service providers operating under written contracts that limit their use of the information.
  • [REVISED] [NEW TERM] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] Minors in the Program. The children's section is rebuilt: minors may participate only with the verified consent and participation of a parent or legal guardian, who signs the Amplife® Minor Ambassador Consent & Likeness Release and controls the minor's account and payout; for children under 13, verifiable parental consent is obtained before collection in accordance with COPPA, replacing the prior general under-16 knowledge standard; minors may appear in event media only under the Participation Agreement's consent and child-safety process; and a parent or guardian may withdraw consent at any time. The Policy adds that no consumer's Personal Information is sold or shared and that a consumer under 16's Personal Information would never be sold or shared without the affirmative opt-in consent the CPRA requires.
  • [REVISED] [PROTECTS CUSTOMERS] [MECHANICS] Retention re-scoped. The 7-year retention period is expressly limited to tax and payment records, and Ambassador Account data is now retained for the duration of participation plus "a reasonable wind-down period," replacing the prior 7-years-after-termination rule. New entries cover the Amplife® Story, Ambassador Page content, and likeness media (retained while published with consent, unpublished on withdrawal, with any retained copies held in an internal archive and "not retained under the 7-year tax rationale") and event, appearance, and consent records (kept as long as the associated media and as needed to demonstrate that consent choices were honored); opt-out records are kept so they can continue to be honored, and post-termination consent validity is made subject to withdrawal rights.
  • [REVISED] [PROTECTS CUSTOMERS] [MECHANICS] Data breach notice expanded. Individual notice will be given "without unreasonable delay" and within legally required timeframes, and will describe the nature of the incident, the categories of information involved, and protective steps; an alternate lawful contact method is used where email is unavailable; and service providers are required to notify Amplife® promptly of any breach affecting Personal Information.
  • [REVISED] [MECHANICS] Social platforms and Google API commitments. The static lists of platform terms-of-service and privacy-policy links are replaced with a description of authorized connections and revocation through each platform's own app and security settings; use and transfer of information received from Google APIs is committed to the Google API Services User Data Policy, including its Limited Use requirements; and purchases made through an Amplife® shop hosted on a social platform are disclosed as collected by that platform, not Amplife®, as the point of sale under the platform's own privacy policy.
  • [REVISED] [CLARIFIED] [MECHANICS] Contact channels and version archive. The privacy contact email changes from team@amplife.co to hello@amplife.co and a mailing address is added (Amplife LLC, P.O. Box 4041, Antioch, CA 94531); privacy-rights requests are stated to be answered within legally required timeframes; a link to the policy version archive is added to the Changes section; and the EEA/UK transfer safeguards are restated to operate through data processing agreements with service providers incorporating the Standard Contractual Clauses.
• June 10th, 2026
  • In effect June 10, 2026 to July 16, 2026 · Supersedes the version dated October 26, 2023
  • [REVISED] [PROTECTS CUSTOMERS] Parties and third-party policies. "We" is restated as Amplife® and Amplife LLC (the prior version's definition had also included the Team Amplife® Program itself), and the requirement that ambassadors "represent and warrant" that they have familiarized themselves with and agree to third-party websites' privacy policies is removed in favor of an instruction to read those policies carefully.
  • [NEW TERM] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] Sensitive Personal Information defined and purpose-limited. New definition covering Social Security numbers, tax identification numbers (EIN), financial account information, and other categories defined as sensitive under applicable law, including the California Privacy Rights Act (CPRA), paired with a new section stating that such data (including W-9 tax identification numbers) is collected solely to fulfill IRS reporting obligations and process Commission disbursements, is not used for any other purpose including advertising or profiling, is not sold or shared, and (for California residents) may be limited on request to the stated purposes.
  • [REVISED] [REMOVED] [MECHANICS] Collection categories re-scoped to the Program. Contact information adds social media handles, while W-9 data, tax identification numbers, birth date, company name, and legal entity type leave the contact category; "financial and billing information (such as credit card number and expiration date)" becomes financial and payout information (bank account number, routing number, and online payment account identifiers) held to remit Commission payments; a dedicated tax identification category (IRS Form W-9 data, including Social Security number or Employer Identification Number) is collected "solely for the purpose of issuing required tax documentation and complying with IRS reporting obligations"; and gender is dropped from the demographic examples. The automatic-information list no longer includes the sign-in and password entries, and the statement that customer lists are compared against lists received from other companies is removed from the email-communications disclosure.
  • [REVISED] Use purposes rewritten for the Program. The stated purposes now run to administering the Ambassador Account and the Team Amplife® Program, processing and remitting Commission payments, issuing required tax documentation (IRS Form 1099), personalization, research and improvement, communications about the Program and updates to the Policy or Participation Agreement, and compliance with applicable law and legal process; "advise you about new products and services" no longer appears as a stated purpose (direct marketing remains addressed in its own section).
  • [REVISED] [LEGAL COMPLIANCE] No-sale statement given statutory anchors. The no-sale commitment now names the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) alongside Nevada privacy law and states that personal data is not "shared" as defined under California law "for cross-context behavioral advertising purposes"; the prior version's overlapping no-sale sentences are consolidated into a single statement directed at third parties' own marketing purposes.
  • [REMOVED] Information Collection section retired. That section's statements (that non-personally identifiable information may be shared "publicly and with our partners – like publishers, advertisers or connected sites," that creating an account may allow others to identify the user, and that affected users would receive notice before Personal Information is transferred in a merger, acquisition or asset sale) do not carry forward; related-entity and business-transfer disclosures continue under How We Share Your Personal Information.
  • [REVISED] [MECHANICS] W-9 sharing and vendor commitments. The provision allowing ambassadors to store W-9 information and share it with entities to which they provide Services is replaced by sharing with payment processors and financial institutions as necessary to process Commission disbursements; Partner Companies and Affiliated Businesses remain bound to protect Personal Information and comply with the Policy's privacy principles, while the separate statement that they agree in writing to a same-or-greater level of privacy protection is not carried forward.
  • [NEW TERM] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] Your Privacy Rights. New consolidated rights section: all users may request access to or correction of their Personal Information and may withdraw consent, and California residents receive six enumerated CPRA rights (to know, delete, correct, opt out of sale or sharing, limit use of Sensitive Personal Information, and non-discrimination) with responses to verifiable consumer requests committed within 45 days as required by law.
  • [REVISED] [MECHANICS] Cookie taxonomy. Cookies are classified as strictly necessary (essential to core functionality and not subject to opt-out), functional (may be turned off in browser settings), and performance (aggregated and anonymous), with a reference to allaboutcookies.org; the browser Help-menu and Flash-cookie guidance is dropped.
  • [REVISED] [PROTECTS CUSTOMERS] Security statements. The ISO/IEC 27001 reference is removed while SSL transmission encryption and physical, electronic and procedural safeguards are retained, and W-9 tax identification data is newly stated to sit behind enhanced access controls, accessible only to personnel with a direct operational need to process Commission disbursements or tax filings.
  • [NEW TERM] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] [MECHANICS] Data Breach Notification. New section committing to notify affected individuals in accordance with applicable state and federal law, to notify relevant regulatory authorities within legally specified timeframes, and to deliver notice to the email address associated with the Ambassador Account unless a different method is required by law.
  • [REVISED] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] Children's protections raised to under 16. The protected age moves from under 13 (or the local legal equivalent) to any individual under 16, with an express statement that Personal Information is not knowingly collected from children under 16 in violation of the Children's Online Privacy Protection Act (COPPA) or applicable law and a contact channel for parents and guardians to request deletion; the prior sentence permitting minors to use the Website with the involvement of a parent or guardian is not carried forward.
  • [NEW TERM] [MECHANICS] Retention schedule. First itemized retention periods: Ambassador Account data for the duration of participation plus 7 years following termination to satisfy IRS recordkeeping requirements; tax documentation (W-9, 1099) for a minimum of 7 years; Commission records for 7 years; and marketing and communication preferences until consent is withdrawn or deletion is requested, subject to legal exceptions.
  • [NEW TERM] [LEGAL COMPLIANCE] International transfers. The Controllers of Personal Information section is replaced by an International Transfers section disclosing that Amplife® is based in the United States, that Personal Information may be transferred to, stored, and processed in the United States, and that EEA/UK transfers to countries without adequacy decisions are conducted under appropriate safeguards, including Standard Contractual Clauses or other approved transfer mechanisms.
  • [REVISED] [PROTECTS CUSTOMERS] [MECHANICS] Advance notice of material changes. The reservation to modify the Policy "at any time without notice" is replaced by a commitment to at least 30 days advance notice of any material change, by email to the Ambassador Account address and/or by posting notice on the Website, consistent with Section 9 of the Participation Agreement; non-material changes may be made without advance notice.
  • [REVISED] [MECHANICS] Contact and portal details. The Data Protection Officer reference is removed from the contact section (the seven-day response aim and the right to refer a complaint to the applicable regulatory authority are retained), and "password" is removed from the list of items accessible on the Ambassador Portal.
• October 26th, 2023
  • In effect October 26, 2023 to June 10, 2026 · Supersedes the version dated March 23, 2022
  • [REVISED] Standalone Program policy. The document no longer opens by referring readers to the main Privacy Policy as part of the "Team Amplife™ Terms of Use"; it is restated as the Program's own privacy policy, incorporated into the Team Amplife® Participation Agreement, with defined parties ("we" meaning Amplife®, the Team Amplife® Program and Amplife LLC; "you" meaning the Official Representative and Ambassador participating or seeking to participate in the Program), coverage extended to team.amplife.co alongside amplife.co, and consent language that expressly includes Sensitive Personal Information. The notice about "creators and/or project initiators" is replaced by a notice about third-party websites' privacy policies.
  • [CLARIFIED] Brand mark. Brand mark updated from Amplife™ to Amplife® following federal trademark registration.
  • [REVISED] [CLARIFIED] Personal Information redefined. "Information about an identifiable individual" becomes "any data that relates to an identified or identifiable individual or that is linked or linkable to them by Amplife®, no matter where the individual lives," illustrated with directly and indirectly identifying data (such as device location) and an express statement that aggregated data is non-personal; a data-minimization statement ("we strive to collect only the personal data that we need") is added.
  • [NEW TERM] [MECHANICS] Collection detail expanded. New descriptions cover information you give us (supplied largely through the Ambassador Account and application, including name, address, phone number, the profile's personal description, and financial information); automatic information (IP address, sign-in and email address, password (which the Policy states cannot be viewed or accessed) browser, operating system and platform details, full URL clickstream with date and time, and cookie number), along with JavaScript session measurement and fraud-prevention uses of browser data; email open confirmations, with opt-out through Communication Preferences, and comparison of customer lists against lists received from other companies; and information received from other sources.
  • [REVISED] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] No-sale commitments strengthened. The restriction previously limited to Customer Data now reaches all Personal Information, with "sell" added to the prohibited actions; the conditional "[e]xcept with your consent, we will not sell, license, trade or rent your personal information" becomes an unconditional statement that Personal Information and Customer Data are not sold, licensed, traded or rented; and new statements provide that Personal Information is not sold as "sale" is defined in Nevada and California and that personal data is not "shared" as that term is defined in California.
  • [NEW TERM] [PROTECTS CUSTOMERS] Shortest-possible retention. New commitment to retain Personal Information only for so long as necessary to fulfill the purposes for which it was collected or as required by law, examining whether retention is necessary and working to keep personal data "for the shortest possible period permissible under law."
  • [REVISED] [MECHANICS] Sharing reorganized. "Personal Information Disclosure" becomes "How We Share Your Personal Information," organized around Partner Companies (technical support and specific services such as hosting, database management, and payment processing, with access limited to performing services on Amplife®'s behalf, a bar on disclosure, and written same-or-greater protection commitments) and a new category, "Affiliated Businesses we do not control," which may operate stores on amplife.co or provide services jointly, under the same protective requirements; W-9 storage and sharing, good-faith legal disclosures, Related Entities, and business-transfer provisions carry forward.
  • [REMOVED] [PROTECTS CUSTOMERS] Direct-mail address sharing discontinued. The provision permitting disclosure of "your name and mailing address" to affiliates and third-party business associates so that they could send promotional materials directly is removed, and marketing opt-outs are now exercised by contacting Amplife® (the user-settings-page route no longer appears).
  • [NEW TERM] [PROTECTS CUSTOMERS] Security detail. New commitments to protect information in transmission with Secure Sockets Layer (SSL) encryption, to maintain security per the International Standard IS/ISO/IEC 27001, and to keep physical, electronic and procedural safeguards, with possible identity verification before personal information is disclosed; access to Personal Information and Sensitive Personal Information is described as highly restricted to select employees or representatives.
  • [NEW TERM] [PROTECTS CUSTOMERS] [LEGAL COMPLIANCE] Children and Personal Information. New section defining a child as an individual under 13 (or the equivalent age specified by law in the reader's jurisdiction), limiting use of the Website to persons who can form a legally binding contract, permitting minors to use the Website only with the involvement of a parent or guardian, and committing to delete a child's personal data collected without appropriate authorization as soon as possible.
  • [REVISED] [MECHANICS] Cookie guidance expanded. The cookie's purpose is stated (recognizing the browser and storing preferences in the Ambassador Portal), with new guidance on browser Help-menu controls and add-on data such as Flash cookies, and a recommendation to leave cookies on because they enable the Website's essential features.
  • [NEW TERM] [MECHANICS] Ambassador Portal access. New disclosure that ambassadors can access their Personal Information (name, email, password, communications and personalized preferences, payment settings, and email notification settings) on the Ambassador Portal.
  • [REVISED] [REMOVED] Third-party links and social platforms. The statement that Amplife uses "third party services such as Google," with its link to Google's privacy policy, is removed from the third-party links section, and Twitter is dropped from the Social Platforms terms-of-service and privacy-policy link lists (the revocation-settings links are unchanged).
  • [NEW TERM] [PROTECTS CUSTOMERS] [MECHANICS] Contact, response time, and complaints. The contact section, retitled "Contacting Amplife®," adds a Data Protection Officer reference, a statement that in most cases substantive contacts receive a response within seven days, complaint-handling commitments (updating practices where a complaint shows an improvement could be made, and addressing privacy issues that negatively affect a person), and the right to refer a complaint to the applicable regulator at any time, with the amplife.co/contact page added alongside team@amplife.co.
• March 23rd, 2022
  • In effect March 23, 2022 to October 26, 2023
  • [NEW TERM] Initial policy. First recorded Team Amplife™ privacy document: it opens by directing readers to the main Privacy Policy, "hereby incorporated into and forms a part of these Team Amplife™ Terms of Use," and by noting that creators and project initiators may have additional privacy policies the user represents having reviewed; it then states AMPLIFE LLC's practices, collection of contact information (including W-9 information, tax identification number, and birth date), social media profile information, financial and billing information, demographic information, and Customer Data; six general use purposes; disclosure limited to consent-based sharing, W-9 storage and sharing with entities the user serves through Team Amplife™, Partner Companies under written same-or-greater protection commitments, possible future Related Entities, good-faith legal disclosures, and business transfers; consent sought at collection and withdrawable on reasonable notice with the implications explained; direct-marketing use of personal information, with name and mailing address shareable with affiliates and business associates for their own promotional mailings and opt-out through the user settings page or by contact; cookies for site operation and third-party analytics in aggregated, anonymous form; commercially reasonable safeguards with access restricted to selected employees; links to third-party sites, including Google services; retention as long as necessary, with possible processing and storage outside the user's state or the United States; policy changes effective on posting without notice; correction and update requests by contact; authorized social-platform data (YouTube, Google, Facebook, Instagram, Twitter) collected through platform APIs to power features, with links to each platform's terms, privacy policies, and revocation settings and a deletion-on-request option; and contact at team@amplife.co.

• July 23rd, 2026 (Current)
  • In effect July 23, 2026 to present
  • [NEW TERM] Initial publication. First published version of the Amplife® Stories Participation Agreement: a free program that hosts a Participant's Amplife® Stories Page on amplife.co (name, disability, Death Cheater® Day, first-person Amplife® Story, and images, videos, audio, and other media) on a voluntary basis; acceptance by electronic click-accept and a one-time Consent Release signed at submission, with verified parent or legal guardian consent, COPPA-compliant handling, and a parental withdrawal right for Participants under 18; the Participant retains ownership of Story Content and grants a non-exclusive, worldwide, royalty-free license to use, reproduce, distribute, promote, host, display, format, and excerpt the Story Content for operating and promoting the Program and marketing Amplife® on any channel and in any media now known or later developed, including third-party platforms, press, paid media, and in-person and retail settings, together with the right to create and own the works it makes, to modify the Story Content, and a moral-rights waiver, subject to a guardrail against misleading or disparaging presentation; Amplife® may also produce Co-Created Content standalone productions featuring the Participant, such as documentaries or long-form films, which Amplife® owns, with a pre-publication review right for any major standalone production that identifies the Participant, treated as approved if the Participant does not comment within ten business days; the Amplife® Stories Page publishes only after the Participant approves the final draft, material post-publication changes require the Participant's consent, and Amplife® has no obligation to publish, feature, or maintain any Story; a permanent consent-withdrawal right unpublishes the Amplife® Stories Page and stops future uses within a reasonable period, with uses made while consent was in effect not undone and legally required records kept in a restricted internal archive; the Participant expressly acknowledges that a Story publicly discloses disability and health-related information, cross-referencing the Amplife® Stories Privacy Policy and the Amplife® Consumer Health Data Privacy Notice; an absolute ban on synthetic or AI-generated depictions of any identifiable person's likeness or voice runs in both directions and is enforceable in court as an Excluded Claim; either party may end participation at any time with removal honored within a reasonable period; permanent removal from any Amplife® program for violating its terms applies across all Amplife® programs; material changes require at least 30 days' notice, with the consent, withdrawal, health-information, and synthetic-media sections locked as to existing Participants absent a signed agreement; and disputes proceed under the AAA Consumer Arbitration Rules with a 60-day informal-resolution step beginning with a Notice of Dispute, a 30-day arbitration opt-out, Amplife® paying arbitration fees beyond the consumer filing fee for claims of $10,000 or less unless frivolous, a small-claims carve-out, an individual-basis class waiver with a severance rule, public injunctive relief preserved, mass-arbitration batching for 25 or more coordinated demands, inapplicability to European Union and United Kingdom consumers, a flat $1,000 mutual liability cap subject to Excluded Claims, and California law under the Federal Arbitration Act with EU/UK mandatory consumer protections preserved.

• July 23rd, 2026 (Current)
  • In effect July 23, 2026 to present
  • [NEW TERM] Initial publication. First Amplife® Stories Privacy Policy, covering our submission form, Amplife® Stories Pages on amplife.co, and Program communications alongside the Amplife® Privacy Policy and the Amplife® Consumer Health Data Privacy Notice: with the participant's express consent (and verified parent or guardian consent for minors, including COPPA verifiable parental consent for children under 13), an Amplife® Stories Page publicly displays the participant's name, disability, Death Cheater® Day, first-person Amplife® Story, and images, videos, audio, and other media, with plain disclosures that the page is publicly visible, including on the internet, may be indexed by search engines, and may be copied by others in ways that persist after removal; disability and health information is treated as Sensitive Personal Information and consumer health data, collected only through a separate unticked checkbox, never used for advertising targeting or profiling, and never sold or shared; sharing is limited to service providers under written contracts; consent is withdrawable at any time with going-forward effect (the page is unpublished and new uses stop within a reasonable period, with legally required records held in a restricted internal archive); and participants everywhere receive access, correction, and withdrawal rights, with CPRA rights for California residents, consumer health data rights for Washington and Nevada residents through the Notice, deletion requests completed within 30 days where required, and Story Content retained only while published with consent.